Completely shady, and it’s not the only thing that made me go 🤔. I feel they are buying items from overseas wholesalers (ie. The Illuminati sponge and possibly the eyeliners) and setting up a website in order to inflate the value and make it look legit.
Illuminati Cosmetics Sponge: They only had 1 item on their website, the sponge for $21.00 US. I was suspicious because they don’t have Instagram and there was no content on their Twitter. I emailed them and asked if I could get a deal if I ordered 1,000 sponges. They responded immediately saying YES, $5.00 per sponge. I imagine Boxycharm got them for under $1.00 each. I checked them again today and there’s still just the one item and they’ve deleted their Twitter account.
SAINT LUXE BEAUTY (eyeliner set) : Most brands start off with Instagram and have many posts of their products and advertise they’re coming soon. This brand doesn’t even have a link to their Instagram or email address on their website. After searching, I found it, but their email is a gmail address, which is not the norm for a company. They’re charging more than Glossier and I find it strange they would only have one item that is a set, for $55.00. Most people would only use the black.
Boxycharm has also used a private label company (m. greengrass) twice, which would be fine, only they also used part of the manufacturers (Anderson Lilley) back story, ” Our exclusive fragrances are created using aromatics from around the world. Each one takes its inspiration from our own experiences and travels. Our complex scents can take months or years to perfect, and oftentimes include over 100 different notes. We obsess over finding new and unexpected combinations, ones that create new experiences, or bring back memories.”
They also charge more than Lilley Anderson (who also donates 10% of proceeds to charity). The $36.00 m. greengrass Beach Air dry oil spray that was in a recent box has identical ingredients in the same order and the same amount of product as the Malibu Surfer Dry Body Oil by Anderson Lilley, which is just $14.40 ($18.00 and 20% off).
I feel Boxycharm is buying filler items from wholesalers and the websites and social media accounts were set up so it wasn’t obvious they was buying cheap items in bulk from overseas and placing a much higher value on them to raise the value of our boxes. On the flip side, they are giving us items at 70-80% off, so they need to cut costs as they are a business that needs to make money. However, I’d rather have them list a more reasonable price for fillers and be more transparent. If they put a $5.00 value on that sponge and a $20.00 value on the eyeliners, I would be more than happy to receive a box worth over $100.00. They don’t need to inflate values to justify a $4.00 price increase. All that, plus and the stress (wasting hours on their website due to constant glitches), disappointments, extra shipping fees and poor customer service, has really turned me off. I don’t like how they operate (ie. calling angry customers babe, honey, etc.) on their social media, and I feel like they’re a marketing company, not a subscription service that cares about their customers. I don’t trust them and I’m finally ready to unsubscribe.
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