The Best Subscription Boxes of 2020: Readers' Choice Awards


Each year, MSA asks for our readers to pick their favorite subscription boxes across dozens of categories. From big brands to rising stars, we are excited to share our community's picks in the 2020 Subscription Box Awards!

Maybe you’re looking for a subscription to make your life easier, or a box to explore the latest in beauty and lifestyle trends. Perhaps you're shopping for the perfect gift, or you're looking to treat yourself. No matter who you're shopping for and why, our list of award-winning subscription boxes features dozens of hand-picked community favorites. Want more? Check out our MSA Editors' picks to explore more categories, too.

 


Browse Subscription Box Winners by Category


Subscription Boxes for Every Person


Subscription Box For Women: FabFitFun
 

For Women: FabFitFun

FabFitFun ($49.99) is a quarterly lifestyle box that includes top trendy picks for the season– everything from beauty products, skincare, fun accessories, and new wellness products with a total retail value of at least $200. Members also get great discounts on add-on products through their Edit Sale, and can customize some items in each box.

What Readers Are Saying:
 

I was really blown away by the quality of FabFitFun when I tried it for the first time this year. I can see why it's so popular. I love the variety of products, the quality, and the customization options." - Amy in KC

from 995 Ratings
 

Subscription Box For Men: Bespoke Post
 

For Men: Bespoke Post

Bespoke Post ($45) is the perfect subscription box for people who have everything. They release new boxes each month that have the goal of introducing you to something new - a better way to shave, a stylish take on barware, a new hobby, and more. Subscribers choose which box they prefer, or can skip the month entirely. Bonus: it's easy to gift, too!

What Readers Are Saying:
 

Every product I've gotten from Bespoke has been phenomenally crafted and is affordable. I've been with Bespoke for almost two years now and I use the products in my monthly boxes almost EVERY DAY!" - Adam

from 86 Ratings
 

Subscription Box For Teens: Ipsy
 

For Teens: Ipsy Glam Bag

Ipsy Glam Bag ($12) sends 5 makeup and beauty products (full and sample-size) in a cute new makeup bag each month. It's a fun and affordable way for teens to experiment with new looks build a beauty routine. (See the full list for some ideas for teen boys, too!)

What Readers Are Saying:
 

My teen daughter is obsessed!" - Mommabear459

from 1771 Ratings
 


Subscription Box For Kids: KiwiCo
 

For Kids: KiwiCo

KiwiCo (starting at $19.99) features monthly hands-on STEAM projects for kids of all ages, from 0 to 16+! Each crate targets a different age range, with activities customized to your child's interests and capabilities to make every monthly box a fun and educational experience.

What Readers Are Saying:
 

My kid loves this and I’ve been impressed with all of the monthly projects.” – Shana Atwood

from 18 Ratings
 





Clothing Subscriptions & Personal Stylist Services


Best Overall Personal Stylist Service: Stitch Fix
 

Best Personal Stylist Service: Stitch Fix

StitchFix ($20 styling fee) is a personal styling service with options for women, men, and kids. Take an in-depth survey on size, style, and pricing, and your stylist will hand-pick clothing and accessories just for you. Keep what you love and return what you don't.

What Readers Are Saying:
 

Somehow everything always fits…even jeans! And the attention to style for each person is phenomenal. Me and my 3 sisters all use it and now so does my mom, aunt, and two teenage nieces!” – Jenny

from 248 Ratings
 

Women's Clothing: Rachel Zoe Box of Style
 

Women's Clothing: Rachel Zoe Box of Style

Rachel Zoe Box of Style ($99.99) is our second-place winner, and features $400 worth of Zoe and her team's favorite fashion, beauty and lifestyle items for each season. You can expect gorgeous jewelry and accessories, cosmetics, beauty products, and other luxurious items in each quarterly box.

What Readers Are Saying:
 

Best quality of items for a luxury box." - Amanda Harb


from 232 Ratings
 

Jewelry Boxes: Rocksbox
 

Jewelry: Rocksbox

Rocksbox ($21) is a jewelry rental service where you can check out 3 pieces at a time, and swap them whenever you want with free shipping both ways. Build a wishlist of pieces or be surprised by a stylist's selection– and use your $21 credit each month to put towards any items you decide to keep forever.

