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10 POPSUGAR Must Have Subscription Box Alternatives

Updated: 6/30/2020 with suggestions from MSA readers!

In case you missed the news, the POPSUGAR Must Have subscription is ending 🙁 If you’re looking for a similar women’s lifestyle subscription box, here is our list of the 11 best alternatives. Each subscription box on this list has a good mix of beauty and fashion items, plus wellness and home items are usually covered with all boxes, too. Some are quarterly, and some are monthly subscription boxes. (If you’re looking for all beauty items, make sure to check out our best beauty boxes list!)

POPSUGAR Must Have also typically let subscribers customize one or more items each season (like a jewelry item in your choice of gold or silver). So, we included customization info on each box listed below.

(Good to know: as of publication, the Summer POPSUGAR Must Have box is still available. New subscribers can use coupon code MSA20 to save $20 off of the Summer POPSUGAR Must Have box (Regularly $75). See full spoilers here.)

Subscription Boxes like POPSUGAR Must Have:

1. FabFitFun

FabFitFun box with lifestyle and skincare items

Image via our review.

The Cost: $49.99 per quarter. Subscribe here!

What You Get: Each quarterly shipment of FabFitFun includes top trendy picks for each season, meaning you can look forward to amazing finds such as beauty products, skincare, fun accessories, and new wellness products with a total retail value of $200 minimum. The curation and value are always spot on, plus subscribers have access to amazing discounts through their add-on program and Edit sales several times a year (where savings often reach up to 75% off retail!).

Is It Customizable? Typically, seasonal subscribers (those that pay for each box as it is released) get to choose 3 items in their box, while annual subscribers (those that prepay for a full year) to get choose 5.

Check out our FabFitFun reviews or read this FabFitFun info to subscribe. Ships to the US and Canada.



Causebox with contents, including duffel bag, makeup brushes, and skincare

Image via our review.

The Cost: $54.95 per quarter. Subscribe here!

COUPON: Limited Time Only! Use code SPR20 to save 20% off your first box!

What You Get: This quarterly box features artist designs on its exterior and $200+ worth of conscious and ethically-designed items on the inside, many of which are exclusive to this subscription! Similar to our readers’ top 2 picks, you can expect a broad mix of items from categories like cosmetics, home decor, gifts, accessories, jewelry, and more, all guaranteed to come from socially-conscious companies who are giving back and doing more.

Is It Customizable? Annual CAUSEBOX subscribers (those that prepay for an entire year) can customize some of the items each season, choosing colorways for some items in the box and making other product selections (like choosing between a hair mask or a face primer).

Check out all of our CAUSEBOX reviews and CAUSEBOX spoilers to learn more. Ships to the US and Canada.

3. CURATEUR (Formerly Rachel Zoe Box of Style)

Rachel Zoe Box of Style with robe, necklace, and lifestyle items

Image via our review.

The Cost: $99.99 per quarter. Subscribe here!

COUPON: Use code MSA25 to save $25 off your first box!

About the Box: CURATEUR will thrill anyone who’s a fan of Rachel Zoe’s style! Each box is filled with fashionable items and accessories, plus a few beauty products and styling tools, too. This quarterly subscription promises a value of $400+ in each shipment, and you can count on feeling pampered as you unbox each curation.

Is It Customizable? Subscribers can typically customize some elements of each box, like size or colorway (for example, silver or gold-toned jewelry, or two different variations of an eyeshadow palette).

Check out our CURATUER and Rachel Zoe Box of Style reviews and CURATEUR and Rachel Zoe Box of Style spoilers to learn more! Ships to the US, Canada, the UK, and Australia.


4. Spiritú

spiritu all contents image showing a tote, headband, makeup, seasoning, and other goodies

Image via our review.

The Cost: $39.99/quarter. Subscribe here!

About the Box: Spiritú offers beauty products, ethically-crafted accessories, delicious foods, and other lifestyle essentials “handmade con amour” by artisans in Latin America each season. The box artwork features designs from independent Latina artists, and the products themselves are made by Latina entrepreneurs and creators. With a promised value of at least $155+ every season, this box is full of vibrancy and supports women from all walks of life!

