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My Subscription Addiction

Care/of: The Healthy Habit That Transformed My Daily Routine

Sophia Caraballo
BySophia CaraballoMay 13, 2022


As I approach my big 3-0, I've started to take my health a lot more seriously. I'm going to the gym more regularly, sending progress pics to my friends to keep myself accountable, and I've even deleted all meal delivery apps from my phone in an effort to eat healthier. But, even the healthiest person needs a little boost and that's where vitamins and supplements come in.

If I’m being honest, picking out the right vitamins and supplements can be overwhelming. That's why I turned to Care/of. They make it easy to build a vitamin routine that actually works. With Care/of, you get a personalized vitamin plan based on your lifestyle, diet, and health goals. And, they deliver it straight to your door each month in convenient, compostable daily packs. Plus, with the help of their free app, they help you stick with your routine over time.

Here’s a closer look at why I love Care/of:


The first thing you do when you sign up for Care/of is take a quiz that really gets to know you - they ask questions about your health goals, your lifestyle, and your diet. They find out what supplements you are currently taking, how you feel about trying new products, and about Eastern medicine. That way, they understand both your health and your values. Care/of then reviews all of your responses and provides a personalized vitamin recommendation based on thorough research studies.

Personally, I was recommended Plant Protein to support muscle recovery, Vegetarian Collagen: Joint to support joint comfort, American Ginseng to support my mental energy, and on-the-go probiotics for immunity since I take public transportation to and from work on a daily basis.


Not only does Care/of provide thoughtful recommendations, but they are also deliberate about making products that are designed to work over time. For all of their vitamins and supplements, they choose research-backed ingredients in forms that are easy for your body to digest and absorb and source them from the regions where they grow best. I appreciate how transparent Care/of is about its ingredients and supply chain, as well as the research behind them.

For instance, the Vegetarian Collagen: Joint I received is sustainably sourced from chicken eggshells which otherwise would be discarded as waste. The probiotics feature two highly studied strains cultivated and tested in Denmark, and the American Ginseng is sourced from small-scale farms in the Jilin and Heilong Jiang provinces of China.


Unlike other brands, Care/of doesn't just leave you to fend for yourself when you order your vitamins each month, because they know how important it is to stay consistent to get the results you’re looking for. Once you start your routine, they give you free access to the Care/of app, where they give you tips to keep up your habit, allows you to track your vitamin intake, and earn rewards. Your Carrots (AKA Care/of $) can earn you discounts and C/O merch in their Marketplace.

They also check in with you along the way to provide hands-on support and help you adjust your routine as your health needs change. Their customer support team reaches out proactively to answer questions. And each month, they help you reflect on your health goals and adjust your routine as needed to ensure you’re able to feel your best every day.