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The Most Popular FabFitFun Items of the Year So Far!

FabFitFun is one of the most popular subscription boxes on MSA, and it’s very popular on the swap site, too! We wanted to see which FabFitFun items from all past boxes are the most popular with MSA readers, so we pulled data from our swap site to create this list. We determined the popularity of items based on the most swap requests each item received in 2020 so far. Do you subscribe to FabFitFun? Read on and see if you spot any of your own personal favorites!

A few basic details about FabFitFun, for those new to this box:

The Subscription Box: FabFitFun

The Cost: $49.99/box sent every quarter

The Products: The hottest seasonal items (worth at least $200), selected by the FabFitFun team.

Ships to: The contiguous US for free; Alaska, Hawaii, Puerto Rico, and Canada for $8; and the UK for $10.

For even more info on how this box works, head here!

Here are the most popular FabFitFun items of the year:

1. Unhide Lil’ Marshmallow Throw

UnHide blanket

Image from our review.

The Item: Unhide Lil’ Marshmallow Throw in Silver Fox, size small

The Cost: $65

Which FFF box is it from? The Winter 2019 FabFitFun box

Why we love it: This is seriously the softest, coziest throw blanket we’ve ever felt. Who doesn’t want to snuggle up under the fluff of faux fur when it’s time to kick back? For those who missed out on this blanket in the Winter 2019 box, it was an option again for Winter 2020!


2. Gravity Weighted Sleep Mask

Gravity weighted sleep mask

The Item: Gravity Weighted Sleep Mask

The Cost: $40

Which FFF box is it from? The Spring 2020 FabFitFun box

Why we love it: It’s. So. Relaxing. Like a hug for the face. Our reader Tanya also shared that she likes to heat it up before placing it on her face to help clear her sinuses. We love a good wellness hack!


3. reVive Light Therapy Glo Wrinkle and Anti-Aging Light Device

reVive Glo Light

The Item: reVive Light Therapy Glo Wrinkle and Anti-Aging Light Device

The Cost: $68

Which FFF box is it from? The Spring 2020 FabFitFun box

Why we love it: We are so into skincare technology, and the smoothing, firming, radiance-illuminating qualities of this light therapy device is exactly the long-term solution we hoped it would be.


4. West Elm Indigo Tie-Dye Bowls

West Elm nesting bowls

Image from our review.

The Item: West Elm Indigo Tie-Dye Bowls, set of 3 (no longer available)

The Cost: $39

Which FFF box is it from? The Summer 2019 FabFitFun box

Why we love it: West Elm can basically do no wrong in the home decor category, and true to form, these bowls are the perfect mix of versatile and standout. Plus, we can’t say no to a set that’s both microwave- and dishwasher-safe!


5. Drybar Prep Rally Prime & Prep Detangler

Drybar detangler

Image from our review.

The Item: Drybar Prep Rally Prime & Prep Detangler

The Cost: $24

Which FFF box is it from? The Winter 2019 FabFitFun box

Why we love it: Drybar’s salons and products alike offer quality experiences, and they leave you smelling so, so good. We love that it doubles as a heat protectant on top of serving as a leave-in conditioner and that it’s free of sulfates SLS and SLES, parabens, phthalates, and silicones.


6. R + Co Television Perfect Hair Shampoo + Conditioner

R + Co hair care

Image from our review.

The Item: R + Co Television Perfect Hair Shampoo + Conditioner, 8.5 fl oz each

The Cost: $64 ($32 each)

Which FFF box is it from? The FabFitFun Summer 2020 box

Why we love it: This duo leads to ultra-moisturized locks, which means healthy-feeling hair with optimized texture and volume. Plus, no one will turn down a seriously good scent, and that’s exactly what these products offer.


7. Business and Pleasure Co. Cooler Bag

Business & Pleasure cooler bag

Image from our review.

The Item: Business and Pleasure Co. Cooler Bag

The Cost: $69

Which FFF box is it from? The FabFitFun Summer 2020 box

Why we love it: It’s sturdy, it’s a nice medium size—roomy, but not too cumbersome—and it’s just really cute. We quickly came to realize this is a summer must-have!


8. Calpak Set of 3 Packing Cubes in Sorbet

Calpak sorting cubes

Image from our review.

The Item: Calpak Set of 3 Packing Cubes in Sorbet (no longer available)

The Cost: $40 (found the color option offered here for $19.49 + $4.99 shipping.)

Which FFF box is it from? The Spring 2020 FabFitFun box

Why we love it: Whether used in a suitcase for travel, in a beach bag for day trips, or a carry-all as day-to-day dividers, these packing cubes set you up with some serious organization. And life is just a little easier when you don’t have to dig for what you need to find.


9. This Works Deep Sleep Body Cocoon

deep sleep body cocoon lotion

Image from our review.

The Item: This Works Deep Sleep Body Cocoon

The Cost: $40 (currently on sale here for $28)

Which FFF box is it from? The Spring 2020 FabFitFun box

Why we love it: This lotion is a little bit aromatherapy (lavender, chamomile, and vetivert), a little bit skin soother, and somehow kind of magic when it comes to inducing sleep. We are in awe of this beautifully calming product.


10. Eparé Dual Salt and Pepper Mill

Eparé salt and pepper mill

Image from our review.

