I’m obsessed with all things skin—and that includes what touches my skin, like lotions, serums, soaps, and especially laundry detergent. I mean, we’re in our clothes all day long, so if you’re still using box store laundry detergent, let me give it to you straight: it’s not doing your skin any favors.
Traditional detergents might be getting your clothes “clean,” but they’re also loaded with chemicals that irritate skin in subtle but important ways. For anyone who cares about their skin (and I know you do!), let me lovingly say as your friendly licensed esthetician, it’s time to level up to a cleaner option. My new favorite is Frey. Let’s break down why:
It’s gentler on your skin with no harsh chemicals
Let’s talk skin—your biggest organ that's in constant contact with your clothes. Now, if you’re using big brand laundry’s chemical-filled formulas, that’s a problem! Most big-brand detergents come packed with synthetic dyes, sulfates, and preservatives that can irritate and mess with your skin barrier and impact your overall wellness long-term, especially if you’ve got sensitive or reactive skin.
Enter Frey: a clean, hypoallergenic formula that’s been dermatologist-tested to keep your skin calm and happy. No toxic additives like bleach, parabens, or synthetic fragrances here; just plant-based, skin-safe ingredients that keep your clothes clean without compromising your health.
The naturally blended, aromatic scents are spot on
Picture wrapping yourself in a cozy forest breeze every time you throw on a fresh outfit. That’s Frey’s vibe. Their signature scent blends cedarwood, bergamot, and amber for a fragrance that’s fresh and grounded, and nothing like the typical detergent smells. And since there are no synthetic fillers, you can enjoy these rich, sophisticated scents without worrying about skin irritants or hormone disruptors. If scent-free is more your style, Frey’s got an unscented version, too—perfect for a simple, clean wash.
It’s eco-friendly for a healthier home and planet
If you’re about that eco-friendly life, Frey is right up your alley. Not only does it cut down on plastic with 70% less packaging waste, but it also gives back—with every purchase they plant a tree. So while your clothes are getting clean, you’re doing a little good for the planet, too. Plus, Frey’s formula is biodegradable, so there’s none of that chemical-heavy runoff polluting waterways.
You can choose between their liquid detergent or their detergent sheets—both work with any and every washing machine, and are super effective at getting stains out. Every wash means a lighter footprint, cleaner water, and more trees in the ground.
Frey laundry detergent is your next skincare hack
It’s time to ditch box store laundry detergent and switch to a detergent that’s thoughtful for your skin and the planet. Frey’s clean, plant-based ingredients, gentle formula, and eco-friendly practices make it the easy choice for health-conscious babes. With Frey, you’re making a choice that’s a natural progression to your self-care. Tell ‘em an esthetician sent you!
