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Beauty Heroes Beauty Discovery Review – January 2021

Megan K.
ByMegan K.Feb 5, 2021 | 16 comments

Beauty Heroes
4.6 overall rating
20 Ratings | 7 Reviews

Beauty Heroes is a clean beauty subscription box that focuses on non-toxic ingredients for $58.95/month. Each month they send you one new full-size “hero” product in the face, body, hair, or sun care category accompanied by “deluxe sidekicks.”

This box was sent to us at no cost for review. (Check out the review process post to learn more about how we review boxes.

About this Natural Beauty Discovery Subscription

The Subscription Box: Beauty Heroes

The Cost: $58.95/month or $137.85 for a 3-month commitment ($45.95/mo). Save even more with longer commitments.

The Products: One full-size face, body, or hair “hero product” plus a deluxe “sidekick” from the featured brand.

Ships to: The U.S. for free, Canada for $11.95, and worldwide for $18.95

Beauty Heroes January 2021 Review feat. Fitglow


Beauty Heroes included a handy info booklet featuring our brand this month: Fitglow. There was also a booklet about the 15% Beauty Heroes discount.


There was also a very cool pocket guide that has a whole list of healthy and harmful ingredients, ingredients listed by their purpose, and more. Though I am a skincare nerd, I still like having things on this on hand because there are just too many ingredients out there to memorize them all and I would rather be safe than sorry.


Fitglow Night Essence, 4 fl oz – Retail Value $68.00

I have mixed feelings about the Fitglow brand because I really don’t love the scent. It is kind of like a sweet floral cheery sort of vibe, and I tend to prefer more natural scents. I also find their packaging to be a little odd sometimes, and this mist is a great example. You can actually remove the inner bottle (it is the deep purple part) and purchase a refill so you can reuse the decorative outer portion. It is an effort to reduce plastic waste (and it does save you $10 to buy the refill over a totally new bottle) but I can’t help but think maybe the bottle should have just had less plastic to begin with? I am going to admit though, that aside from the scent and the bottle, I absolutely LOVE this stuff. It makes my skin feel so good and it is the perfect step before my night serum and cream because it preps the skin, helps with absorption, and adds slip, letting me use less product. And the ingredient list? Strap in! Let’s start with that hyaluronic acid. This formula contains multiple sizes of this moisture miracle, meaning it absorbs at different levels of the skin because different sizes penetrate differently. There is also niacinamide (brightening), bakuchiol (a plant-based alternative to anti-aging retinol), rose water, aloe, and green tea antioxidants. Aside from the scent, this is one of the best essences I have tried in a long, long time.


Fitglow Vita Rich Creme, 1.01 fl oz – Retail Value $65.00

Again, the scent here is really all I have to complain about. And I think the more I use these formulas the less I will care. This cream features another stellar ingredient list. There is a little bit of overlap with this and the essensce (mostly the aloe, rose water, bakuchiol, and hyaluronic acid) but this cream adds in a huge moisturizing boost thanks to shea, sunflower and grapeseed oil, and a ton of antioxidants from fruit like cherry and plum. Altogether this forms an anti-aging, anti-pigmentation, hydrating, and collagen-boosting cream that still somehow feels light enough on the face to wear as a day cream. I have found that at night a spritz of the essence followed by this cream makes my skin look really great in the morning. I would bathe in this stuff if I could.


Fitglow Night Lip Serum, 10 g – Retail Value $48.00

Finally, our last item is a lip serum that looks like a clear gloss at first glance but is really here to do some WORK. That clear gel inside is delightfully plant powered, containing pomegranate sterols, vegetable collagen, shea, coconut oil, plant ceramides, and more. This makes it sound like it is going to taste disgusting, but it actually tastes a little sweet and has a hint of vanilla.  The serum isn;t exactly thick, but it still clings to the lips and stays put long enough for me to still feel it in the morning when I wake up with super-smooth lips. This stuff is pricy at $48, but darn it, it works! If you have choronically dry and peeling lips in the winter, it is a godsend.

Verdict: This month, Beauty Heroes sent me three products from a brand I had previously had pretty mixed feelings on, but now I am a convert. Sure, the smell is never going to be my favorite, but the performance of each of these three items is pretty awesome. Like, good enough that I will likely repurchase them. Just not all at once because I am not like an oil heiress or a randomly wealthy person. Luckily, this box delivered a value of $185 for only $58.95. All three had really wonderful ingredient lists and after using the essence at nice combined with the cream for a week solid, I am pretty much in love and I have totally noticed happy and radiant skin in the mornings.

If you’re curious about other great skincare boxes, check out our Best Niche & Specialty Beauty Boxes list!

To Wrap Up:

Can you still get this box if you sign up today? No, this box has sold out.

Value Breakdown: At $58.95 for this box, here is what you are spending approximately per item:

  • Essence: $21.67
  • Cream: $21.99
  • Lip Serum: $15.30

Alternatively, each of the three items has an average cost of $19.65

Check out all of our Beauty Heroes reviews and more of our best beauty subscription boxes of 2021!

Keep track of your subscriptions by adding Beauty Heroes to your wishlist or subscription list!

Are you excited to receive your Beauty Heroes box this month?

Beauty Heroes offers a curation of beauty, lifestyle, and wellness that's good for people and planet. Beauty Heroes holds the most rigorous ingredient standard in the industry and stocks over 100+ of the healthiest beauty, lifestyle, and wellness brands from all over the world. Their monthly beauty ... read more.
Megan K.
Megan K.
I love natural/vegan beauty products, Korean skincare, unique jewelry, and weird candies from far away places. When I am not waiting for my next exciting box you can find me painting or taking photographs of interesting people. I never leave home without pug hair somewhere on my shirt and a bold lipstick on my smile.

