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HelloFresh Reviews

Is HelloFresh Right For You?

Updated July 1, 2024 | Verified Since Invalid Date

HelloFreshVerified by MSA
3.9 overall rating
Starting at $56.95
Active Deal
10 Free Meals Across 7 Boxes + Free Apps for Life + First Box Ships Free; Applied as discount across 7 boxes, for new subscriptions only, varies by plan
Use Coupon Code MSA10A
Subscribe Now

HelloFresh Overview

About the Brand

HelloFresh is a popular meal kit delivery service and subscription that takes the guesswork out of planning and prepping home-cooked meals. Feed your family or just yourself with quality pre-portioned and fresh ingredients, and easy-to-follow recipes that you can choose week by week. No grocery store trips, no fancy cooking skills, and no hassle required.

It’s no wonder that HelloFresh is consistently one of readers’ favorite meal kits, coming it at #1 on this year's list of Best Meal Kit Delivery Subscriptions.

Key Info

What It’s Like to Subscribe to Hello Fresh


Read reviews further down the page, too, for more personal experiences.

How Hello Fresh Works

Hello Fresh provides customers from all cooking backgrounds with new and exciting recipes that the whole family will enjoy. In order to start receiving your weekly recipes and meals, you’ll first need to select 1-3 meal category options which range from quick and easy to family-friendly and more. After you’ve chosen which types of meals you want to order, you’ll then need to choose the total number of people (2 or 4) that will be served along with your desired number of recipes (2-6) per week. Following the completion of your order, you may then make changes to meals through accessing your online account, using the mobile app, or by contacting customer service.

Example Hello Fresh Recipes

  • Rapid Stir-Fried Beef
  • Strawberry Quinoa Harvest Salad & Garlic Bread
  • Cherry Balsamic Pork
  • Pecan-Crusted Trout
  • Heirloom Tomato Flatbreads

Pricing Options

Pricing is based on how many recipes you select in addition to how many people will require food.

Number of People (2 or 4) Recipes Per Week (2-6) Price Per Week Monthly Total
2 2 $56.95 $227.80
2 3 $65.93 $263.72
2 4 $80.91 $323.64
2 5 $93.89 $375.56
2 6 $104.87 $419.48
4 2 $80.91 $323.64
4 3 $104.87 $419.48
4 4 $128.83 $515.32
4 5 $158.79 $635.16
4 6 $188.75 $755.00

Hello Fresh Pros and Cons


  • Recipes are easy to follow
  • Multiple meal options and weekly rotations
  • Allows for some flexibility in meal options


  • Not ideal for people with certain allergies or dietary restrictions
  • Harder to choose meals to fit certain macro and calorie ranges
  • Can only choose options for 2 or 4 people

What Diets Does Hello Fresh Accommodate?

Diet Is Hello Fresh Good For This Diet?
Keto No, it does not offer keto options.
Gluten-Free No, it does not offer gluten-free options.
Vegetarian Yes, 7 veggie recipes are offered weekly in its Classic Plan.
Vegan Not strictly vegan, but you can take out ingredients from veggie recipes to customize it.
High Protein Yes, lots of high protein options.
Low Carb Sort of, there are some calorie smart options but they may not all recipes are guaranteed to be low carb.
Organic Some ingredients are organic, but not all.

What Else You Should Know About Hello Fresh


Hello Fresh is geared towards people that want to mix up their usual cooking routine but don’t necessarily want to follow a strict diet. It’s a great subscription for couples and smaller families but not ideal for larger households. Hello Fresh offers a weekly rotating menu that includes options for most diets and can be somewhat customized by exchanging meals or request for certain ingredients to be withheld.

Is Hello Fresh Worth It?


If you’re wanting to try out new recipes that don’t require a ton of time and are absolutely delicious, you should certainly try Hello Fresh. However, if you’re looking to carefully monitor your diet or have major allergies then this subscription may not be best for you.

