Beauty Heroes is a clean beauty subscription box that focuses on non-toxic ingredients for $58.95/month. Each month they send you one new full-size “hero” product in the face, body, hair, or sun care category accompanied by “deluxe sidekicks.”
This box was sent to us at no cost for review. (Check out the review process post to learn more about how we review boxes.
About this Natural Beauty Discovery Subscription
The Subscription Box: Beauty Heroes
The Cost: $58.95/month or $137.85 for a 3-month commitment ($45.95/mo). Save even more with longer commitments.
The Products: One full-size face, body, or hair “hero product” plus a deluxe “sidekick” from the featured brand.
Ships to: The U.S. for free, Canada for $11.95, and worldwide for $18.95
Beauty Heroes December 2020 Review feat. Ayuna
Usually, this box arrives with a card featuring a new monthly ritual that includes past and present featured Beauty Heroes items. But this is a special sort of Beauty Heroes delivery with one single, big $$$ item so, instead, there is a booklet with loads of info on this treat.
Ayuna Terra Bella, 3.4 fl oz – Retail Value $455.00
The retail price of this cream is making my eyes water. And this product has a lot of science I honestly don’t understand behind it, but let’s give it a shot!
From the info booklet, I gathered this cream is special because of its use of “cannabis sativa stem cell technology”. In fact, the booklet boasts that this is the first face cream to use this sort of technology. I don’t know much about plant stem cells (or… really ANY stem cells) but I do enjoy cannabis sativa skincare because I find it calms a lot of my redness. There is a lot in the booklet about how this cream doesn’t just improve your skin but also uplifts you mentally and emotionally through some sort of skin to brain transmission via an increase in skin oxytocin (I legit have no idea what this means, sorry), and I just don’t know about all that. Full disclosure, I am not a mindful person so this might just be beyond me. I just kind of slap my skincare on and go about my life. It all feels a little abstract. I will tell you that the ceramic vessel this stuff arrives in does make me happy because I collect interesting ceramics and I love the green color and the rough feel of the unglazed clay in my hands. So, that is mentally boosting for me, at least?
As far as how this cream feels, I have mixed feelings. It is a heavy cream. Like, really heavy. Which makes it good for my dry face but maybe a little much for someone who has a face that isn’t its own mini-desert. Texturally, it kind of reminds me of a hand cream. I also found that if you use this in combination with literally any other skin product it pills pretty badly. This isn’t ideal for those nights when I want to layer and take my time, but it is great for those nights where I am lucky to just wash my face at all and get anything on it before bed. I also am not terribly fond of the scent. It is green and creamy, but just not right for my nose.
In terms of ingredients, other than those fancy stem cells, grape water, olive oil, ferments, sweet almond oil, vitamin E, and more make appearances. It all adds up to a nourishing and (in my case) anti-inflammatory experience, but this isn’t my favorite cream of the year, even if it might feel like the most unique. That being said, I am totally cool with trying such an expensive product in my Beauty Heroes subscription and I appreciate the BH team for including something totally different and way pricy for the final box of the year.
I noticed our shot of the ingredient list was a wee bit tiny, and I don’t want anyone squinting to try and decipher it. So here it is in more legible font size:
INGREDIENTS: VITIS VINIFERA (GRAPE) FRUIT WATER, OLEYL EUROCATE, PROPANEDIOL, WATER (AQUA), GLYCERIN,TREHALOSE, SUCROSE STEARATE, OLEA EUROPEAE (OLIVE) FRUIT OIL, BEHENYL ALCOHOL, LACTOBACILLUS FERMENT, BUTYROSPERMUM PARKII (SHEA) BUTTER, CAPRYLYL CAPRYLATE/CAPRATE, STEARYL HEPTANOATE, CANDELILLA/JOJOBA/RICE BRAN, POLYGLYCERYL-3 ESTER, GLYCERYL STEARATE, MICROCRYSTALLINE CELLULOSE, SQUALANE, STEARYL CAPRYLATE, CETEARYL ALCOHOL, SODIUM STEAROYL LACTYLATE, CANNABIS SATIVA CALLUS LYSATE, GLUCONOLACTONE, SODIUM GLUCONATE, PRUNUS AMYGDALUS DULCIS (SWEET ALMOND) OIL, , CURCUMA LONGA (TURMERIC) CALLUS LYSATE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, LACTOBACILLUS, COCOS NUCIFERA (COCONUT) FRUIT EXTRACT, PENTYLENE GLYCOL, SODIUM LEVULINATE, ACACIA SENEGAL GUM, XANTHAN GUM, CELLULOSE GUM, CYAMOPSIS TETRAGONOLOBA (GUAR) GUM, SODIUM ANISATE , FRAGRANCE (PARFUM), BETA-SITOSTEROL , SQUALENE, TOCOPHEROL, PHYTIC ACID, CITRIC ACID, CARAMEL.
Verdict: This month, Beauty Heroes sent a product I would never in a million years be able to afford, and I am cool with that! I think I learned a little more about stem cells, but the jury is still out on that one. I also realized I am not deep or mindful enough to totally buy into the “depth” of some products but I am fine with myself. I loved the beautiful green ceramic vessel and I also liked this cream on my face a lot and thought it improved my skin’s texture and hydration levels. Is that worth $455? Eh, not when other creams do it just as well if not better, and for a whole lot less. But at the under $60 price of this box, this delivery feels mighty special indeed.
If you’re curious about other great skincare boxes, check out our Best Niche & Specialty Beauty Boxes list!
To Wrap Up:
Can you still get this box if you sign up today? No, this box has sold out.
Value Breakdown: At $58.95 for this box, I saved $396.05 off of this product by having a subscription. (Which is bananas.)
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