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New POPSUGAR Feature – Must Have It Texting!

MSA
ByMSAMay 2, 2017 | 23 comments

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POPSUGAR Must Have
3.9 overall rating
530 Ratings | 71 Reviews

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POPSUGAR has introduced a new way to shop their Must Have items - Must Have It! It's a texting service to easily buy items.

The POPSUGAR editorial team will choose past Must Have favorites and new discoveries across fashion, beauty, home decor, and more that will be sent right to your phone. Reply "Yes" and the product is yours!

How does it work?

If you're an existing PopSugar Must Have subscriber, click here and enter your phone number to sign up to receive text messages. Once you enter your confirmation code, you can login with your existing Must Have account and set your default shipping and billing information for your Must Have It products. You should receive your first product offer text within 3-5 business days.

If you are new to PopSugar Must Have, click here and enter your phone number to sign up to receive text messages. Once you enter your confirmation code, follow the steps to create a new account and enter your shipping and billing information for your Must Have It products. You should receive your first product offer text within 3-5 business days.

Good to know: The first product offer text will be sent out the week of May 1. Sign up now to make sure you are on the list.

What do you think of POPSUGAR Must Have It? Are you going to sign up?

Check out our POPSUGAR Must Have reviews to see what kind of items you can expect!

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POPSUGAR Must Have is a quartely lifestyle subscription box curated by the editors at POPSUGAR. Each box features their "must have" products for beauty, fashion, home, food, fitness and more. Every box has a value of $250 +!
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23 comments

Maggie

Ah hell naw! I won’t even use one click checkout on Amazon which I order from almost daily. I like to scrutinize my shopping cart. 😜

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Nich

I signed up and received a text for a mini Kat Von D lipstick. I replied yes and received an email confirmation of purchase which was free. Yes, I agree there should be more info on the purchase and it does seem to cater for impulse purchases but also a quick and easy way to make a purchase especially if it’s an item you’ve heard about. I look forward to seeing future texts and what it entails.

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Amanda Vela

Great I should have read the comments first because I already put in my phone number. 😱

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Amanda Vela

Well crap I should have read the comments first because I already put in my number. 😱

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Murky

No thank you!
I can see the robo callers multiplying by the hundreds with this “feature”.
How many lists with my number on it will get sold to third parties?

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AmyM

This is absurd! Do they really expect people to make a purchasing decision based on a photo and nothing else? Slow your roll, PopSugar.

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mtvb

It is obvious they are trying to capitalize on impulse buyers, who will be very tempted to say YES to an item which will probably be much cheaper if they do their research.

Aside from the HUGE danger of this ridiculous proposition, I find the info on the pic laughable. It just shows a pair of sunglasses without adding important info as the brand, UV filtering, materials… If they sell, say, a body product, adding ingredients is important. Can you imagine the length of that text?

I think this is geared to impulse buyers of, to put it nicely, PSMS leftovers.

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mtvb

Sorry, meant to say “PSMH” above.

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Southernprincess

PMS leftovers – that’s how I read it!

ColleenT.

No

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Heather P

This seems like a terrible thing. That’s a NO

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Courtney

I honestly thought this was an April Fool’s Day post… but then I remembered it’s May 2.

Seems like a horrible idea all around. I doubt there are very many customers who will willingly ask to have an unending stream of advertisements sent to them via text message. I really don’t understand the value proposition to the customer unless these offers are HIGHLY discounted, but that information is not included in any of the marketing materials.

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Kathy

I thought it was a joke too. Good for a laugh, but not a good idea.😱😂🤣😱

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Julie

Yea…. NO!

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Jen G

HAHAHAHAHAHAHAHA!!!……………………………..No.

I love you PopSugar, but NO.

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Ashby

Hey, it that an image of the red plastic cross body purse!?

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Teresa

LOL, I thought the same thing.

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Ariana

No way…too dangerous.

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Khaleesi

Danger, danger, too much access!

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Carolina

Ooo. I wish Ipsy did this with their daily deals – I hate signing in every day lol

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Joanna

Well that seems VERY dangerous!

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Ashby

That’s what I was thinking. They one-upped the one-click button!

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Stefanie

I never thought that could be done! #waytoodangerous