The Willie Wags is a women’s lifestyle subscription box that supports and gives back to women owned small businesses
This box was sent to us at no cost to review. (Check out the review process post to learn more about how we review boxes.)
The Subscription Box: The Willie Wags
The Cost: $59.99 a month (discounts offered for 3 and 12-month pre-paid subscriptions) + shipping
COUPON: Save 10% off your first box with code MYSUBADDICTION10!
The Products: “The Willie Wags is a quirky and fun subscription service for professional women based on two core values: women supporting women and discovering those must have essentials that are hidden off the beaten path…or as we refer to it, The Willie Wags.”
Ships to: US
Check out the Women’s Lifestyle Subscription Box Directory for other great boxes to try and make sure to add The Willie Wags to your subscription list or wishlist!
I want to start off by saying I’ve never received a more beautifully wrapped subscription box. The attention to detail blew me away! Every single item was wrapped, or tied with twine and had its own card detailing product info, price and website/contact information for the creator.
Silver Cuff by The Bangle Bear - $15.00
This silver cuff bracelet is meant to hold a hair tie so that it doesn’t leave an imprint on your wrist. What a great idea! I always have a hair tie on my wrist and it will look so much nicer on this bangle instead. The bangle is also very elegant with no hair tie of course. Each product card also has a Willie Wags lesson. The lesson for the bracelet was: Fashion and functionality do exist! So cute!
It was a little tricky getting the hair tie back on, but if you slide the bracelet up your arm till it doesn’t move then slide the hair tie on that seems to make it much easier. This tip was taken directly from The Bangle Bear website.
Make It Happen by Lara Casey - $10.00 on Amazon (retail price $15.99)
Lara is an inspirational speaker and this book is meant to inspire women to choose their purpose, stop worrying about perfection and give courage to those starting a new venture. This gets great reviews on Amazon and I’m excited to read it! I think a motivational book is a great idea for a box which strives to empower women.
Limited Edition Numbered and Signed Artwork by Cynthia Bogart - $45.00
I’m obsessed! This is definitely my favorite item in the box. The reason I love subscription boxes is finding unique items I never would have found otherwise. This numbered, signed giclee print is so special and beautiful. I can’t wait to frame it and hang it in my house. The title of this painting is “You Are Your Fiercest Warrior” – which perfectly matches the box’s mission of empowerment.
I just wanted to show how the print was packed with the watercolor business card, artist information card and sticker. Beautiful!
Water Bottle Decal by LG Design - $6.00
This vinyl decal is meant to be attached to a water bottle to remind you to hit your daily water consumption goal and stay hydrated. I should give this a try because I don’t even come close to drinking the recommended amount of water. I couldn’t find this vinyl on LG Design’s Etsy shop, but she has many others.
Undated Planner by Passion Planner - $29.99
At first I was surprised to see a planner in this box, but I quickly noticed that it is undated and then I was thrilled! This planner can be used any year or started any month. This is more than just a planner because it not only has weekly and monthly layouts. It also has reflection pages meant to clearly define your dreams and goals and turn them into a reality. Each week has personal to-do list and work to-do list sections, plus a spot to draw, journal or brainstorm. Love this planner!
Done Is Better Than Perfect & Don’t Quit Your Daydream Pads - $13.00 (for both)
The Done Is Better than Perfect notepad will be great for my to-do lists and grocery lists. I especially like how the edges of each sheet of paper are gold. The Don’t Quit Your Daydream is actually a little flip book with Post-its inside, very cute. These are designed by Parrot Design Studio in Maine.
Levant Corner Store Whoopie Pies - $6.00
You guys!!! Whoopie Pies!!! I don’t know how this is even possible, but this is my first time ever eating a whoopie pie. And I don’t think my life will ever be the same. These were unbelievable, fresh and delicious. One was a traditional whoopee pie with sugary white filling and the other was a thick peanut butter filling. Both were amazing and I was sort of sad that I opened them in front of my husband and kids and thus was forced to share. Evidently these whoopie pies have won people’s choice for the last three years at the Maine Whoopie Pie Festival and I can see why. Whoopie Festivals are a thing? Who knew?!
Verdict: I feel like Willie Wags just threw down the gauntlet with this inaugural box! I see them competing right up there with all the other women’s lifestyle boxes. The curation was on point. Every item felt unique and fun and knowing everything came from women owned small businesses made it even better. The value for this box was $130 which is more than double the cost of the box. I think that’s amazing for small business and Etsy shop items.
What do you think of the first Willie Wags box? Which item was your favorite?
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