
For years, I never gave much thought to toilet paper. I'd grab whatever was on sale at the grocery store and move on. But after realizing I was spending close to $200 a year replacing rolls that seemed to disappear surprisingly fast, I started wondering if there was actually a better option.
That's what led me to Who Gives A Crap. At first, I assumed bamboo toilet paper would be more expensive or that I'd have to sacrifice softness to make a more sustainable choice. Instead, I found premium 3-ply toilet paper made from 100% bamboo, wrapped in recycled paper, with mega rolls that last up to twice as long as standard rolls. The more I looked into it, the more the numbers started to make sense.
I also liked that the company donates 50% of its profits to help improve access to clean water and sanitation around the world. It felt like one of those rare products that was better for the planet without asking me to compromise on quality or convenience.
Here's everything you need to know about the major toilet paper brands as well as their prices and environmental impact:

Because the rolls last longer, I wasn't replacing them nearly as often, which helped explain how my yearly spend dropped so much. Add in the soft bamboo paper, recycled packaging, and the company's commitment to giving back, and it's easy to see why so many people have made the switch. If you're still buying whatever's on the grocery store shelf, it might be worth doing the math yourself.
