WOWBOX is a Japanese snacks and sweets subscription service that offers multiple themed boxes.
Currently, there are four themes in various sizes (Small, Regular, or Large). The Fun & Tasty Box is the original box filled with "all the fun, tasty, and weird treats that Japan is known for," including DIY kits. The Kawaii & Beauty Box contains kawaii packaged beauty-themed products as well as low-calorie snacks and health-conscious treats. The New & Limited Box contains new, limited, or exclusive items that are hot off the shelves from Japan. The Dagashi Box is a mini-sized snack box filled with traditional dagashi treats "from a bygone era.
This box was sent to us at no cost for review. (Check out the review process post to learn more about how we review boxes.)
This review is of the Large Kawaii & Beauty, $34.99 a month, box.
The Subscription Box: WOWBOX
The Cost: $24.99 per month for a Regular box, $34.99 per month for a Large box, or $14.99 per month for the Small Dagashi Box, with discounts on longer commitments. Free or expedited shipping options available.
LIMITED TIME DEAL: Now through 11/19, save up to 30% off of your subscription - details can be found here.
Use code ADDICTION to save 10% off!
The Products: Japanese snacks and candies curated to one of four themes
Ships to: Worldwide!
Good to know: WOWBOX ships from Japan and accepts PayPal.
Keep Track of Your Subscriptions: Add this box to your subscription list or wishlist!
The Large Kawii & Beauty WOWBOX usually includes 10-14 items. This month I counted 12 snacks!
Descriptions, nutrition facts, and allergy information can be found online in the account information section.
These are crunchy blue puffs shaped like zombies. I don't think they fit the "Kawaii & Beauty" theme, but that's fine. They taste similar to cheese doodles!
Punitto Halloween Shiawase Nikukyu Gummy
These are Halloween-themed grape and orange flavored gummies. Each one is shaped like a cat paw and covered in some sort of flavorless powder. The bag is resealable which makes it extra nice.
Monster Gummy Party
More gummies! These are pretty self-explanatory. They fit right into Halloween season but I wouldn't really consider them kawaii. Ultimately I'm not picky about the theme as long as it tastes good! My favorite of the three is the teeth.
Yaoya San Soft Candy
This is the cutest snack in the box! This is a DIY kit that has everything you need to make your own fruit and vegetable candies. The kit comes with three sticks of Play-Doh-like candy. They taste like a cross between Skittles and taffy. You simply place candy inside a mold, press the mold pieces together, and open to reveal cute fruits and vegetables.
Here are my masterpieces. I love how they include a mini produce stand for all your creations. I kneaded yellow and pink candy together to get the orange carrots.
Henshin Puchitto (Peach)
The premise for these candies is strange but cute. Half of the gummies are shaped like peaches, while the other half are aliens disguised as peaches. You can pull their appendages apart too. I'm not sure how to describe these-- they're bouncy and stretchy like gummies but don't taste as gelatinous. I really like the flavor, though.
Luxury Gummy Yamagata No Sakuranbo
I have never thought of gummies as luxurious but I'm all in! These cherry flavored gummies have a small jelly center and taste soft and chewy. While they are fantastic I'm not sure if they're leagues above the rest.
Country Maam Veg (Gorojima Kintoki Imo)
These are soft cookies with a sweet potato and chocolate filling. I wasn't too sure about the sweet potato at first but fell in love upon first bite. The chocolate melts in your mouth and the sweet potato gives it a unique, sweet potato pie-esque flavor.
Tsunde Lemon Gum
These are lemon-flavored gumballs. When you first bite down it tastes super sour but slowly mellows into lemony sweetness.
LOOK Carre Dried Fruit
This is my favorite snack from the box! Each packet contains a piece of white chocolate with orange and berry bits. I love white chocolate in general but I'm also obsessed with the fruit and chocolate combination. The presentation makes eating these a special treat, too!
Otona Packncho Royal Milk Tea
This is the most unusual snack of the bunch. If you have had Hello Panda biscuits before, then imagine the same crispy outer biscuit shell but with milk tea flavored cream. The flavor is most unique! I think the Disney illustrations on each biscuit are a cute touch, too.
Carame Rich Corn (Rich Brule)
These are creme brulee flavored caramel corn puffs. I have had other flavors of this snack before, but Rich Brule is probably one of my favorites. Each puff is airy but packs a deliciously sweet punch. I did want to mention that there are a few peanuts in the mix, which I know is intentional but isn't very obvious until you reach the bottom of the bag.
Yasai Seikatsu Peel&Herb (Grape Cinnamon Mix)
This is a fruit and veggie juice box that tastes mostly like grape juice with a cinnamon-y undertone. Unfortunately, I'm not a fan of the cinnamon flavor... The grape is already pretty strong so adding the cinnamon makes it too strong for my liking.
Verdict: I had a great time tasting all the delicious snacks from this WOWBOX. I love trying new things, and this box presented me with so many unusual but delicious ones. The curation was very thoughtful as well. There were 12 snacks total, so the cost breakdown is about $2.92 per item. 11 out of the 12 were sweet, which is perfectly fine for my tastes but should be something to keep in mind. While the value isn't high, it is in line with other Japanese snack discovery boxes on the market. Food boxes are usually more about discovery and curation than value.
What do you think of WOWBOX?