Is It Customizable? No, not at the time of publication.

Check out our Spiritú reviews and Spiritú info to learn more. Ships to the continental US for free; to Alaska, Hawaii, and Puerto Rico for $9.95.


5. Margot Elena Discovery Box

Giftable soaps, aromatherapy, and lifestyle goods from Margot Elena Discovery Box

Image via our review.

The Cost: $49.99 per quarter. Subscribe here!

About the Box: Those of you who know and love Lollia, TokyoMilk, and Library of Flowers will adore the quarterly subscription Margot Elena, the brand (and woman) behind them all. Each box contains full-size items that are as perfect for gifting as they are for a self-love surprise, plus beautifully designed stationery, wearables, luxurious fragrances, and lifestyle gifts.

Is It Customizable? No, not at the time of publication.

Check out our Margot Elena Discovery Box reviews and Margot Elena Discovery Box info to learn more. Ships to the US.


6. Bombay & Cedar

Image via our review.

The Cost: $49.95 per month + shipping for The Lifestyle Box. Save with longer subscriptions. Subscribe here!

COUPON: Use code MSALOVE10 to save 10% off a 3, 6 or 12-month subscription!

About this box: Bombay & Cedar‘s Lifestyle Box is always teeming with beautiful color, scents, and experiences. Each monthly shipment includes 2 essential oils and 6-8 full-size products such as diffusers, skincare, books, healthy snacks, and other surprises with a retail value of $120+. They also newly offer a Mini Box that has 5-7 full and deluxe size samples with a retail value of $60+ for $29.95/month. Love the beauty products Bombay & Cedar tends to include? Try their Beauty Box for $31.95/month, which includes free shipping and a retail value of $100+.

Is It Customizable? Yes. There is usually at least one customizable item per box.

Check out all of our Bombay & Cedar reviews for more info. Ships to the US for $6.95, Canada for $16.95, and internationally for $23.95.


7. JourneeBox by Kevia

Kevia's JourneeBox lifestyle subscription from Winter 2020.

Image via our review.

The Cost: $54.99 per quarter. Save with longer subscriptions. Subscribe here!

COUPON: Use code FIRSTBOX! to save $10 off your first box!

About this box: JourneeBox is your quarterly replenishment of beautiful, sustainable products ranging from apparel and accessories to home and decor items, to beauty products. Each delivery contains 6 or more sustainably made or fair-trade items, and some allow for subscriber customization of colors prior to your box shipping. The JourneeBox direct-to-consumer business model (meaning they design and produce all of their goods) keeps costs and environmental impact down, guaranteeing quality products with ethical production practices!

Is It Customizable? Yes, multiple items in the box are usually customizable.

Check out all of our JourneeBox reviews for more info. Ships to the contiguous United States for free, Puerto Rico, Alaska, Hawaii for $8, Canada for an additional cost at checkout.


8. Beachly

Beachly subscription unboxed with boho hoodie, candle, and more

Image via our review.

The Cost: $99.00 per quarter. Subscribe here!

About the Box: If you would give anything to live that beachy life, then Beachly is about to be the worth-the-splurge subscription of your dreams! Sending a quarterly spread of seasonally appropriate clothes, accessories, full-sized beauty products, plus home decor pieces that promote the chilled-out vibe the sea inspires, and including popular beachy brands like S’Well, Roxy, and Sunnylife, this box will up your relaxed factor exponentially.

Is It Customizable? No, not at the time of publication.

Check out our Beachly reviews or read this Beachly info to subscribe. Ships to the US.


9. Vine Oh!

Vine Oh! box with two bottles of wine, chocolate, slipper socks, and makeup palette.

Image via our review.

The Cost: $59.99 per quarter. Sign up here!

COUPON: Use code MSAWineForMe to get a FREE third bottle of wine with every box... FOR LIFE!