The Item: Eparé Dual Salt and Pepper Mill

The Cost: $21.95

Which FFF box is it from? The FabFitFun Fall 2019 box

Why we love it: This salt and pepper mill is practical, it’s attractive, and it’s easy to load. Plus, we love the idea of keeping your salt and pepper together in one great device!


What do you think of the most popular FabFitFun items of 2020? Any surprises?


How do subscribers rate FabFitFun?

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Written by MSA


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Posted in Clothing & Fashion Subscription Boxes, FabFitFun, Subscription Boxes for Women| Tags: fabfitfun | 24 comments

Comments (24)

  1. What about the Toms sunglasses… I LOVE them!! But, perfect list, I agree with most 🙂

  2. I use to sell off my unwanted FFF items on Ebay and somehow FFF found out. FFF sent me a letter that stated selling any of their items was against my contract with them. It was sent FedEx and I had to sign for it.
    I called them to ask about it as there were thousands of items online. They said that if they saw me selling any item, they’d ban me.
    It was an interesting thing. I was selling a few individual items (not a full box).

    • WTH?! That’s insane. I guess if you didn’t say FFF or fab fit fun in the listing they might not find out.

      • I didn’t use FFF in the title nor description of the Ebay listing. I have a small (under 1000 subscribers at the tome) YT channel where I use to do unboxings occasionally. My YT channel had a completely different name than my Ebay name. I use my home address for FFF boxes and my PO Box for Ebay orders.
        It was quite odd. Plus, I would think FFF would sell more boxes if you could sell off a few items here and there.

    • I see what you mean, but if people could also just purchase individual items from sellers then I think FFF sees it as ‘well why should I sub to FFF when I could just buy individual items off EBay?’

      • We live in a free market economic system and it not illegal to resell items, as long as you are not breaking any copyright laws etc. I think its perfectly acceptable to sell items from these boxes on Ebay that you are not going to use. That helps to defray the cost of the box. I don’t think I have ever received a box where I used, or was wowed by every single item

    • Maybe someone reported you? I really don’t understand why some get so upset that people sell off items they can’t use. I don’t use Ebay but have sold many items online that I couldn’t use or gift. I’ve seen several sell multiple starter boxes (the $5 ones) online that are still actively selling. If FFF has an issue with resellers they should go after these big time resellers not those selling a few items each season.

    • People sell FFF at Ebay all the time. Once you buy the box you own it. If that is the way they want to be then my annual subscription is over and I will never buy a thing from them. I have bought things I wanted more of and that should be between me and the seller!

      Bye Bye FFF 👋👋👋

  3. My whole family is OBSESSED with the Unhide. I got one in a box, then bought a second in an edit sale or as an add on. But that was still only 2 for a 4 person house – so I bought 2 more as add ons plus I got the one in my box so now we have one for each person, plus an extra for if/when one gets ripped, etc.

  4. For some, subscription boxes are their livelihood. All they do is resell items. Among FB, IG, Mercari, Posh, Etsy sites…there are thousands of people who’ve created a whole subset resale industry of box products.

    • I’ve sold a few items I couldn’t use but really don’t make much. I wonder how people are getting enough to make reselling worthwhile?

  5. I use those West Elm bowls nearly every time I cook dinner. They’re the perfect prep bowls. They’ve stood up to tons of use and haven’t developed even a tiny chip.

  6. The most popular item I found from FFF was credit card fraud

    • Helen,
      I hate to agree with you but my card was charged on an edit sale for something I didn’t purchase. FFF refunded me the money for the singular item and admitted to a mix up, HOWEVER they had the audacity to not refund me the amount of shipping since one item was purchased, and didn’t meet the shipping minimum- EVEN THOUGH it wasn’t purchased by me to begin with. Okay rant over.

      • That’s awful, Taylor! I hope you did a chargeback.

      • You asked them to refund the Entire Fraudulent charge to include the shipping and they refused? I would dispute that charge through your bank – that is wrong!

  7. I love the cooler. It’s very handy. So handy one of my kids borrowed it, and I haven’t seen it since. 😧Love the blanket, too.

    I look forward to the day I can “test” the packing cubes. Which won’t be anytime soon, I’m afraid, although the breezy description makes it sound like it was written pre-Covid.

    • The packing cubes are just taunting me at this point!

  8. I love that cooler bag for carrying a casserole dish – it is the perfect size! Now for the world to go back to normal so dinner parties can be a thing again. Good list.

  9. These are pretty fabulous. FFF really picked up its act…so much so that I resubscribed after being cancelling my subs when they had their great shipping debacle a couple of years ago.

  10. I question if these are so popular, why did people want to swap them in the first place?

    • People often list these highly in-demand items in the hopes of swapping for one of their unicorns. It’s not that they don’t want these items…it’s just that there are other things that they want MORE. I have a couple of items listed that I could easily keep and use, but I would be willing to give them up if someone has one of my unicorns. Usually, you need a unicorn to get a unicorn.

    • I’ll add that not every product is for everyone, and when you don’t get to choose it and it’s not for you (or even if you do get to choose, but 1) you don’t like any of the category selections or 2) once received it turns out to be not what you expected/wanted) you might want to swap it for an item/items you would enjoy.

    • Yup. Rose is right.

      I also see people buy up extras, or get multiple subs just to use extra items for trade bait or to resell and recoup costs.

      I re-subbed for the unhide blanket so I will likely have items I won’t use, but I usually gift to family or friends. Blanket gave me some kinda FOMO since I canceled before the blanket last year. Lol.

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