What Readers Are Saying:
 

I started a subscription to Rocksbox about 6 months ago and so far I’ve only sent one necklace back and have kept everything else. Great service!” – Laurie

from 40 Ratings
 


Men's Clothing: Style Plan by Frank And Oak
 

Men's Clothing: Style Plan by Frank And Oak

Style Plan ($25 styling fee) by Frank And Oak in second place curates a monthly selection of their modern, on-trend and sustainable clothing based on your personal style. Get a preview before shipping to make changes or skip if needed; only pay the $25 fee if you keep nothing.

What Readers Are Saying:
 

C’est trois bon.” – Marlon Ferreira

from 12 Ratings
 

Kids Clothing: kidpik
 

Kids Clothing: kidpik

Kidpik is a clothing box just for kids (sizes 4-16). Each box contains 7 items including apparel, shoes, and accessories designed to complete multiple mix and match outfits. Pay only for what you keep, with no styling fee and free shipping and returns. Previously only for girls, kidpik now features clothing for boys, too!

What Readers Are Saying:
 

This brand is very functional and fashionable. I recommend it to all of my friends who have kids." - Katie

from 101 Ratings
 





Beauty Boxes


Best Overall Beauty Box: Boxycharm
 

Best Overall Beauty Box: BoxyCharm

BoxyCharm ($25) excites subscribers every month with on-trend finds at an affordable price. Each box contains 5 full-size products, including eyeshadow palettes, blushes, lip colors, skincare, beauty tools, and more. Ships to US and Canada.

What Readers Are Saying:
 

I have no idea how they do it! So much amazing stuff and so reasonably priced." - Karol

from 1919 Ratings
 

Best for Makeup: Ipsy
 

Best for Makeup: Ipsy

Ipsy ($12 to $50) is one of the most popular beauty box brands of all time, with a range of options depending on your budget! Each monthly box comes with a mix of high-end and drugstore beauty, skincare, and more. We love Ipsy Glam Bag Plus ($25, pictured above), which features 5 full-sized products in each delivery, plus a new makeup bag.

What Readers Are Saying:
 

Much of the day to day makeup I reach for came in an Ipsy Glam Bag bag, and their new add-ons system makes it easy to pick up makeup in shades I like from brands I want to try” - Jennifer

from 230 Ratings
 

Best for Skincare Products: BeautyFIX
 

Best Skincare Products: BeautyFIX

BeautyFIX ($24.95) is a monthly box from Dermstore.com that sends incredible-quality, esthetician-approved skincare items each month. You can expect over $100 in retail value in every box, including hydrating serums, nourishing creams, anti-aging solutions, and the occasional makeup surprise.

What Readers Are Saying:
 

BeautyFIX has the best skincare products. They send a mix of sample and full size; and a mix of high-end and middle-of-the-road!" - LisaJo

from 306 Ratings
 





Subscription Boxes for All Budgets


Under $15: Allure Beauty Box
 

Under $15: Allure Beauty Box

Allure Beauty Box ($15) is a monthly box from the editors of Allure Magazine, featuring a mix of deluxe and full-size samples from mostly high-end beauty brands. Recent boxes have included some of the hottest names in the skincare game: Sunday Riley, Caudalié, Drunk Elephant, La Mer, Glow Recipe, and more!

What Readers Are Saying:
 

Hands down, the BEST value for the money!" - Angela

from 688 Ratings
 

Over $50: POPSUGAR Must Have Box
 

Over $50: POPSUGAR Must Have Box

POPSUGAR Must-Have Box ($75) is a quarterly assortment of style, wellness, and beauty essentials curated by the editors of POPSUGAR.com. With a retail value of over $250 per box, it’s like getting a gift from your most trend-savvy friend every season.

What Readers Are Saying:
 

I can always find something I like in the quarterly boxes. It is such a good mix of really nice products I didn’t know I might like/need/want.” – Jody

from 529 Ratings
 





Food & Drink Subscriptions


Best Snack Box: Universal Yums
 

Best Snack Box: Universal Yums

Universal Yums (starting at $15) sends a delivery of snacks and candies from a different country each month, along with facts about each and a scorecard for tracking your favorites. It's a fun way for armchair travelers and curious eaters to "snack like a local"!

