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My Subscription Addiction
My Subscription Addiction

Need the Custom Haircare 411? We’ve got you covered.

Jenny Scheck
ByJenny ScheckDec 1, 2022

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For a while now, I've just felt blah about my hair. I've been seeing these insane hair transformations all over my TikTok - all courtesy of Prose's custom haircare. Tired of looking like the before in every video, I decided to get the inside scoop and share my findings. Here's what Prose is all about.

1. What even is it?

Prose designs haircare for specific to each individual. That means that you're not getting a run-of-the-mill mass-produced formula. Instead, you're getting a unique formula designed to target whatever your hair needs - dry and frizzy? Flaky scalp? Whatever your problem, Prose has a personalized solution - that's the beauty of custom haircare!

2. How does it work?

Prose works in just three easy steps. First, you take an online consultation which takes into account over EIGHTY factors ranging from micro details like hair thickness, condition, and texture, to macro considerations such as the weather in your ZIP code, your workout routine, stress level, diet, and more. The second step? Your completely customized haircare routine gets shipped right to your door. The third and final step? You use the products as directed. That's it. The secret to your best hair yet, and all you have to do is take a quiz and follow the directions - easy as can be!

3. Who is it good for?

That's the thing - since each person gets a unique formulation and product stack designed to target their needs, it is quite literally good for EVERYONE. Regardless of age, gender, or hair type, Prose has something for everyone. And if your haircare needs change? All you need to do is let Prose know, and they'll update your formula (or products!) accordingly!

4. Why Prose?

From shampoo to conditioner, styling gel, pre-shampoo scalp masks, hair oil, dry shampoo, curl cream, leave-in conditioner... and more... Prose truly has it all. My favorite part? They curated a routine specific to my needs. From their proprietary online consultation, they were able to not only create a formula for me, but also established a routine of additional products for me to use. Who knew I needed a pre-shampoo scalp mask? Prose did, apparently. Custom haircare... more like hair concierge. Not to mention that they use completely clean ingredients (no parabens, sulfates, phthalates) and are carbon-neutral and sustainably sourced.