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Complete Birchbox October 2015 Sample Choice Spoilers!

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Birchbox October Sample Choice

The Birchbox Sample Choice Video for October 2015 is up! Here are the sample choice options:

Birchbox Sample Choice Time October 2015

Benefit Roller Lash Mascara
Stila Huge Extreme Lash Mascara
Benefit They’re Real Mascara
W3ll People Expressionist Mascara

Or, you can pick one of the two curated boxes:

Screen Shot 2015-09-17 at 9.16.08 PM

Origins Checks and Balances Frothy Face Wash
Clinique Dramatically Different Moisturizing Lotion+
Estée Lauder Revitalizing Supreme Global Anti-Aging Crème
Smashbox Photo Finish Foundation Primer
Prescriptives False Eyelashes Plush Mascara

Screen Shot 2015-09-17 at 9.16.31 PM

Smashbox Photo Finish Foundation Primer
Darphin Stimulskin Plus Multi-Corrective Divine Cream
Clinique Moisture Surge Extended Thirst Relief
Estée Lauder Advanced Night Repair Eye Serum Synchronized Complex II
Clinique Chubby Stick Moisturizing Lip Colour Balm

Our theme is the Power of Beauty, and this month we’re showing just how powerful beauty can be by teaming up with the Estée Lauder Companies to support breast cancer research with two featured boxes for Breast Cancer Awareness Month.

And here are the Add-On Plus options this month:

Birchbox Plus October 2015

Subscribers will start to get emails to make their choice on the 28th. Full Details:

If you’re a subscriber, keep an eye on your email inbox on September 29th to choose your mascara sample or select one of the Estée Lauder Companies featured boxes. Supplies are limited, so don’t wait! If you’d rather not choose a sample, don’t worry: We’ll create a great box for you based on your Beauty Profile.

SAMPLE CHOICE EARLY ACCESS! All Birchbox Aces will automatically get early access to sample choice. Not an Ace? Not to worry! You can get early access too, just by inviting friends to Birchbox! Here’s how: Simply enter at least one friend’s email address on your Birchbox invite-a-friend page by September 27th. And that’s it! You’ll get your sample choice email on September 28th —one day earlier than everyone else.

What do you think of the choices for October? I love that they’ve teamed up with Estée Lauder for these boxes!

FYI – if you haven’t subscribed yet, use coupon code 5BOX save 50% ($5) off your first month of Birchbox!

Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!

All views in this review are the opinion of the author. My Subscription Addiction will never accept payment in exchange for a review, but will accept a box at no cost to provide honest opinions on the box. This post may contain affiliate/referral links. Read the complete My Subscription Addiction disclosure.


  1. I am seriously considering subscribing to Birchbox, simply b/c of the curated boxes this month. I currently get ipsy, which lately has only been ok, so I love the thought of actually having some control over what I get. How do I select one of the curated boxes when I sign up? Not seeing any choices on the initial subscribe page?

    • Sample choice has passed for October. It’s usually towards the end of the previous month. I know the curated boxes were available in the shop for awhile but I hear at least one of them has sold out.

    • You have to sign up for Birchbox first. Probably won’t be able to choose which box you get the first month though.
      I canceled ipsy. I’m sad about it but had to choose between the two and Birchbox’s points system is so much better!

  2. Does anyone know what the 5th mascara choice is shown in their main webpage?

    • eyeko black magic mascara

    • Eyeko London Black Magic

  3. So excited to try Roller Lash! I have been waiting for this in one of my boxes for awhile now before I purchase the full size. Can’t wait to get the sample choice e-mail!!

  4. If you cancel your Birchbox account, do you lose your points?
    I’m thinking about cancelling my 2nd account bc I have product overload right now and neither of the curated boxes interest me, but I don’t want to lose points.

    • No, you don’t lose points. (Because points can be earned for other things, besides a sub, like shop purchases.)

      • Thanks Ragan!

        That’s kinda what I was thinking but wanted to check.

  5. I usually do the pick a sample option then buy the curated box separate if it appeals to me. This month I think I’ll let Birchbox surprise me as I like all of these mascara brands and neither of the curated boxes are must haves. None of the add ons screams must have either so my wallet is happy this month lol

  6. I just canceled my 2nd account, I don’t need any mascara and don’t really like the curated boxes. Decided to save my $10 for October, Ipsy is still on the chopping block, I keep changing my profile hoping it will get better and it doesn’t. I might have to cancel it after October if it’s another terrible bag.