What Readers Are Saying:
 

Our family loves this box! It's so exciting to discover a new country every month." - Gintare

from 34 Ratings
 

Best Weekly Meal Kit: Hello Fresh
 

Best Weekly Meal Kit: Hello Fresh

Hello Fresh ($8.74-$9.99 per serving) serves up classic, crowd-pleasing flavors, plus a few fun twists. We love that their ingredients come bundled by recipe, so that you can easily take them from the fridge to the countertop and get started.

What Readers Are Saying:
 

First (and only) box subscription I use. It is great!” – Sherry

from 38 Ratings
 

Best Wine: Winc
 

Best Wine: Winc

Winc (Starting at $13/bottle) offers members monthly recommended wines based on their preferences and ratings for past boxes. Use their suggestions or pick anything you want from their catalog, and easily skip months online if needed.

What Readers Are Saying:
 

Lovely wines, great customer service!" - Foggy

from 20 Ratings
 

 

For Tea: Sips By
 

For Tea: Sips by

Sips by ($15) ships you a monthly selection of 4 teas from well-known and up-and-coming brands curated to your preferences, with 15+ cups in each box. Ships free in the US.

What Readers Are Saying:
 

I have discovered some great teas. Enhanced my love for tea." - Sherri

from 2 Ratings
 

For Coffee: Bean Box
 

For Coffee: Bean Box

Bean Box (Starting at $19) works with small-batch, independent roasters, so you can be sure you’re getting thoughtful, high-quality blends in every box. Choose from light, medium, dark, and decaf roasts, choose whole bean or ground, and get ready to see which of their 712+ varieties will find their way to your mug!

What Readers Are Saying:
 

Tastes so delicious." - Maria

from 14 Ratings
 





Subscription Boxes For Pets


For Dog Owners: BarkBox
 

For Dog Owners: BarkBox

BarkBox ($29) has unique themes each month, and comes filled with quirky toys, treats, and grooming products picked for your dog based on their size.

What Readers Are Saying:
 

My pups love destroying the plushies and I’m actually framing some of the artwork from the paper inner wrapping to hang in the dogs’ favorite room.” – Ali

from 110 Ratings
 

For Cat Lovers: Meowbox
 

For Cat Lovers: Meowbox

Meowbox ($22.95) features everything from treats and catnip to squeaky toys and fun accessories to pamper your feline friends. Plus, every box sold donates food to a shelter cat.

What Readers Are Saying:
 

The themes are so precious! I love that they have items that are specifically made for the box. I also feel safe feeding my kitty the treats that they send out, because they are always super high quality." - Brianna S.

from 12 Ratings
 





Boxes For All Interests


Subscription Box for Home: Bespoke Post
 

For Home: Bespoke Post

Bespoke Post ($45) is known for its high-quality home and tech offerings, each curated around a monthly theme. Choose from a selection of curations or skip the month altogether. Past deliveries have included items such as cutting-edge earbuds and speakers, pocket knives, plants, fragrances, and more.

What Readers Are Saying:
 

Great home goods and tech for men and women.” – Jess

from 86 Ratings
 

For Avid Readers: BOTM
 

For Avid Readers: BOTM

Book of the Month ($14.99) offers a curated monthly selection of 5 new hardcover books for subscribers to choose from including new releases, non-fiction, young adult, and more. Pick which title you’d like to receive on the first of the month, or let Book of the Month choose for you!

What Readers Are Saying:
 

This is my favorite subscription of all time and the only one where I get multiples of a box. The choices are on point and for new hardback copies the prices are often cheaper than even the ebook version." - BC2

from 33 Ratings
 

For Stationery: Cloth & Paper
 

For Stationery: Cloth & Paper

Cloth & Paper (Starting at $18) brings quality and curation together for planner addicts! Whether you like to plan your work day or your home life, they have several options to choose from, featuring beautiful writing instruments, stationery, planner products, and more.

What Readers Are Saying:
 

My wellness is Cloth and Paper. Getting organized and planning helps to keep me peaceful and relaxed.” – CSPThePlanner

from 2 Ratings


For Fitness: Fabletics
 

For Fitness: Fabletics

Fabletics ($49.95) is a reader-favorite source for trendy athletic gear and athleisure fashions. Shop their monthly collections and use your VIP membership to pick anything in their current catalog, or skip the month altogether. Shop their members-only sales for amazing deals on leggings and more.

