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Honest Beauty Launch Details!

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Honest Beauty

We have new details on the Honest Beauty line launching soon! (Thanks Chris for sharing this article with us!)

  • The Honest Beauty line will launch September 9th, and will include both skincare and cosmetics.
  • The skincare line will range from $8 to $40 and will feature 17 products including a Daily Beauty Fluid with SPF 30, tinted SPF 20 moisturizer, gel cleanser, moisturizers for oily and dry skin, and an eye cream.
  • The cosmetics line will range from $15 to $30 and will feature 66 products including a double-ended mascara and lash primer, crème concealers and blushes, chubby lip pencils and glosses, eyeliner, eye shadow and brow pencils and a cream foundation compact.
  • There will be a 6-month pop-up shop at The Grove in Los Angeles on Sept. 25.

No official word yet if there will be a bundle subscription option, but I hope so!

Are you excited for the launch? Is it bad that I want to try all the things? 🙂

Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!

All views in this review are the opinion of the author. My Subscription Addiction will never accept payment in exchange for a review, but will accept a box at no cost to provide honest opinions on the box. This post may contain affiliate/referral links. Read the complete My Subscription Addiction disclosure.


  1. If there’s going to be a MSA+Honest Co product testing party I’ll be there! That would be amazing!

  2. After the issue with their sunscreen not working, I have to wonder if including SPF in their makeup is really beneficial or not. I really hope they’ve worked on their formula, because I’d like to try their products.

    • In the article it looks like that formulation is not in the products (or at least one if the products it was a little vague) and I noticed that one if their sunscreens is no longer available. I hope they are checking their products to make sure they are safe and effective.

  3. I hope they offer sample sizes of the foundations… I’d like to try it before committing to a full size! And hopefully there are a good range of skin tones offered!

  4. Will these be a part of the bundle system? I’m relatively new to Honest Co but I get their bundle (I think it’s called essentials).

  5. I’ve found several body care and cleaning products from the Honest Company that I really like and have been wishing they would offer facial skincare products. I’m interested in trying the gel cleanser and moisturizers.

  6. I subscribe to their diaper bundle and I am a believer. I love their products! I am super excited about this and really hope they have a bundle package!!!

  7. I like the picture, like a soft Benetton ad. lol. Might try the cream foundation since things tend to look either too pink or too grey on me.

  8. I’m so excited about both lines! I’ve been with the Honest Co. Since they first came out! I’m in Love with all their products & customer service is great. I really hope there’s a bundle as well. Thanks for letting us know Liz! Will you be reviewing the new personal care products anytime soon?

    • Yes – which products would you like to see reviewed? I’m on it! 🙂

      • Pads, panty liners. I want to see how they look. & size comparison. Thanks!

  9. I want both makeup and skincare too. So if you’re bad for wanting it all, may I sit by you? 🙂
    I LOVE the Honest Company!!!

    • I want to come too! I will bring snacks lol.

    • Hehe 🙂 I wish there was a way to coordinate an MSA + Honest Beauty product testing party, because I’d be down!

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