Megan K.
Megan K.
I love natural/vegan beauty products, Korean skincare, unique jewelry, and weird candies from far away places. When I am not waiting for my next exciting box you can find me painting or taking photographs of interesting people. I never leave home without pug hair somewhere on my shirt and a bold lipstick on my smile.
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Fitglow used to be my favorite brand; they could do no wrong. This past year, the changes they’ve made to their products has been so disappointing. The scent! Ack! Why? A lot of the products still perform beautifully but they smell so unpleasant and cloying.

The essence was a complete miss for me. Everything about that product is off. The scent is strange, the packaging might be the worst I’ve ever seen. It’s a huge plastic monstrosity — reminds me of baby bottles in the late 80s — and it’s going to be impossible to travel with. I’ll have to use another plastic container to decant it or just take off the outer plastic housing completely and… what? Throw it away? How is this eco-friendly? I also didn’t see the performance. I noticed very little difference in my skin when using it and kind of felt like sometimes it contributed to a little redness.

I am quite fond of the lip serum and the cream though. Both perform wonderfully. Still take issue with the scent of the cream but I can deal with it for the performance.


As to the Night Essence, I see your issue about the bottle. When I read your comment, I scrolled up to look at the bottle again, expecting to see it was amber or cobalt or whatever other color of glass protects the contents, hence why they’d have packaged it this way. But that isn’t the case. The clear bottle does nothing for the product. So why go to such trouble as they have? I’d rather them price it to have one full sized bottle as shown with one or two refills packaged scantly thoughtfully, such as in some type of gel-pack vessel.


I’ve been on a roll with BH since November. I’ve loved every shipment. I have 2 subs and currently I’ve received 2 shipments of December to February.

The lip serum is amazing! My lips were extra damaged from using face coverings and I have been enjoying the essence as well. I have not tried the cream since I still have a lot of the ayuna cream (December shipment).

Im really enjoying their February discovery as well. I registered for their gua sha master class and Im excited about it.
Im pretty much still on “lockdown mode” so I have a long of extra time to engage in time consuming rituals 🙂

pd. Why is this review so late? I understand that some shipments were late, but BH shipments always arrive during the 1-5th day of the month.

Megan K.

Hi Gloria! I do my best to get reviews up quickly, but we have had many packages running later than usual. I also drive to and from our photo studio to pick my boxes up, and we have had really spotty winter weather. While I am always wanting to get content up ASAP, it sometimes just boils down to the mail carriers and actual safety on the roads in the winter. Thanks for your understanding!

Ragan Buckley

I can’t speak for Megan but just last week, on February 5, I received a package that had been mailed on December 10. I also got a Christmas card last week that had been mailed well in advance of the holidays, and my cat’s asthma medicine took 7 weeks to arrive instead of 3. So some mail is still really backed up, even if it was sent out on time.


I know I was already using my February products before this review went up!

Ragan Buckley

The spray makes my face flush and turn red in a way that I have never experienced from a skincare product before. I looked into it and niacinamide shouldn’t do that (niacin, which when taken internally can cause flushing, is chemically different). It does eventually stop, though.

I like the lip serum but it is functionally equivalent to the Malin + Goetz lip moisturizer, which is a lot cheaper.


Loved the box and don’t mine the smell. Great review! Can’t wait to hear what you think about the Feb box.


Great review. I did not notice is sent from the spray but I don’t like the smell of the creme. It gave me flashbacks of using Nair in high school. The more I use it the less I notice and sometimes I mix it with oils and that hides the smell.

I’m obsessed with the lip serum, it’s so good. Perfect for the winter.


I’ve been mixing it too. I noticed immediate improvement in my skin just from the cream.


The thing about the “harmful” ingredients is the dose makes the poison. Most of those things are not going to be in high enough concentration to do harm.


Just a little of my “story”. I had 10 miscarriages a lot of years ago, we never figured out the cause. We eventually adopted. Flash forward 10 years and my friend was going through the same thing. She changed everything about her diet, her skincare, her makeup. Basically removing anything from her lifestyle that was an endocrine disrupter, known allergen, “parfum/fragrance” etc. She successfully carried two pregnancies to term.

So can we know for sure what it was that made the difference? Nope! But we do know that our skin is our body’s largest organ. Avoiding putting chemicals on it (chemicals that often are banned in other countries) is a no-brainer to me. I LOVE BH every single month. Even when I am not thrilled initially, I end up liking it. I



Skin is our largest organ and we are constantly bombarding it with toxicity the FDA doesn’t require disclosed – looking at you ‘fragrance.’

I am so happy for your friend and I’m so sorry you went through that to get to your happy ending. Do you have any resources you’d suggest for couples considering adoption?


I really like this box, it worked on my skin.


Liking that pocket guide! 👍

I hear you about scents. I’m not overly particular, but when something doesn’t jive with the nose, it’s all one can think about. My latest dislike is the Elemis oxygen night cream (smells like artificial cherry cough syrup.)


I received this box and was initially like, “Meh.” But after using the lip stuff and reading your review on the other items, I’m glad to dig in soon!

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Our reviewers research, test, and recommend the best subscriptions and products independently; click to learn more about our editorial guidelines. We may receive commissions on purchases made through links on our site.