What Readers Are Saying:
 

Receive things I actually like.” – Jessica Valdez

from 57 Ratings
 

For Crafts: Doodle Crate
 

For Crafts: Doodle Crate

Doodle Crate ($19.95) is a crafty subscription box for ages 9+ from KiwiCo. Each shipment is filled with all that's needed to make a new creation, with projects like watercolor calendars, clay pencil holders, and masks. Be sure to check out the full list for more recommendations for crafters of all ages!

What Readers Are Saying:
 

Great for family fun." - Mommabear459

from 16 Ratings
 

Fandom & Pop Culture: Pusheen Box
 

Best Pop Culture: Pusheen Box

Pusheen Box ($43.95) is definitely a contender for cutest quarterly subscription box ever. Each seasonal box features exclusive Pusheen merch you can't find anywhere else, including apparel, collectibles, home goods, and more.

What Readers Are Saying:
 

Always squeeee filled! Pusheen Box has THE . CUTEST . THINGS . EVER!!" - Beth F.

from 101 Ratings
 

 

For Adults-Only: Heart & Honey
 

For Adults-Only: Heart & Honey

Heart & Honey ($69.99) is an approachable lifestyle box with a sexual health and wellness focus, filled with a variety of items from toys to beauty and gifts.

What Readers Are Saying:
 

Incredible curation! An absolute adventure opening every box." - Beth

from 14 Ratings
 



Subscription Box Gifts


Gifts For Women: Causebox
 

Gifts For Women: Causebox

Causebox ($54.94) is a quarterly lifestyle box that our readers love, thanks to its beautiful curation and great value! Each box is packed full of unique and ethically-made brands that we don't typically see in other subscriptions. Boxes include beauty, wellness, fashion, home, and more.

What Readers Are Saying:
 

I always loved getting this box. Very practical items with benefits to support good causes.” – Lulu Dupon

from 186 Ratings
 

Gifts for Men: SprezzaBox
 

Gifts For Men: SprezzaBox

SprezzaBox ($28) is a monthly accessories box for dapper guys. Each box includes 4-6 practical menswear items including ties, tie clips, pocket squares, socks, and more.

What Readers Are Saying:
 

Overall my favorite men’s sub in terms of practical men’s accessories, comfy socks, and value for cost.” – Jennifer

from 35 Ratings
 

Gifts for Kids: MEL Science
 

Gifts for Kids: MEL Science

MEL Science (Starting at $24.90) has two monthly subscriptions: MEL Kids for 5+ and MEL Chemistry for 9-14. Both are tailored to each age range with science experiments, DIY kits, and an interactive app to make STEM learning even more engaging.

What Readers Are Saying:
 

The lessons are always so thorough, the box is well organized with easy to follow instructions and all of the official lab equipment makes this feel like a science class in a box!" - Brandi

from 1 Ratings
 




 


 

Written by MSA

MSA

My Subscription Addiction is the #1 site for all things subscription boxes. Check out the most Popular Subscription Box posts, our coupons, and the List of Subscription Boxes you can try for Free!

Comments (519)

  1. Hello Fresh! Thank you

  2. I really like FabFitFun box

  3. I would love to try the HEART AND HONEY BOX! That’s a new one for me!

  4. I love Ipsy & Margot Elena. I would like to win Fab, Fit,Fun or Hello Fresh.

  5. Plated is my current favorite but I want to try the PopSugar box!

  6. I’d like to try GlobeIn, it always looks so fun and right up my alley.

  7. So many awesome boxes…so little money…sigh. I think I would try Popsugar again. It’s been a while since I’ve gotten it as a sub, but they’ve upped their game.

  8. Box of Style or Heart & Honey for sure. I love getting FF&F even though I subscribed too late to customize. Wish I had found this site before!

  9. My current favorite is FabFitFun. If I were to win I would want to try one I haven’t tried before. I’ve been wanting to try Pop Sugar and Sunday Riley Love.

  10. Hello Fresh is the one I’d most love to try!!

  11. I subscribe to FabFitFun and Play by sephora. I have done hello fresh and blue apron, both are good food boxes. I have done ipsy for 2 years wasn’t that impressed. Im looking into the dog subscriptions now.

