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Joe Jonas Teams Up with Ohza to Launch Canned Fizzy Sangria

Kai Green
ByKai GreenJun 30, 2022 | 4 comments

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Joe Jonas, frontman for the Jonas Brothers and DNCE, has partnered with canned cocktail brand Ohza to launch his own line of sparkling sangria. Called Fizzy Sangria and being positioned as the first canned "sparkling" sangria, the new line promises  "60% fewer calories and 80% less sugar than a typical sangria made at your local bar or restaurant," according to Forbes magazine. From Ohza:

With up to 80% less sugar, 60% fewer calories and serious convenience (12 cans is equivalent to mixing four champagne bottles and two juice cartons), you could say the Original Canned Sangria™  is a game-changer.

Fizzy Red Sangria is made with "100% real raspberry, blueberry, plum, and tangerine juices mixed with premium sparkling red or white wine," according to Ohza, and costs $44 for 12 cans (customers can save a bit--and get free shipping--by subscribing).

So how does singer Jonas fit into this? “I love the canned concept with classic cocktails and brunch cocktails," Jonas told Forbes. He first tried Ohza's canned mimosas while filming DNCE's music video for "Dancing Feet." He was drawn to the canned cocktails because "I appreciated seeing some of my favorite beverages that I would typically order at a bar become much more accessible."

Fizzy Sangria is the first product extension for Ohza, and Jonas--who has personally invested in the company as well--is spreading the word. "I think the accessibility is what draws people and I am excited for everyone to get their hands on Fizzy Sangria. It is the first canned ‘sparkling’ sangria on the market, so I’m looking forward to getting it out there.” He's aware of the spiked seltzers already on the market, but thinks it's "time for something a little bit classier while still keeping it fun.”

“Joe could not be a better partner for Ohza,” according to Ryan Ayotte, chairman of Simple Skiff Beverages, Ohza's parent company. “Everyone knows who he is and loves him, he's fun and playful like Ohza, and he's doing the real work to build the line.”

What do you think? Will you be trying Ohza and Joe Jonas'  new Fizzy Sangria?

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Ohza Mimosas is based in Cambridge, Massachusetts, set out to bring a taste of brunch wherever you wander. Ohza also believes in using quality ingredients, sustainable packaging, and always supplying a good time. Ohza mimosas are less calorie dense and less sugary than their competitors. Each Ohz... read more.

Kai Green
Kai Green
Kai Green is a freelance writer who loves happy surprises, which is why she loves subscription boxes. She has a favorite box every week and gets almost TOO excited about packaging. When she isn’t thinking about subscriptions she thinks about entertainment, pop culture and BTS. Her most fervent wish is that a BTS box becomes a reality.

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How is this subscription related? This just feels like an ad.

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Anna Shaw

Because they sell it through a subscription model.

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I’d love to see the nutrition label posted here. How much sugar is “80% less sugar”? How many calories does “60% fewer calories” total? I don’t normally consume canned cocktails but this sounds kind of fun. I might be willing to try it. Would love additional information in this article without having to search for it myself outside of the website/article itself.

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You don’t have to search for it yourself. Just click the handy link in the very first sentence and you’ll be presented with all the details, including nutrition info.

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