  7. I don’t like October choices.

  8. How do you become an Ace?!?

    • Basically just earn 500 points in a year. The points have to come from reviewing items in your box, purchases, and/or the purchase of a subscription. 100-point sign-up codes also count. But “sorry” points for BB screw-ups don’t count. (You can get to 500 points in one year by reviewing monthly samples and sharing your box on social media.)

  9. Only thing in the curated boxes I want is the chubby stick and the origins cleanser but they’re in seperate boxes 🙁 I dont want any of the other items in either box. Ill check out the mascaras. I think Im gonna get a second box so I can get two mascaras. I already know Iove both benefit ones. Ive gotten 5 BBs and have loved everything, even the fragrances!

  10. While I don’t need another lip product, I really want to try Darphin! I’m glad I just opened another account, so I can get both curated boxes! Love the boxes too!

    • Also LOVEEEEE the fact that BB has committed to donate $100 004 for breast cancer research ( = funding for one year of lab work!).

  11. I love that smashbox prime!! I’m really excited for Octobers box! That Clinique chubby stick is nice too, I have one already. It’ll be a nice break from all the mini shampoos and conditioners I’ve been receiving…

    • Agreed! I’m a curly girl so I’m pickg with shampoos and every single box lately I’ve only liked one thing. I’m SO excited for October!!! I love them all!

  12. How do I get the curated boxes? Everytime I get the email to pick my sample choice, I never get that option.. It just gives me the sample choices.

    • If you signed up for the $20 add on of two full size products, you can not get the curated boxes.

  13. I have wanted to try that Smashbox primer. Does anyone recommend or not recommend it? I guess I will go for the second curated box. I really do not like that Origins cleanser (way too drying). I am not sure whether I’m going to keep my second box or cancel that sub this month.

    • I have just finished a sample tube of it.

      I have combination skin with a really oily t-zone. It is a good primer for that, but not perfect. (My favorites are the Paula’s Choice shine stopper and the pore minimizing Smashbox one that is a little bit tinted.)

      Whether it works for you will kind of depend on your skin type and what makeup you use. It is a 4 star product for me, not 5, if I was using the Amazon scale.

    • I love the Smashbox primer. A little goes a long way, so that tube will last forever. My skin is usually pretty dry, so it adds a good amount of glow. On days that I’m a bit less dry, it can make my face look oily, so I think if you have more oily skin, it might not be best for you. I really like it though!

    • It’s a fantastic little primer! It’s a little heavy, but it leaves my skin so smooth and velvety! I have combination skin and I love it. 🙂

    • Thank you everyone. I have dry skin so I think it will be a good item for me.

  14. Was going to finally (after almost three years) cancel my sub but hanging on bc I love mascara. The Well People one is good — if you like a very (VERY) natural look. Have been super curious about Roller Lash mascara so will probably try that. Agree the curated boxes look good but I have a lot of those samples — including that shade of Clinique chubby stick (at least I think I do — looks like the strawberry one). Oh, and I have been buying Prescriptives online for years (love their Vibran-C face cream) — they went solely online after they stopped selling at department stores.

    • Roller lash is my new favorite mascara-it lasts all day, doesn’t clump, gives major lashes, doesn’t run, and is easy to take off. That sample size lasts a long time!

  15. I disliked the benefit they’re real, but I got the w3ll as a bonus the other month and loved that so I might just pick that for both my boxes.

  16. Phew! I did not want another mascara. I’m loving on the second curtated box…

  17. This will be my first box. Want to see how well they follow my profile. Will just let the dice roll this go around.

  18. This is why I like birchbox over Ipsy (and there awesome point system)- even though I don’t always like the sample choices, I like being able to pick one or all the items some months, and I love all the choices this month !

  19. I think it’s weird to have prescriptives in a box… didn’t they go out of business 10 years ago?

    • Just did a search and found this: “Prescriptives is no longer in stores, but your favorite makeup and skincare products are still available exclusively online.”

      Hope that helps!

    • Prescriptives was acquired by Clinique a few years ago.

  20. I just reactivated my sub so I can get one of these curated boxes! I only managed to stay away for two months…

    • So if I reactivate now will I be able to select a curated box? (I’m an Ace if that matters.). Thanks.

      • It looks like I am getting the September box after having just reactivated, and these curated ones are for October, so I hope so!

  21. Does anyone know if these curated boxes will be for sale in the shop?

    • It seems in the past few months they do put the curated boxes in the shop. I think they end up being $10 or $15.

  22. It’s weird they have Estee Lauder and Clinique in a box, I’ll probably get the curated box with the Clinique lip balm in it so I can finally get a lip product. I don’t need anymore mascara.

