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The MSA Team’s Subscription Box Favorites for January 2021!

Overall Favorites

Welcome to our monthly post highlighting our favorite discoveries from a variety of stationery, beauty, food subscriptions – and more. Here are our favorite subscription box items from January 2021:

Abby’s Favorite:

Kopari deodorant from Kinder Beauty Box

The Item: Kopari Mini Beach Deodorant

The Cost: $10.00

From: Kinder Beauty

COUPON: Use code MSA5 to get $5 off your subscription!

Why I love it: Kopari makes my absolute favorite deodorant; the original smells, feels and works fabulously, but this beach version smells like a day at the beach. I am not kidding when I said I shed a tear when I breathed in this nostalgic fragrance. I can wear this natural deodorant all day, and my pits are moisturized and lightly fragranced. It is lovely!

Read our January Kinder Beauty Box review & more reviews by Abby!


Christen’s Favorite:

Gelly Roller pen from PostBox

The Item: Gelly Roll Moonlight Pen by Sakura, blue, fine

The Cost: Retail Value $1.49

From: Postmark’d Studio PostBox

COUPON: Use code MSAFS or MSA404ME to get free shipping on your first box (MSAFS) or save $10 off your first box with a 3-month subscription (MSA404ME).

Why I Love It: It’s the simple things! This gel pen is just so nice to write with. It’s smooth and thick and a great color. I use it all the time and it makes me happy!

Read our January PostBox review & more reviews by Christen!


Lindsey’s Favorite:

2017 Undercard Cabernet Sauvignon from Winc

The Item: 2017 Undercard Cabernet Sauvignon 

The Cost: $17.99 (or $15.99 through the subscription)

From: Winc

COUPON: Get $20 off your first order! No coupon needed - just use this link.

Why I love it: This cabernet sauvignon from Winc really blew my socks off. It was like velvet in a glass; the mouthfeel was smooth, luxurious, and lush. The flavor was packed with dark red cherries, and it had a subtle hint of baking spice (clove and mace, especially) and leather. I loved this wine so much I felt moved to express my adoration in Seussian verse. I included my fun little poetry attempt in my Winc review, and here it is again in case you missed it: I would drink this on a train, I would drink this on a plane; I would drink this with a steak, I would drink this with some cake; I would drink this in the sun, I would drink this just for fun; I would drink this any time… I hope you like my vino rhyme.

Read our January Winc wine review & more reviews by Lindsey!


Ragan’s Favorite:

Nutrisentials Leantreats Cat Treats from VetPet Cat Box

The Item: Nutrisentials Leantreats Cat Treats

The Cost: $3.99

From: VetPet Box Cat

COUPON: Use code VetPet15MSA to save $15 off your first box!

Why I love it: It’s more that my cats like these. Usually I will receive a cat treat in a subscription box and one or two cats will eat it, but all three of my cats enjoyed these. My cats are older (they will turn 13, 14, and 15 this year) and are somewhat fussy about food but united in their enjoyment of these treats. Although they are marketed as low calorie for weight loss, I’m feeding a bunch of them to Madison (my black cat) to help him maintain or gain weight. Also they stay fresh even after they’ve been open awhile, and they’re not too stinky.

Read our January VetPet Box review & more reviews by Ragan!


Becca’s Favorite: 

Walnuts from Keto Krate

The Item: Crazy Go Nuts Garlic Parmesan Walnuts

The Cost: Buy a 12 pack for $23.99

From: Keto Krate

COUPON: Save 25% off your first Krate. No coupon needed - just use this link.

Why I love it: I love walnuts, and garlic is probably my favorite flavor of basically anything, so a combo of these is pretty much sheer bliss. The only downside to these bad boys is the garlic flavored smooches my husband gets after eating them….they are so worth it though!

Read our January Keto Krate review & more reviews by Becca!


Brandi’s Favorite:

Felt Letterboard from OwlCrate YA

The Item: OwlCrate Exclusive Felt Letter Board Kit

The Cost: $28.00

From: OwlCrate YA

COUPON: Use code OWLCRATEMSA10 to save 10% off your order!

Why I love it: You may be surprised that a letter board is my choice this month because yes, it is something that has been done in subscription boxes before, but this one is so well made and the smaller size makes it perfect for displaying anywhere! The attention to detail from  OwlCrate is evident in the thickness of the board, the hanger they included on the back, the amount of letters, numbers, and symbols they included (it’s a lot!), and the cute little bag they provided to store all of the pieces in. It’s a cute, quality item that I appreciated!

Read our January OwlCrate YA review & more reviews by Brandi!


Caragh’s Favorite:

Sea Salt Candle by Broken Top

Image via Broken Top.