How Hello Fresh Compares to Other Top Meal Subscriptions


HelloFresh_ VS Factor: Did you know that HelloFresh has another meal delivery subscription service within its company family? While Hello Fresh requires cooking, its sister company Factor comes pre-made and only requires heating. Since Factor is already cooked and prepared, it’s slightly more expensive with prices starting at $11 per meal. It also caters to more specific diets such as keto or 100% vegan meals. HelloFresh on the other hand provides ingredients and their paired seasonings and sauces and offers more generic plans, causing it to be cheaper. It starts at $7.49 per meal.

HelloFresh_ VS Home Chef: Both brands are similar in that their meals require cooking and preparation and they also do not cater their boxes to specific dietary needs. Home Chef starts at $9 per meal, making it slightly more expensive than Hello Fresh.

HelloFresh_ VS BlueApron: Blue Apron also offers a similar subscription box in where its customers are required to cook their meals from scratch. However, it also offers other products such as wine and kitchen accessories. Blue Apron is somewhat cheaper on average and its meals start at around $7.49. However, it offers even less flexibility for people with allergies or strict dietary preferences, making Hello Fresh a better option for people who are vegan or have dietary sensitivities.

HelloFresh Reviews

HelloFresh News

HelloFresh FAQ

What is Hello Fresh & how does it work?
Hello Fresh is a popular meal kit subscription box that sends you the quality, pre-portioned ingredients and recipe instructions to make fast, delicious home-cooked meals for you or your family. Start by picking a meal plan that fits your preferences. (How many meals would you like each week? Are you feeding two people or four? Any vegetarians or meat-eaters?) Set up a meal delivery service schedule that fits your needs, and pick the recipes that look tastiest to you (or let Hello Fresh pick for you). Each chilled Hello Fresh box comes packed with pre-portioned ingredients and easy-to-follow recipe instructions. The ingredients come bundled by recipe and are usually good to go for about a week—just stash them in the fridge until you’re ready to cook! Most Hello Fresh recipes we’ve tried take around 30 minutes to prepare and are easy enough that even a newbie chef can complete them with confidence. But that doesn’t mean they’re basic! These dishes are tasty twists on classic flavors featuring fun, unexpected ingredients.
What kinds of recipes are on the Hello Fresh menu?
Hello Fresh recipes put a fun spin on classic, familiar flavors. If you’re someone who tends to get stuck in a recipe rut, these dishes are a great way to wake up your routine. But don’t worry, picky eaters—the flavors and foods aren’t too adventurous. We like to say that Hello Fresh’s delicious recipes remind us of dishes you’d see at a family-friendly neighborhood bistro. Maybe you’ll encounter an ingredient you’ve never tried before, but in a yummy, approachable way!

Some of Hello Fresh’s most popular meal options and recipes include:
- Harissa Sweet Potato Pita Pockets
- Apricot Balsamic Glazed Pork Tenderloin
- Chicken Sausage Pizza
- Korean Beef Bibimbap
- Gorgeous Greens Farro Bowl

Did you notice all of the healthy veggies in each of these recipes? We love how Hello Fresh makes sure we’re eating our vegetables (in the most delicious ways)!

