Facebook PixelInfinitely LOFT Review - My Honest Opinion | MSA
My Subscription Addiction
My Subscription Addiction
Our reviewers research, test, and recommend the best subscriptions and products independently; click to learn more about our editorial guidelines. We may receive commissions on purchases made through links on our site.

Infinitely LOFT Review – My Honest Opinion

Marne Orenich
ByMarne OrenichJan 27, 2022 | 18 comments
Infinitely LOFT Review - My Honest Opinion

Infinitely LOFT Clothing Rental Review

Is renting better than buying?

3/5 stars

Infinitely LOFT is a clothing rental service from the Ann Taylor brand, LOFT, that gives you unlimited clothing rental, three pieces at a time for $64.95/month. They offer petite, tall, and maternity clothes in addition to regular sizes, so this rental program can work for a myriad of people.

It seems like many brands are coming out with their own rental service these days. I thought I'd give LOFT's version a try since I periodically pop into their stores to check out the brand's soft colors and silhouettes. I thought renting clothing from a single brand would be a better way to get a good fit (something I had trouble right with other programs, like Haverdash), and I was partially right. I think the discounts Infinitely LOFT offered were stellar, but I still didn't end up buying anything I tried out.

About Infinitely LOFT

The Subscription: Infinitely LOFT

The Cost: $64.95 per month + free US shipping

What You Get: A set of three LOFT-brand clothing items to rent for as long as you'd like. Buy rental items at a discount, or swap what you have for a new set of three items. You can swap your set as often or as infrequently as you want.

Ships to: Any street address in the United States. They do not ship to US territories.

Learn more at a glance >>

My Subscription Addiction paid for this box. (Check out the review process post to learn more about how we review boxes.)

Pros & Cons

The Pros
  • Renting from a single brand makes sizing easier over time.
  • Petite, plus, tall, and maternity styles.
  • Great discounts on clothes you decide to keep.
The Cons
  • You don't get to choose the exact items you get in each set.
  • Doing more than three swaps in a month can be a challenge.
Is It Worth It?
  • Since I have access to LOFT stores where I live, I don't see a huge value in dealing with all of the shipping involved in this rental subscription. However, Infinitely LOFT is one of few rental programs to offer petite and tall sizing, so the service may be worth it if you're seeking those options. I will say that my items each averaged $7.22 to rent, so the value is there if you don't want to buy.
I'd Recommend Infinitely LOFT If You
  • Already know and love the LOFT brand and want to try before you buy or get deeper discounts.


How It Works

Infinitely LOFT is a clothing rental subscription that allows you to rent an unlimited amount of items within the month for the same flat fee. Once you fill up your virtual closet with items you like, Infinitely LOFT will start shipping sets of those items out to you. Choose to wear and return items (without needing to launder them), or purchase ones you like at a discount, and repeat.

Getting Started

The signup process for Infinitely LOFT is incredibly quick and easy. You're able to browse styles before committing to a subscription, and you can even sign up for an account before fronting any money. Since everything they offer is from the LOFT brand, there aren't any style profiles to fill out. (Other rental services that offer clothes from several different brands usually have a more in-depth profile to help them understand your style and sizing.) If you already know what sizes you wear in LOFT, you're in a good spot right out of the gate!

I started to browse the New Arrivals page to see which Infinitely LOFT items might catch my eye. While I don't always seek out the aesthetic LOFT offers, I often find myself drawn to their classic, romantic pieces, and I find their color palette really pleasing. I was especially interested in some of the botanical prints they had.

As I've mentioned, the stand-out feature for this rental service is that it accommodates a wide range of special sizes, including petites. I don't normally pay attention to petites, but since I'm 5'3", I thought it might be worth giving those items a shot.

When I clicked into an item, I found images, a size chart, product details, and available sizes. There are tabs for regular, petite, tall, and plus sizing within the size section. It looks like Infinitely LOFT offers a lot of their clothing in a variety of sizes.

Your Virtual Closet

When I'm signed into my Infinitely LOFT account, there's a little hanger icon at the top right corner of my screen that links to my Virtual Closet. The closet is where I can keep track of pieces I have On The Rack, any items I've put On Hold, and what I have At Home. Let's go through what each one of those means...

On the Rack

On the Rack is where you can add items you want to rent—it's where Infinitely LOFT looks when pulling together your next set of rentals. They require that there are AT LEAST eight items in your On the Rack section before they'll put together your first shipment. I suggest loading up before you even sign up for the subscription. If you only have seven items in there, a shipment will not get triggered. Infinitely LOFT also suggests keeping 20 items On the Rack to ensure a seamless experience when you exchange your set for a new one.