  12. So far I’ve tried kiwi crate, koala and doodle crate for my kids, they are big hits! I get fff, causebox, and popsugar and have also tried ipsy and globein. My favorites (for myself) are fff and causebox. Would love to try more boxes, they are really fun and whatever I dont love end up as great gifts!

  13. I honestly cannot make up my mind. I like various lifestyle a lot, like FFF, Rachel Zoe, Popsugar, Causebox, Heart&Honey and Margot Elena. Also love Pusheen and Glam Bag Plus.
    Oh decisions decisions…

  14. I absolutely love Boxy Charm(The most for makeup lovers in my opinion) and boy’oh’boy do I enjoy playing with colors, blending etc.. Next I would say The Ipsy Glam and Allure are pretty equal, Ipsy glam has the beauty, skin n hair mix up but more heavy on makeup do of course thats a me lol but then I’m at the age where I wish I listened to my elders about taking care of my skin so with that being said Allure would be the first I’d say when it comes to being heavy on skin care and awesome products with it. But eith Allure I had big issues at first just getting the products I signed up Dec 28th 2018 n did NOT receive my first box until March. Customer service was always super nice n kept the price at 10 for me for 6 months for the inconvenience of constantly charging my account but not sending it. But once I did finally get my boxes( nothing free either) I knew why my family n friends spent do much time primping lol. Then my last one would be Sephora, I like this one for two reasons it’s only 10 a month and the online store. I work so much I don’t have time to go to the actual store….So those are my favs and if I win I would probably just reactivate one that I had to pause or cancel for now…

  15. This is hard. There are a few that seem pretty neat. Loot crate seems fun, but so does Fab Fit Fun! <3

  16. I love fab fit fun and Margot Elena

  17. Popsugar Must Have is a box I want to try!! I love my FabFitFun boxes!!

  18. Been wanting to try New Beauty Test Tube for a while now. Several others look really good, too.

  19. I’d love to try Rachel Zoe Box of Style!

  20. I would love to try either causebox it popsugar.

  21. My favorite box has always been Popsugar.

  22. I’ve been eyeing the Popsugar subscription box for quite some time now. Would love to try it!

  23. I’d Love Causebox or Stitch Fix

  24. I love Causebox, Sunday Riley, and Box of Style, which is the one I would want to win. 😊

  25. I’ve been really enjoying Fab Fit Fun lately

  26. I’d like to try Rachel Zoe or PopSugar. Thanks for the great giveaway.

  27. FabFitFun is my fav

  28. I would love to try boxycharm/luxe!

  29. I want to try Bombay and Cedar the most!

  30. I would love to try Popsugar Must Have, StitchFix or Ispy. I am already subscribed to FabFit Fun and love it!

  31. I definitely am a fan of both FFF and Ipsy but I’m ready to see what else is out there.

  32. I’d love to get the Margo Elana box. It is really packed with great stuff. I love her products. I also want to try Heart and Honey. Allure beauty box is the one I will try next. I Love the price point and it’s affordable.

  33. I like the ipsy Glam Bag!

  34. Book of the Month has been my favorite for a while. I would love to win FabFitFun since it’s one I’ve been eyeing for a while

  35. I love all of my subscriptions… hard to choose… I would have to say FabFitFun is a fave because it has a variety of all types of products and allows me to try things I never would have thought I would be interested.

  36. I would love to try the Sunday riley box!

  37. Ipsy Glam Bag Plus, Boxycharm & FFF

  38. Love beauty fix and would love to try a jewelry or clothing sub

  39. I would love to try the June Boxy Luxe. Thank you for the giveaway!

  40. My fave right now is fabfitfun. Thinking of trying causebox. Or maybe an art box of some sort!

  41. Igbp!!!!

  42. I would try the Snackcrate

  43. I think my favorite is FFF, for the cheaper monthly boxes, probably Allure.

  44. I would like to try California Found

  45. I would like to try Vine-O

  46. I’ve always wanted to try Breo Box

  47. I’d like to try Rachel Zoe’s box again. I’m curious about Hello Fresh. I’ve tried other food boxes and loved them. Globe In sounds right up my alley.

  48. I like FABFITFUN. Would like to try popsugar

  49. My current fave is Winc. If I win I would want to try Beauty Heroes or Clean Beauty. They are boxes I’ve wanted to try but aren’t in my budget.

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