Does Hello Fresh have vegetarian or vegan options?
Yes! Vegetarians and fans of plant-based eating can choose the Hello Fresh Veggie Plan to get meat-free recipes that are still delicious, filling, and fun to eat. Hello Fresh doesn’t offer vegan plans, currently, though some Veggie Plan recipes can be made vegan by skipping the dairy or swapping it with a non-dairy replacement from your own kitchen. (We’ve found that some Veggie Plan vegetarian meals do use cheese or cream as a primary component.)
What skill level do you need to cook Hello Fresh meals?
Hello Fresh requires minimal knowledge of cooking to prepare its meals. Boxes include step-by-step instructions for all recipes that clearly list out everything you need to know. Novices are welcome!
Is Hello Fresh good for families with kids?
Hello Fresh is primarily geared towards couples and small families. If your children are not picky eaters then they’ll most likely enjoy most of the meals included with this subscription box. It’s a great way to introduce your family to fun new dishes, flavors, and ingredients, all while saving precious time.
Is Hello Fresh gluten-free?
If you’re looking to limit gluten in your diet, there are some Hello Fresh meal plan options that are low on gluten. However, it’s important to note that Hello Fresh isn’t certified gluten-free—if you have serious allergies, dietary restrictions, or sensitivities, check out some of these other meal kits!
Does Hello Fresh offer meals for low-carb, Whole30, keto, or other special diets?
While some of the recipes you’ll get with Hello Fresh are low-carb, gluten-free, nut-free, or dairy-free, the meal selection and recipe options for special diets are limited. If you’re looking for meal kits made specifically with special dietary restrictions in mind, check out these meal plan options!
What is Hello Fresh wine?
Hello Fresh used to offer a wine subscription ($89 per month) to complement it's meal kits, but this service is no longer available.
How much does Hello Fresh cost?
Here is the pricing breakdown for all the different Hello Fresh plans:

Classic Plans (meat & vegetarian recipes):

  • 2 meals per week, 2 servings each, for $39.96 + $7.99 shipping
  • 3 meals per week, 2 servings each, for $59.94 + FREE shipping on First Box
  • 4 meals per week, 2 servings each, for $79.92 + FREE shipping on First Box
  • 3 meals per week, 4 servings each, for $119.88 + FREE shipping on First Box

Veggie Plans (vegetarian recipes only):

  • 3 meals per week, 2 servings each, for $59.94 + FREE shipping on First Box
  • 3 meals per week, 4 servings each, for $119.98 + FREE shipping on First Box

4 Person Family Plans:

  • 2 meals per week, 4 servings each, for $62.92 + FREE shipping on First Box
  • 3 meals per week, 4 servings each, for $104.88 + FREE shipping on First Box
Is Hello Fresh worth it?
While we can’t say it’s less expensive than shopping at your local grocery store, there are some things that make Hello Fresh worth a try:

  • The time savings! Meal planning and prep can take time and brain-space that not everyone can afford. A meal kit service like Hello Fresh helps reduce time spent grocery shopping and takes the guesswork out of making home cooking happen.
  • Less wasted food! With Hello Fresh, you only get as much of an ingredient as you need for the recipe. That means you can try new, exciting recipes without worrying about how to use up extra, unfamiliar ingredients you now have lingering around your kitchen/fridge. Just make sure you leave room for your Hello Fresh meals in your schedule. (The worst feeling is forgetting you scheduled Hello Fresh for a week when you won’t be home to cook, or have other dinner plans.) The recipes usually take around 30 minutes to make, so finding time to cook should be easy!
  • They make great leftovers! There have been plenty of times when a new recipe from HelloFresh has yielded enough leftovers for us to enjoy the next day. In fact, if you’re only cooking for yourself, the two-person, two-recipe-per-week plan could easily see you through almost a week’s worth of dinners!
  • You’re getting cooking lessons, too! A few of our reviewers, who would describe themselves as less-experienced in the kitchen, were wowed by the cooking confidence they gained via meal kits. These boxes help newbie cooks learn techniques and simple recipes in a hands-on way. (We love meal kits for new grads, tweens and teens interested in food, and anyone looking to become a more comfortable and independent chef in the kitchen!)
  • The food is AWESOME! We consistently enjoy the meals we make with Hello Fresh. Everything is super flavorful, nicely balanced, and legitimately fun to eat! If you’re used to eating out or grabbing takeout night after night, your taste buds won’t be disappointed by a healthy meal from Hello Fresh. These dishes offer local-bistro-style flavor minus the high restaurant prices.
How to cancel Hello Fresh?
Hello Fresh is easy to cancel. All you have to do is log in to your account and choose ‘Account Settings’. You’ll then need to choose ‘Cancel Plan’ and follow the associated prompts. Make sure to cancel by 11:59PM PST 5 days prior to your next delivery or else you will be charged for the next order.
How to skip a week of Hello Fresh?
Simply log in to your online account and select ‘My Menu’. Then, choose which delivery day you want to skip by selecting ‘Skip Week’.