About the Box: For those wanting to make a full experience out of sipping wine, you may want to try Vine Oh! This quarterly subscription sends two unique wines alongside lifestyle items such as sweets, accessories, jewelry, and self-care goods. Perfect to treat yourself to a night in! You can choose to receive whites, reds, or a mix of both.

Is It Customizable? Subscribers can pick red wine, white wine, or one of each for their two bottles.

Check out our Vine Oh! reviews or our Vine Oh! info learn more. Ships to most of the US.


10. SinglesSwag

SinglesSwag box with contents, which include Good Vibes Hat, sugar cookie, necklace, and body items

Image via our review.

The Cost: Starting at $24.99 per month. Subscribe here!

COUPON: Use coupon code JULY to save 40%!

About the Box: SinglesSwag is a monthly lifestyle subscription box geared towards single women. There are two size options: regular, which sends 6-7 full-size products, and for a lower cost, the petite sends 3-4 full-size items. This sub will hook you up with a mix of makeup, beauty, accessories, snacks, and other products to celebrate your independence.

Is It Customizable? No, not at the time of publication.

Check out our SinglesSwag reviews and SinglesSwag spoilers to learn more! Ships worldwide.


Looking for more women’s and lifestyle subscriptions?

Check out these articles and reviews:

What do you think of these POPSUGAR Must Have Box alternatives? Any others you would recommend? 

UPDATE: Here are 3 more boxes recommended by MSA readers:


Earthlove subscription with sustainable lifestyle items on display.

Image from our review.

The Cost: $59.95 quarterly. Save with an annual subscription.

COUPON: Use code MSABUNDLE to get an Earthlove Starter bundle in your first box!

About the Box: Each season, expect 6-8 handpicked, eco-friendly products from different categories such as skincare, snacks, apparel, home decor, and gardening.

Ships to: Annual subscription ship to the US for free, Canada for $20, Internationally for $35. Quarterly subscriptions ship for $4.95 each quarter.

Check out all of our EarthLove reviews to learn more!



Image via our review.

The Cost: $89.00/season + $6.95 shipping. Save with an annual subscription.

COUPON: Use code LOVEMSA to save $10 off your first box!

About the box: This is a quarterly subscription that includes a handpicked assortment of beach-inspired fashion, accessories, and lifestyle pieces.

Ships to: The U.S. for $7.95, Canada for $19.95, and International for $26.95

Check out all of our Oceanista reviews to learn more!


White Willow

Image via our review.

The Cost: $49.95 CAD ($37.31 USD) every other month, or $94.90 CAD ($70.21 USD) every 4 months. Shipping is $6.35 USD ($8.50 CAN) in Canada and $14.57 USD ($19.50 CAN) to the US

About the Box: This box includes 4-5 sample and full-size lifestyle items in the categories of fashion, style, home décor, beauty, culinary treats, and more.

Ships to: Canada and US (but not to APO addresses)

FYI – White Willow Box has paused their subscription for now and is hoping to be up and running again by the end of the year. Learn more here.

Check out all our White Willow reviews to learn more!


Written by MSA


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Comments (40)

  1. Has Sunday Riley ended? I try the link in reviews and the Page is not found. Also, has anyone received shipping for Bombay and cedar limited box? Thanks

  2. I got last year’s Holiday Box from White Willow, a Canadian box. It’s in the same caters these IMHO. Was looking for the Mother’s Day box, but you know, pandemic.

    • Thanks for the suggestion. We’ll add White Willow to the list!

  3. Paradise-Delivered reminds me of Pop Sugar by looking at their reviews. I know nothing about the box, just happened to come across it on Facebook and checked it out. I may give it a try.

    • Paradise Delivered looks like SinglesSwag. The same type of products and brands, even the occasional book. I wouldn’t be surprised if it weren’t the same group of people behind it.

    • Thanks for the heads up on Paradise-Delivered! We’ll check it out!