On the Rack items can be marked as a priority, or moved to the "on hold" section (which I'll cover in a sec). You can't dictate exactly which items you'll get in a set, but LOFT will try to ship your priority items sooner rather than later.

On Hold

The On Hold section is where you can save items that you'd like to try in a different season, or things you're interested in but may not want to try just yet. You can easily move them to your rack when you're ready to check them out.

At Home

The At Home section is exactly what it sounds like. It shows what items are on their way or what you currently have to wear. You can track your package, buy an item, or make returns from this screen. This is also the only place Infinitely LOFT shows the price to keep an item and the discount they are offering on it.


The final section is a little less visible, but can be found at the bottom left of the closet page. The History page shows all of your past rentals, their sizes, when they shipped/were returned, and how you rated them.

My First Infinitely LOFT Delivery

After I stocked my rack, I got an email letting me know that my first delivery was being prepared. I got another email when the set shipped. This process typically takes about two days, although my first box didn't ship for five.

The Unboxing


My first box featured some simple branding. Inside, the items were wrapped in white tissue paper.


There was a folded booklet that went over the basics of how Infinitely LOFT works. Their motto is "Rent. Return. Repeat."

Infinitely LOFT return bag

In every delivery, there's a large plastic pre-addressed mailer to use to return the clothing that you don't keep.

The Clothing

I think LOFT is perfect for basics like cardigans and camis, so I was excited to get one of each along with a cute romper that seemed perfect for warm weather.

Infinitely LOFT group laydown of three items with box and return bag

My first Infinitely LOFT delivery included:

As you can see, I wanted to take advantage of having petite options, so I went all out. I really liked the printed top and was happy I left my solid-colored comfort zone if only for a moment. The small in petite was a little tight in my armpits though, so I'm not sure I need petite sizing after all. The cardigan was a similar story, as the long sleeves were quite tight. The romper, however, which I ordered in a size 14 after consulting the hip measurement was way too large on me. I normally wear a 10 but thought a 14 petite maybe made sense? The style was so cute, but I was swimming in it even after cinching.

Here's what I got in my other two deliveries: 

Group shot of three LOFT items with box


My second delivery included:

Abandoning petites except for one style, I moved back into regular sizing for my second shipment. The blue top fit, but after looking at the product page again, it seems like it should be more oversized than it was. Foiled again by petites! Regular sizing it is. I love a good raglan and was really enchanted by the pink floral jacquard. The recent weather has still been little too hot for this top's heavier fabric, so I probably should have kept it in my On Hold section until fall. The black dress was pretty awesome! I felt comfortable in the silhouette, and although it's a bit tricky to wear with a bra, I enjoyed the style quite a bit. Pockets, too!

3 clothing items with box


My third delivery included:

This last shipment was a huge miss for me, sadly. I liked the sleeveless shirt, but the skirt just seemed to swallow me up. The cardigan didn't help define my shape either. I think the cardigan would've been better over skinny jeans instead of a drape skirt. The cool part was that Infinitely LOFT sent me a complete outfit in this shipment, which means I could quickly return it if I wanted a fresh delivery.

Returning Items

When you are done wearing your items simply use the "Return Notify" feature in the At Home section. This is the quickest way to let Infinitely LOFT know you're returning your clothes and are ready for your next shipment. They'll start to prep your next box and ship it as soon as your return bag starts tracking with USPS. If you forget this step, they won't prep your next box until they receive your return, which can take a lot longer.

An important note is that you must return all three items together unless you want to purchase something. If you only send one of the three pieces back, because you want to wear the other items longer, Infinitely LOFT will assume you want to purchase those items and charge you for them.

When you return your items, it will also ask you to rate each piece, note how often you wore it, and share what you did or didn't like about it. The ratings will show up in the History section of your account—it's a helpful reference for remembering how things fit for the future.

Making Purchases

Infinitely LOFT is first and foremost a rental service. BUT if you fall in love with something, the good news is that you don't have to part with it. They offer really great discounts on the clothing you receive—I have to say, I'm pretty impressed with 60% off. If you choose to keep something from your shipment, just hit the "Buy Item" button in your At Home section, and you'll be charged the price listed.

They will also price match anything from their website (third party websites not included) if you find it cheaper on www.LOFT.com. Note that the price will only be matched if it's the same style, color, and size and is in stock.

Laundering & Damaged Items

One of the best parts of renting clothing is that there's no need to wash the items before sending them back. Infinitely LOFT will take care of all of the dry cleaning:

We use no dyes or perfumes in the cleaning process and have a state-of-the-art on-site dry cleaning plant. Additionally, three different inspectors review all items after the laundry process to ensure they arrive in pristine condition.