User Reviews

Subscriber Ratings

3.9 overall rating

Subscriber Reviews

Stefania Blevins
Stefania Blevins
1st Time Poster!
"Best food subscription service "
May 6, 2023
I love hello fresh. There are so many different meals to choose from.
Amy R
Amy R
7 reviews
Feb 6, 2021
I got HelloFresh for my parents, who live in a rural area, for Christmas and they love it so much, they get it every week now! It allows them to try new and different dishes and also keeps them safe by limiting how many trips they make to the grocery store. They raved about it so much, I decided to try it for myself and I love it too! It keeps me out of the grocery store where I always tend to overbuy and the box for 2 is enough for dinners for me for the whole week! I really enjoy all the options, no-waste ingredients and it's so easy to skip weeks. My mother had to contact customer service for something and they were very helpful!
5 reviews
Apr 20, 2015
My wife and I are vegetarians and we've been getting this box for about six months now. Overall we are satisfied with the recipes and ingredients sent to us every week, and for the weeks where we are less than enthused about the upcoming meals, we can easily skip the delivery. Their customer support is excellent and responds quickly to issues with the box, etc. Highly recommended.
4 reviews
Feb 6, 2015
I just prepared the second meal from my first box and I am so impressed. The quality of both the meat and produce was superb. I don't think I will order weekly but it was easy to pause on the website. This is the first box my husband has actually encouraged me to keep getting! Both the meals I have prepared for 2 were very generous in portion sizes. Highly recommend!
Erin Morris Collins
Erin Morris Collins
40 reviews
Jan 26, 2015
The regular weekly price is $69 not $59. Has been since late Oct 2014.
Scott Mena
Scott Mena
4 reviews
"Hello Fresh Review"
Aug 24, 2022
What can I say that hasn't already been said? The meals are great, sure there are some that I've been less pleased with but that simply comes down to my own personal taste. Can't please everyone but I'm certainly pleased.
3 reviews
"I've had for years, will keep getting, quality could be better"
Jun 28, 2021
I've had this for years, I got a coupon in a fabfitfun subscription which I cancelled over three years ago. Some of the recipes have become such staples that we have kept the recipes for times we don't get them. We get the 2 person 3 meals a week for 3 adults and sometimes buy extra meat at the grocery store depending on what we get. 4 person is too much food for 3, though we'll get that if we have guests. Sometimes they forget items and sometimes the quality of the vegetables is terrible, but they have decent customer service. We frequently pause the subscription for a week or so when on vacation. They switch up which sour cream they use one of which has carrageenan which my husband is really sensitive to and one which doesn't so we tend to keep the good kind in house. I have no idea where they get their times from, but it has never once taken us less than 30 minutes to get any meal prepped and that's even with two people.
40 reviews
Apr 10, 2015
This sub has really tasty meal choices, and it's very easy to skip weeks. I highly recommend it!
5 reviews
Feb 28, 2019
Amendment to my review, the company refused to offer any refund of any kind for the spoiled food I received. I was offered money off of future orders, which I will not be using. Why would I keep buying spoiled food?
3 reviews
"Buy a Cookbook"
Oct 4, 2023
Cooking for people who don't know how to cook. Korean bowls with ground beef? Sugary sauces? Like a bad Vegas buffet. Just get a cookbook and proper ingredients.

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HelloFreshVerified by MSA
3.9 overall rating
Starting at $56.95
Active Deal
10 Free Meals Across 7 Boxes + Free Apps for Life + First Box Ships Free; Applied as discount across 7 boxes, for new subscriptions only, varies by plan
Use Coupon Code MSA10A
Subscribe Now