I used to think kibble was “good enough”… until I learned what was actually in it.
As a pet parent and certified nutritionist, I’ve always been a little obsessive about what goes into our food. But for years, I didn’t give Bella’s kibble much thought—until she started having digestion issues, weight fluctuations, and low energy.
That sent me down a deep rabbit hole into how traditional pet food is made. The more I learned, the more I realized: kibble is heavily processed, heated to extreme temperatures, often made with low-quality feed-grade ingredients, and marketed with feel-good unregulated buzzwords that aren’t held to any kind of standard.
That’s when I discovered JustFoodForDogs. I tried their Sampler Variety Box and JustFresh Favorites Pack—and we haven’t looked back since.
If Ingredient Quality Matters to You… JustFoodForDogs Is the Clear Winner
I’m trained to read ingredient labels critically, and what I saw on most kibble bags was, frankly, concerning. "Meat meal," "animal by-product," and vague “natural flavors” might sound harmless, but these are all signs of low-quality, feed-grade ingredients, not approved for human consumption.
JustFoodForDogs only uses fresh, whole, human-grade ingredients (beef, chicken, sweet potatoes, carrots, quinoa) gently cooked in open kitchens you can actually visit. It’s food you can see, not powdery pellets you have to trust blindly.
As someone who eats clean and prioritizes nutrient-dense, whole food for my own health, I couldn’t justify feeding Bella anything less.
If You Care About Transparency… JustFoodForDogs Has Nothing to Hide
Kibble brands love using terms like “wholesome” and “veterinarian recommended,” but try to find out what’s actually in there or where it’s sourced from, and you hit a wall.
JustFoodForDogs, on the other hand, is completely open about every ingredient, every sourcing decision, and every recipe. Their food is formulated by veterinary nutritionists and backed by independent feeding trials and published research.
That level of transparency is rare in the pet food world, and it’s exactly why I trust them with Bella’s health.
If Digestibility Is a Concern… Fresh Food Makes a Noticeable Difference
Bella used to have recurring stomach issues—nothing serious, but enough to make both of us uncomfortable. Loose stools, gassiness, and occasional skipped meals had become our norm.
The change after switching to JustFoodForDogs was immediate. Within a week, her digestion normalized, her energy increased, and mealtimes became her favorite part of the day.
Why? Because fresh, gently cooked food is simply easier to digest than high-heat, over-processed kibble. It’s what our dogs were built to eat.
But even if my dog was healthy, I would’ve made the switch. When I found out what’s allowed to go in kibble and its long-term health implications… I said “see ya later, bye!”
If You’re Thinking “But Isn’t Kibble More Convenient?”… It’s a Closer Call Than You’d Expect
I used to think fresh food meant boiling chicken every day, which is why I stuck with kibble. With one scoop, you’re done. But actually, fresh food doesn’t need to be complicated.
JustFoodForDogs’ frozen meals? Thaw, portion, serve. Their shelf-stable JustFresh line? Even easier—open the tub, scoop, done. Honestly, it takes about 30 extra seconds compared to kibble, and there’s no additives, preservatives or anything weird in it.
For that tiny tradeoff, I get peace of mind, fewer vet visits, and a visibly healthier dog.
If You Need Help Managing Your Dog’s Weight… JFFD Makes It Easy
Bella’s weight has always been a challenge to manage, partly because kibble calories are vague and easy to underestimate. Kibble is also less digestible so dogs often feel hungry even after a large meal since their body can't absorb the nutrition.
What I love about JustFoodForDogs is how precise the portions are. Each meal is calculated based on your dog’s ideal caloric intake, which helps keep dogs’ weight in check without constant measuring or second-guessing.
For Bella, that precision made all the difference. She’s finally maintaining a healthy weight without hunger or guesswork.
JustFoodForDogs Is the Smarter, Healthier Way to Feed My Dog
Kibble may be convenient, but it no longer fits the standard I hold for what goes into Bella’s body. As a nutritionist, I believe food is foundational to health, and that includes what we feed our pets.
JustFoodForDogs gives me confidence, not just as a dog mom, but as someone who understands nutrition on a deeper level. The ingredients are real. The science is solid. And the results speak for themselves.
If you’re ready to give your dog the same quality of food you’d want for yourself, take the quiz to find the perfect recipe for your dog AND get 50% off your first box.
Trust me: once you see the difference, you’ll never go back to kibble.
