Beauty DNA is a monthly beauty subscription service that sends you one full-size beauty item each month based on your preferences. They have three categories of items: skincare, hair, and body. When you sign up you take a very specific survey on your beauty preferences, and they match you with a new beauty item each month.
My Subscription Addiction pays for this subscription. (Check out the review process post to learn more about how we review boxes).
The Subscription Box: Beauty DNA
The Cost: $25 a month with free shipping
The Products: One new full-size product each month that matches your beauty preferences.
Ships to: US Only.
Read all my Beauty DNA reviews!
This box comes with a card that details the item included and a why it matches your specific interests and preferences. (This month I got a bonus match, so I have an extra item and card). Here is the main item:
Elysee Scientific Cosmetics - Bio-Skin Function Oil - Value $30.50
This facial oil is lightweight, absorbs quickly, and the fragrance is barely detectable. (I like my skincare products fragrance-free when possible, so that's good for me). The only issue I have with this oil is that it includes parabens in the ingredients, and I had indicated I prefer no parabens on my BeautyDNA profile:
I went back to my profile to double-check that my settings were correct when I noticed the disclaimer text with this section. Now I'm wondering if I should try to be less specific so that I have better chances of getting paraben and fragrance-free items.
Now onto my bonus match:
Briogeo Be Gentle Be Kind Green Tea Shampoo - Value $19
This is a great bonus item for me - I like it better than the main item! The natural green tea scent is fantastic, the shampoo works great, and I like that the formula is free of pretty much any ingredient you may want to avoid.
Verdict: In general, BeautyDNA has been doing a great job of matching me with brands and products that fit my preferences, and I've been really impressed with the value too. This month isn't my favorite since the main skincare item doesn't match up well with my preferences, but I guess the text on the profile is basically saying, "Liz you are really picky, and we can't please everyone all of the time!"
But, I got this box with a deal on Gilt City, so it's still even a good deal just for the shampoo! (Sign up for Coupon alerts at the bottom of this post if you want an email the next time this subscription goes on sale).
What do you think of Beauty DNA? What did you get from them this month? Have you found that they match all your preferences well?
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