  23. The curated box for me this mo

  24. The curated box with the Darphin and Estee Lauder should have a good value, especially if the sizes will be as they’re depicted here. But I have no need for moisturizer at all! Seriously I don’t think I’ll need to buy any for at least two years, with all the samples and full size bottles I’ve gotten from subscriptions (and my skin isn’t picky).

    I have all of the mascaras except for the new Stila one so I’ll try that one just to get something new. But the Roller Lash and Better Than Sex are probably the best mascaras I’ve ever tried. I wasn’t impressed with the Well mascara that I’ve tried from a past Birchbox. I highly recommend those Benefit mascaras to anyone who’s never tried them. Awesome formulas, even on my stubby, thin eyelashes.

  25. If my subscription was a gift am I stI’ll eligible to include the birchbox plus items to my October box?

    • I don’t think so. I’ve tried to add on the plus items in the past and found out that I’d it’s a gift sub, you can’t add the plus items.

  26. I am totally undecided for once. I do love that origins face wash, although the last thing I need right now is more face cleanser!

  27. I’m not a big clinique moisturizer fan, so I’ll probably go with the surprise box. I do love the estee lauder eye serum, though, so it’s a hard choice. I’ll also probably go with the turquoise-y watch as an add-on; I’ve become a real watch fan lately.

  28. I don’t think I’ve ever seen so much Clinique and Estee Lauder in a sub box before!

    Oh, and DARPHIN?? Holy moly. I wonder if there’s more than a droplet of product in that jar. O.O

    Roller Lash is my second favorite mascara so I planned on picking it. But now I’m wondering about the Well (good rep, I think) or the Stila (they haven’t ever made a good mascara. First time for everything?) Maybe I should try something new!

  29. These curated boxes look great! I was thinking about closing out my second account but I want both boxes so I’m holding onto both accounts now.

  30. Wow, both curated boxes look great. It’ll be a hard choice for me. Nice to see so much facial moisturizer as we heD into cooler weather.

  31. Both those curated boxes look like good value, but I love Benefit’s mascara (best I’ve tried so far and I’ve tried at least 25 different mascaras) so I’m tempted to go for one of their 2 mascaras. Altho who am I kidding? I either never get my sample choice email, or I respond too late and the decision is made for me anyway. lol

  32. Cute!!! Both curated boxes have one or two products to hold my interest, but I’m far more interested in the Roller Lash mascara! Loooove those Clinique chubby sticks, but not enough to buy the whole box. Might pick up the “glowing” box with my points. 🙂

  33. If my subscription was a gift am I still able to get the birchbox plus items added to my box?

  34. I already have tons of clinique from past Macy’s purchases so I guess I’ll be going for a surprise box and hope they don’t surprise me with more clinique!!

    • I feel somewhat the same – it’s like paying $10 for stuff normally thrown in a Clinique or EL bag for free during promos. I may do the eenie, meenie, miney, mo selection process this month. *wink*

  35. I love the breast cancer awareness design of the box! I’m not a huge fan of either of the curated boxes, but I want to try two of the mascaras, so I’m fine with picking one of them as my sample choice this month.

  36. When and how do you purchase the add ons?

    • If you click on one of them, it says “reserve now.” So you’ll be charged for it with the next Birchbox.

      • Should you get a confirmation of your reservation pretty quickly? Hours later, I haven’t received anything via email that the add-on was really reserved for me…first time doing this so I’m a bit suspicious of the process. 🙂

  37. I couldn’t decide between the mascaras now I can’t decide which curated box to pick. Really liking the options this month!

  38. Wow, those are some animal-unfriendly curated boxes. :/

    • I agree 🙁

    • I was thinking the exact same thing 🙁

  39. The products are all from companies owned by Estée Lauder. Nothing wrong with that but it makes you wonder what kind of deal Birchbox has with them. Who is really “curating” these boxes?

    • It says in the video description they are teaming with Estee Lauder companies for the curated boxes so I believe they are pretty clear on who is ‘curating’ them.

      • The theme of this month is breast cancer awareness- doesn’t the Estee Lauder Corporation have something to do with that?

        From time to time, Birchbox will partner with someone/a company for a specific box. I don’t think that it is a conspiracy.

    • “this month we’re showing just how powerful beauty can be by teaming up with the Estée Lauder Companies to support breast cancer research with two featured boxes for Breast Cancer Awareness Month.”

      I mean, that was kind of the whole point…

  40. Ooh. I really like the look of the curated boxes this month.

  41. I was about to unsubscribe from Birchbox, but now I love one of the curated boxes so it looks like I’m staying

  42. I’ve got enough mascaras. I want both of those curated boxes, though.

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