If you wear an item more than once and want to wash it yourself, you certainly can. They just ask that you follow the care instructions on the tag. They suggest that most items should either be washed on a gentle cycle in cold water or dry cleaned.

They also expect normal "wear and tear" to occur, so you're not held accountable for pilling, snags, or accidental spills.

How many items can you try in a month?

Infinitely LOFT promises "unlimited" monthly rentals, but how many items can you really get within a month period? In my experience, three shipments (which adds up to nine items) seems like a solid answer. There are many factors that will determine how many pieces you can get, such as how long you choose to wear the items, the types of items you receive (some sets can be worn all in one outfit, others not so much), and how quick you are at getting that bag of returns to the post office. I think it's possible to get four shipments if you're really on a mission to get as many items as possible, but you can also happily sit on one shipment all month. It's completely up to you.

Canceling Infinitely LOFT

If you decide to end your Infinitely LOFT subscription, you have two ways to cancel. Go into your account, find the cancel button, and you'll get a pop up with a phone number (10am-6pm ET Mon-Fri) and an email address.

I chose to email the company. With email, expect some back and forth. The company will want to know why you are canceling and will probably offer you a credit or discount to stay. Still, I got through the process in less than a half-hour. Calling is probably a lot quicker, but the window of time to call is smaller.

The person you speak to will give you a window of time in which you have to return any remaining clothing you have, but I didn't have a problem getting that done in the allotted time.

So, is Infinitely LOFT worth it?

I'm lucky enough to live in a city with several LOFT stores close by. I can often check out their sales and try on clothes in person to see if I like them without messing around with mail and returns. For me, Infinitely LOFT's $64.95 membership fee let me try nine items in one month that I had no commitment to buy, but I still had trouble with sizing. I think if I were to subscribe for longer, or if I was already more familiar with LOFT's sizing, that issue would have resolved itself.

I think Infinitely LOFT is a wonderful option for those who want fresh clean clothing all the time without filling up their closet or buying it new. It's also great for those who fluctuate between sizes and don't want to commit to a whole new wardrobe. I also know a lot of people who hate going to malls or are simply too busy, so this program could work for them, too. If you think paying $7.22 to wear an item for a few days is a good deal (and hate doing laundry) Infinitely LOFT could be the perfect service for you!

Starting at $19.95
Subscribe Now
Infinitely LOFT is a clothing rental subscription. Subscriptions include unlimited shipping and exchanges. Garments are sent in sets of three. Your next box will be sent when all three garments in the set are returned.

Sizes offered:
XXS – XXL and 00-18
Petite PXXS – PXX... read more.
Marne Orenich
Marne Orenich
Marne is a lipstick connoisseur, record collector, and twice over cat mom. She loves discovering new clean beauty brands and has quite the collection of beautifully packaged serums and moisturizers.

Join the Conversation

Please do not enter your email address in the Name field or in the comment content. Your email address will not be published. Required fields are marked *. Remember to post with kindness and respect. Comments with offensive language, cruelness to others, etc will not be approved. See our full comment policy here.



I just received my first box and 2 out of 3 tops had obvious stains. Everything has a perfume odor. They won’t refund my payment :-/

Reply ButtonReply
Like This CommentLike


I’ve had this subscription for 12+ months and love it. Single brand rental means sizing and quality is predictable. Awesome not have to do laundry! I followed the advice in comment above: decide to buy and make return on the same day you receive shipment – and when I change my mind CS has been able to help me out. With current USPS delays – I am getting 3 shipments per month, 9 items. Purchase prices range 60-80% off retail. Can’t choose order of items, but there are some tricks to finding sizes and using prioritize/closet/hold features that generally ensures I have something on hand for all occasions – overall very happy. Have been able to edit/purge trendy items from my closet and save lots of money.

Reply ButtonReply
Like This CommentLike


The $72 fee does that get applied as a credit when you purchase clothing from the rental or is this considered a charge due to renting clothing as and keeping it as long as you want each month?

Reply ButtonReply
Like This CommentLike


Sorry but I love love love this service. Discounts are always 60 to 80% off in my experience. Tons of things to choose from and I average a solid 5 or 6 boxes in a month. As soon as I get my box, I try on items and buy the ones I want to keep immediately, which prompts them to start my next shipment, or I mark them as ready to return (even if I’m not quite ready to return them yet) – there are many times where I have my new box before I’ve returned my previous box. I dont know what people expect….

