So Choix Subscription Box Review + Coupon – February 2017
“So Choix is a new way to try and buy makeup where we bring the makeup counter to you!” So Choix is a makeup sampling subscription service that sends you hand-made samples of brand name, beauty counter products. Each month, subscribers have the options to choose all or a few of their beauty samples or to be totally surprised.
All the samples they send are hand-made from authentic full-size products and brand new sample containers. They use high hygiene standards and never even touch the product itself. This is a process which allows them to send completely uncontaminated products to you, which I really appreciate considering that the lipsticks and products sitting on some stores’ shelves have been touched and poked by hundreds of other people.
My Subscription Addiction pays for this subscription. (Check out the review process post to learn more about how we review boxes).
The Subscription Box: So Choix
The Cost: $15 a month + free shipping, with discounts available for longer-length prepaid subscription commitments. You also get 250 points ($5 Choix store credit) each month (click here to read more about their points system).
New Deal: Get So Choix for $10 a month with a 6-month subscription; no coupon needed!
The Products: 5 luxury beauty samples of your choice from the Choix store. I chose all of my own samples this month.
Ships to: U.S. only
Keep Track of Your Subscriptions: Add this box to your subscription list or wishlist!
Chanel Perfection Long-Lasting Concealer – full size: $42
I haven’t tried many Chanel products at all, and I’m sad to say that this lightest shade is too dark. I don’t really know what I was expecting when the lightest shade had the word “beige” in it. I must have added this to my queue without looking too hard at it. That being said, this formula is alright. It’s creamy and has good coverage, though I can’t speak to the wear time since it was too dark for me to wear.
Tarte Clay Pot Waterproof Liner in Blackened Plum – full size: $21
This eyeliner is an almost-black purple cream liner. This was my favorite sample this month. It’s been a long time since I’ve worn cream liner and I liked the formula and color of this one. I’ve applied it with the brush So Choix provides and a regular angled liner brush, and I definitely have to recommend using your own liner brush if you have it!
GlamGlow Poutmud Fizzy Lip Exfoliating Treatment – full size: $24
I was really excited for this “fizzy lip exfoliating treatment,” but honestly I feel like this is just a normal sugar scrub. You’re supposed to apply, scrub, then add water and scrub more to activate the fizzing, and then rinse. If I’m being honest, the little fizzing I did notice just seems gimmicky. Also, the flavor was really strong. Did it exfoliate my lips and leave them smoother and slightly plumped? Yes, but any sugar scrub will – I won’t be spending $24 on the full size.
GlamGlow Poutmud Wet Lip Balm Treatment – full size: $24
I got this GlamGlow balm to go with the scrub as a follow-up. Again, I’m underwhelmed. It’s definitely a good hydrator for lips but you have to apply very little or else it gets goopy fast, and the color is brighter than I thought it would be and doesn’t look great. I have other sheer tinted balms I prefer.
Yves Saint Laurent La Lacque Couture Nail Polish in Vintage Plum – full-size: $28
I’m glad that So Choix has now added metal mixing balls to their polish samples to help them perform better! It definitely made a difference compared to previous polishes I’ve tried from So Choix. This is also a fantastic find for me. The formula took 1-2 coats for full opacity and is lasting quite some time when used with a base coat and top coat. I’m finishing up day 4 with this polish and I still only have minor chipping.
Here’s the concealer and the Tarte eyeliner. You can see that the concealer is just not my shade.
Here’s the polish (2 coats, applied with a base and top coat) on day 3! I’m happy with this formula for sure.
Here is what the Tarte liner looks like on, applied with an angled liner brush. I like how subtle the purple is but it still has a great affect vs just black liner. You can make a more severe/defined line or smudge it a little to make it a little more subtle, too.
Verdict: Overall, my February So Choix was a little underwhelming. I found a couple products I really like but the other three were busts for me. However, I do have to say that, thanks to So Choix, I’ve been able to try so many brands that are new to me and/or aren’t sold anywhere convenient near me. I love that they often have new releases, too, so I can keep up to date on the newest beauty trends. It’s hard to do an exact cost-breakdown for this box because of the hand-made samples, but being able to try so many different brand name cosmetics and skincare products plus getting 250 points ($5 store credit) every month feels fun and worth it to me, especially considering my own lifestyle (toddler mom, living far from any kind of access to any of these).
What do you think about So Choix? Have you tried their service before?