The Item: Broken Top Candle Company Sea Salt Surf Travel Candle, 4 oz 

The Cost: $15.00

From: Beachly 

Why I love it: I was so happy to find this beautiful handmade candle in my Beachly Winter 2020 box! It’s a nice, cozy reminder of the long summer days we’re missing in my house right now. This Sea Salt Surf candle smells amazingly tropical, with notes of jasmine, sweet cream, and a hint of driftwood. I also love the simple glass container and pretty botanical-inspired label. This candle is just 4 oz, but it burns slow with its 100% soy wax and cotton wick. You can feel good knowing that Broken Top is a small, eco-friendly company from Bend, OR, and all products are gluten free, paraben free, phthalate free, and vegan.

Caragh subscribes to Beachly on her own, but keep an eye out for our Beachly Women’s Winter 2020 box, coming soon. Meantime, visit the spoilers here or our Beachly Men’s Winter 2020 review. See more by Caragh here.


Erin’s Favorite:

Vellabox Lucerna January 2021

Image via Vellabox.

The Item: Sunday Candle Co 4oz – Nordic Cabin

The Cost: $10.00

From: Vellabox

COUPON: Use code MSA5 to save $5 off.

Why I love it: Working on MSA’s 2021 Reader’s Choice Awards inspired me to check out so many new subscription boxes! While I couldn’t sign up for every new box that caught my eye, I’m so glad I gave into temptation with Vellabox. Scented candles have become a major part of my cozy WFH vibe, and a monthly candle subscription feels necessary to keep replenishing my stash. The January candle, Nordic Cabin, truly lives up to its name. It arrived just before a major snowstorm hit, and its wintry, evergreen scent made me feel like I was holed up in a woodsy cabin instead of my New York apartment.

Erin subscribes to Vellabox on her own, but our January Vellabox review is coming soon. In the meantime, check out the January Vellabox spoilers. Read reviews by Erin here!


Samantha’s Favorite:

Classic Subscription bouquets from Bloom & Wild

Image via Bloom & Wild.

The Item: Classic Blooms Subscription

The Cost: £20.00

From: Bloom & Wild (UK only)

Why I love it: I love having fresh flowers to place in a vase– seeing as how I spend so much time at home nowadays, I really get to enjoy them! This subscription excites me because I don’t find myself relying on supermarket flowers, these letterbox flowers literally come through my letterbox, and I get that unboxing/surprise experience with it! The flowers are beautiful, long lasting, and come with helpful arrangements tips. In January, I received a bouquet with bulbed tulips, and the notecard within indicated that I could plant them in my garden and enjoy them longer than I would have expected. This is one happy little subscription!

Samantha subscribes to Bloom & Wild on her own. Read more by Samantha here.


What do you think of our favorites for January? And what were your favorite discoveries?

Written by Christen Russo

Christen Russo

Christen is a smile collector, outdoors enthusiast, and appreciator of soggy French fries. Her favorite subscriptions involve eco-friendly products and clothes, nature supplies, stationery, and coffee. She can be easily won over with a good sheet of stickers.

Posted in Monthly Favorites, Subscription Box News| 14 comments

Comments (14)

  1. Hi Samantha, I’m also from the UK, now living in US. I’m waiting on a vaccine before I can visit my family. I’m in the senior category but find it impossible to get an appointment. 🙁

    • Oh, I meant to reply to Samantha.

    • Hi Claire! Agh, so frustrating about those appointments!! My family is in Bristol, but I’m living in London at the moment, so still tricky to see one another these days. I hope you’re able to see your family real soon! Keeping my fingers crossed for you! x

  2. Aren’t we missing some contributers?

    • This is optional for us. Sometimes life just gets in the way and you don’t have time to meet the deadline for submitting. Sometimes you forget (I know I am guilty of that…).

    • I had some family stuff going on in the background and missed the deadline. 😓 Sorry Snow!

    • Hey Snow! Looks like Ragan & Megan already answered, but I want to add that sometimes our writers submit to the 3 other categories (Beauty, Fashion, or Kids) but not this Overall one. Some months it just depends on what products, if any, stood out to us. 🙂 Thanks for reading!!

      • Hey no complaints! You guys are fantastic. The bright spot in my day 🌞

  3. I love Sakura jelly roll pens! The white is iconic for creating light and reflective effects.

    • Actually just today I was writing a friend’s address on a dark red envelope and wishing I had a lighter color jelly roll pen so it would show up better. I might have to grab a white one! Thanks for the rec, Flora!

  4. Wait, Samantha lives in the UK?

    • I second this what?

    • Hi Kristin! I normally call NYC home, but have been living in the UK the last several months for a little change in scenery, and to be closer to family. Look forward to being back soon… there’s a pile of U.S. only sub boxes with my name on them waiting for me! 🙂

      • How cool, enjoy your family time!

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