  4. JourneeBox or Causebox, absolutely

  5. I finally caved and subscribed to Margot Elena. Every time I saw a review I regretted not subscribing sooner. My FabFitFun annual subscription will end with the fall box so maybe I’ll just hold on to this one in its place. I’ve tried the Lollia products and they are great so I think I’ll really like this.

    • Same. I’ll spend 59 on ipsy add ons but kept thinking the margot box was too expensive. Yet I love everything Margot Elena makes. So I finally did what I wanted all along! I hope they keep putting in the little extra items like kimonos and journals etc

  6. I still haven’t found what I’m looking for. I’m not subscribing to another box until something exciting comes around.

    • Me too. This list shows me that there really isn’t a replacement for PSMH. Sigh. Most of these boxes I tried and dropped at some point.

      • I agree. It’s sad but none of these come close to replacing PopSugar. I am really going to miss it.

  7. When will Margo Elena ship to Canada???? I LOVE that box! 😔

  8. Am I the only person that’s surprised PopSugar ended BEFORE Box of Style?

    • That’s a resounding NO! I thought the very same thing.

  9. Oceanista is amazing. I canceled Beachly and started getting Oceanista instead. So far have loved everything in the boxes I have received. The owner has a Facebook group and is very interactive with her customers. Love everything about it ❤️

    • We’ll add Oceanista to the list. Thank you, Lisa!

  10. Earth Love also looks like a great box! I have been keeping my eye on spoilers and I like it so far!

    • I second Earth Love! It is a very thoughtful and useful creation every time; a great mix of beauty, jewelry, home goods etc. Can’t wait for the upcoming Summer box 🙂

    • Thanks for the Earth Love tip! We’ll add it to the list!

  11. Beware of BoS’s shady billing and customer service issues.

  12. IMO, there are 2, which, when combined, come up to being close to what PSMH was.

    They are Margot Elena and Beachly.

    I’ve had problems with ME’s CS, though.

    Beachly, OTOH, has great CS and lots of info on the products.

    I can’t recommend FFF for any reason after multiple errors in billing and damaged products received. I realize YMMV.

    • I am still waiting for my ME box. It seems that YOU CAN’T CHANGE YOUR SHIPPING ADDRESS ON THE MARGOT ELENA SITE!!! You have to call customer service directly. I hope I get a replacement box, as I don’t live in AZ any more. I am very confused that the ME site didn’t mention anywhere that you can’t change your shipping address at all unless you contact CS, but when you check your account everything looks correct. Sorry about the caps, but I think it’s a really big deal to have the correct shipping address for a relatively expensive box.

  13. Margot Elena and Journee all the way!

    • Journee looks like one I might have to watch!

  14. I highly suggest the Margot Elena box if you like body care and pretty things that smell nice.

  15. What a great post! So happy to have the suggestions.

    • Thanks, Tiffany! ❤️

  16. Love Margot Elena. 💙

  17. JourneeBox looks gorgeous! Really considering trying it.

    • JourneeBox is amazing! Kevia does a phenomenal job with the curation and everything is always so beautiful. Journee and Bombay & Cedar are my two favorites. Margot Elena is fantastic too.

    • If I had to choose just one subscription to keep, it would always be JourneeBox, hands down. Sooooo good.

    • And their CS is spectacular!

  18. Margot Elena is so good, even though it’s mostly beauty & not as much lifestyle. Having a little stash has come in handy for last-minute co-worker gifts.

  19. What happened with the singles swag reviews? None have been been posted for months

    • I noticed that whoever was reviewing that box was only reviewing that box and no other boxes. So maybe she is not with MSA anymore so nobody else reviews it. For the record, I wouldn’t recommend this box to anyone

      • I noticed that too and others I look for.

  20. I was going to give the singleswag box a try at the 50% off the first box, but the coupon is old and no longer valid 😢. Oh well… Not yet ready to try a new box.

    • Thanks for catching, Janet! A 40% off coupon has been updated.

      • Oooh, now I’m tempted again. Hmmmm
        Thank you!

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