I don't usually get excited about toilet paper, but Who Gives A Crap's limited-edition collab with Parks Project kept popping up everywhere. Between people showing off the colorful wrappers, glowing reviews, and comments about how the rolls are just as soft as they are sustainable, I had to see what all the buzz was about.
Now I get it.
The excitement isn't just about the designs. Who Gives A Crap's Parks bamboo toilet paper delivers on the things people actually care about: sustainability, softness, value, and fun. After learning more about the collection, here are the five reasons I think it's earned so much attention.
💰 The Value Makes Switching Feel Like a No-Brainer
I assumed bamboo toilet paper would cost more simply because it's made differently.
Instead, the value is one of the biggest surprises. You are paying just as much or less for eco-friendly rolls that are fun and soft, making the switch feel like a no-brainer. The bamboo toilet paper comes in double-length mega rolls with 370 sheets per roll, so you're replacing rolls less often. At just 42 cents per 100 sheets, the price-per-sheet value is even better than many traditional brands (which averages 72 cents per 100 sheets*).
When you look beyond the sticker price, it's easy to see why so many people say they're getting great value.
🏔️ The National Parks Designs Make an Everyday Essential Feel Special
Most toilet paper gets hidden away in a cabinet. These rolls deserve to be left out.
The limited-edition Parks Edition invites you to enjoy the beauty of the US national parks without leaving your bathroom. Every roll is wrapped in colorful, park-inspired paper that brings a little more personality to an everyday necessity. It's a small detail, but it's easy to see why these designs have been getting so much attention online.
🌿 The Sustainability Story Is Just as Impressive as the Packaging
The designs might be what catch your eye first, but the sustainability story is what really sold me.
One million trees are cut down daily to make traditional toilet paper. These 100% bamboo rolls helps save trees and reduce deforestation, based on what would be needed for traditional toilet paper. Unlike trees, bamboo grows incredibly quickly, making it a more sustainable alternative for toilet rolls. The toilet paper is made with 100% renewable and sustainable bamboo fibers, and every roll is wrapped in recycled paper.
Plus, Who Gives A Crap has an even bigger mission with sustainability. They donate 50% of their profits to help improve global sanitation, and are also donating $20k to the National Parks Conservation Association (NPCA) for their collaboration with Parks Project. An easy switch for toilet paper that makes the world of a difference with the planet.
🧻 The Premium Bamboo Toilet Paper Is Surprisingly Soft
Whenever I hear "eco-friendly," I wonder whether comfort is going to take a back seat.
Thankfully, that isn't the case here. Who Gives A Crap's bamboo toilet paper is premium 3-ply, making it luxuriously soft while still feeling ultra-strong. It also has no inks or dyes, is kind to sensitive bums, and plays well with most septic tanks.
Instead of feeling like you're compromising to make a more sustainable choice, it simply feels like premium toilet paper.
🏕️ It's Easy to See Why Everyone Is Talking About the Parks Edition
After looking into the Parks launch, the online excitement finally made sense.
You get premium 3-ply bamboo toilet paper that's soft, colorful, and thoughtfully designed, while also choosing a product made from 100% renewable and sustainable bamboo fibers. The limited edition National Parks wrappers make every roll a little more fun, and the strong price-per-sheet value makes the purchase feel even better.
It's the combination of sustainability, softness, value, and design that makes this collection stand out.
Why the Parks Edition Is Worth Trying
Who Gives A Crap's Parks Edition proves that even an everyday essential can be thoughtfully designed. Between the limited-edition park-inspired wrappers, premium 3-ply softness, 100% renewable and sustainable bamboo fibers, and strong price-per-sheet value, there's a lot more here than eye-catching packaging.
The fact that one million trees are cut down daily to make traditional toilet paper makes switching to 100% bamboo rolls feel like an easy choice. When you're paying just as much or less for eco-friendly rolls that are fun and soft, it's no surprise this limited-edition collection has people talking. If you've been curious about the hype, this is one launch that's worth checking out before it's gone.
*Top 10 Charmin SKUs by sales value, Nielsen Byzzer, 12 weeks ending 15th March 2025