Reply ButtonReply
Like This CommentLike


I tried for the maternity clothes for about 3 months. Each month I was highly disappointed. While I loved the clothes – the actual process was terrible. Firstly – they have limited maternity selection in each sizes (although after month 2 they gave me a discount for staying and said that they were expanding that month – ended up being a lie). I would return the clothes early one week. Even with 30+ items in my closet wouldn’t receive a box until the end of the second week. Essentially meaning that I missed out on having maternity work clothes for 2 weeks of my essentially 4 month subscription. If you’re using this for maternity purposes – I would not recommend unless you just have the extra money laying around.

Reply ButtonReply
Like This CommentLike


I have been a Loft customer for years and love their retail stores – I never walk past one! This service, however, is extremely disappointing. If you have experience with other clothing rental sites, this one is so inferior. If you are able to wear the clothes immediately and turn them around quickly and have a great deal of luck, you might manage three boxes (9 items) a month. Spend as much time as you want looking through the site and choosing all sorts of wonderful items and go ahead and prioritize them – you might see one. Don’t try to put together a complete outfit by prioritizing as you will only receive random items. I had 11 choices and 4 priorities in my “closet”, just got the email that only two items are arriving. I am not a specialty size, I am a medium/sz 10. I really want to try their jeans but doubt I will ever get that opportunity. I put four pair of jeans in my closet and have not received a single pair. After my first box took a week, arriving by snail mail, I tried to cancel and get a partial refund but no luck. I just have to ride the month out. If I canceled right away they would not continue sending me any items for the remainder of my month so my best choice was to keep it. Don’t buy the hype about notifying them when you send the items back in order to speed up your shipment. That doesn’t change the pace either. Avoid, avoid, avoid!

Reply ButtonReply
Like This CommentLike


Anyone have experience with the maternity clothes? This seems like a great option for getting more items without buying them outright and for trying more things on so that you only buy what you really need / will use.

I’ve never done a clothing rental subscription before and was wondering about the quality of the clothes you received. Do they seem “used” in that that they have obviously been repeatedly laundered, are faded, piling, or otherwise not “crisp”? I would probably buy things I like and could use for more than a few days, so I’d like to make sure the clothes are worth it.

Thanks! Also, I feel your pain on the last box! I’ve had Fixes like that.

Reply ButtonReply
Like This CommentLike


As soon as you get your items try them on and go online and do the return notify. After you do the return notify it is 72 hours before your next box is started. I managed to get a box a week. Also you need at least 20 items in your closet, I normally got 2 priorities every week and a couple times got actual outfits. I did just cancel but that is because our weather is crazy (cold one day hot the next) so I was getting clothes I couldn’t wear. I also have bought some clothes dirt cheap.

Reply ButtonReply
Like This CommentLike


Does the cost of the box apply to any purchases you make?

Reply ButtonReply
Like This CommentLike


Be warned, this service is still getting off the ground for plus sizes and can be a bit limited. Also, if you attempt to cancel you will need to make it clear that you are not interested in any follow up offers and reply to any responses you receive or they will not actually cancel your membership and you will continue to be charged. Speaking from experience.

Reply ButtonReply
Like This CommentLike


Very helpful review! I’ve been thinking about giving Infinitely Loft rental a try, and this review convinced me that it could be worth it. Thank you!

Reply ButtonReply
Like This CommentLike


The black dress is perfection.

Reply ButtonReply
Like This CommentLike


So I’m still on my first month with them. One thing I was very disappointed in is the inconsistency is sizing, I got two pairs of shorts in my size, one pair fit perfect the other I couldn’t even button them. Same with a skirt I just got, its my size but way too tight. They also wait 72 hours before they will generate another shipment (that may not even ship that day), that is insane to me as I’m use to subs sending the next day. That being said, I’ve missed rentals and love having new things to wear and I like there is also a lot of casual clothing too.

Reply ButtonReply
Like This CommentLike

Marne Orenich

I agree that the sizing is always the toughest part! Even within a brand, it’s a shame that it can’t be standardized more.
Thanks for your input, Kristin!

Reply ButtonReply
Like This CommentLike

Jenny M

Just want to say I LOVE that black dress on you!

Reply ButtonReply
Like This CommentLike

Marne Orenich

Thank you, Jenny!! 🙂

Reply ButtonReply
Like This CommentLike


What an informative review! I love the navigable format and that it included info on a few deliveries and how to cancel the membership.

Reply ButtonReply
Like This CommentLike

Marne Orenich

Thanks so much, AnninVA!

Reply ButtonReply
Like This CommentLike