As we age, our skin’s needs change. Suddenly, mainstream makeup products don’t look as good as they once did. One thing that made me really self-conscious as I aged was my lashes. I could no longer find a good mascara that helped my lashes look fuller and longer. I decided to put two popular brands

Thrive Causemetics vs. Maybelline: Which Has Better Pro-Age Mascara?

It really gets under my skin when beauty companies talk about anti-aging. They offer every product under the sun to “turn back the clock” as if getting older is something to be avoided at all costs. Anyone who knows me is aware that I am a Pro Ager—a woman over 50 who embraces this life

Prevent Thinning Eyelashes with This Game-Changing Hack for Pro-Agers

Mascara is my most used product and as a mature beauty product junkie myself, I can’t tell you how many tubes I’ve tried throughout the years that promised to both lengthen and volumize my lashes, only to be disappointed when they didn't live up to the promise. So when I heard about the Prime Prometics

Prime Prometics vs. Maybelline: Which Mascara Is Best?

Mascara is my most used product and as a mature beauty product junkie myself, I can’t tell you how many tubes I’ve tried throughout the years that promised to both lengthen and volumize my lashes, only to be disappointed when they didn't live up to the promise. I’ve been putting two popular mascaras to the

Prime Prometics vs. Thrive Causemetics: Which Mascara Performed Better?

Achieving a bright-eyed look is a bit more challenging now that I am over 50. To achieve the youthfulness I’m going for, I have to be more selective in the products I use (you might say I strategEYES). Over the past year or so, I’ve refined my over-50s favorites list to include only my tried-and-true

3 Products I Rely On For My Over-50 Eyes

This one’s for you, beautiful women of distinguished ages! It’s time to reclaim your brows and lashes, and hey, while you’re at it, how about a sale? Prime Prometics is offering 20% off their entire site, and 30% off bundles, through the end of the year. But here’s the catch - you can only unlock

Prime Prometics Is Having a Sale – Just In Time for the New Year, New You

I consider myself a bit of a beauty guru. I grew up dancing and acting in theater, so I’ve come across a good amount of makeup products and have been able to figure out which ones are my tried and true. Starting out, of course, I mainly shopped drugstore brands like Maybelline — but as

Maybelline vs Lancome: Which Mascara Is Best?

My three kids have the most beautiful dark, thick, and healthy lashes. Not to boast, but I have to say, they got them from me–well, the under-50 version of me! As much as I have loved aging gracefully, one thing I miss the most are my eyelashes. I’ve used irritating mascaras for years, cycling through

The Mascara My Daughter Uses Just Doesn’t Work for Me Anymore – Here is What I Use Instead

As a more mature woman, I’ve spent many years trying different makeup looks and curating a collection that’s pretty tried-and-true. No matter who suggested what products to try, I wasn’t easily persuaded–I had my favorite foundations and eyeshadows already in my arsenal, and I prefer to stick to what works for my aging skin. One

Prime Prometics vs. Lancôme: Which Mascara Performs Better?

Editor’s Note: Our insiders are raving about PrimeLash Mascara—we’re hearing it’s the first mascara they’ve tried that’s actually provided them with noticeable length. And when our community speaks, we listen! Here’s the skinny: Prime Prometics is offering a great deal on their PrimeLash Mascara and more! Now through 12/31, get 20% off all products and

Prime Prometics is Having a Holiday Deal – Here’s What You Need to Know

As I’m approaching my 50s, I’m discovering a lot of things about aging that nobody talks about. We hear about getting Botox and filler regularly, but thinning lashes are new territory for me. I tried lash tints, but I couldn’t believe I had to sit for an hour with my eyes glued shut to prevent dye

I Used Makeup Geared Toward Younger People to Recapture My Youth. That Didn’t Work, But Here’s What Did.

Once I turned 50, I started noticing a whole slew of issues with my eyelashes: they were brittle and breaking off, and they definitely weren’t growing back at the speed they did when I was in my 20s and 30s. My tried-and-true products just aren’t holding up anymore, and it takes a long time to

Prime Prometics

Thrive Causemetics vs. Maybelline: Which Has Better Pro-Age Mascara?

Prevent Thinning Eyelashes with This Game-Changing Hack for Pro-Agers

Prime Prometics vs. Maybelline: Which Mascara Is Best?

Prime Prometics vs. Thrive Causemetics: Which Mascara Performed Better?

3 Products I Rely On For My Over-50 Eyes

Prime Prometics Is Having a Sale – Just In Time for the New Year, New You

Maybelline vs Lancome: Which Mascara Is Best?

The Mascara My Daughter Uses Just Doesn’t Work for Me Anymore – Here is What I Use Instead

Prime Prometics vs. Lancôme: Which Mascara Performs Better?

Prime Prometics is Having a Holiday Deal – Here’s What You Need to Know

Prime Prometics vs. Thrive Causemetics: Which Mascara Performed Better?

I Used Makeup Geared Toward Younger People to Recapture My Youth. That Didn’t Work, But Here’s What Did.

A Foolproof Guide to Elevating Your Beauty Routine with the Right Products

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