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My Subscription Addiction

6 Reasons Prose’s Custom Products Are Disrupting the Whole Haircare Industry

Beatrice Wilter
ByBeatrice WilterFeb 6, 2024Sponsored #Ad

When Prose first entered the scene, I thought custom haircare seemed innovative, so I sat back and to see how it would all play out. My curiosity only grew as positive reports flooded in, and I finally had to try it for myself.

Hello, paradigm shift! Turns out Prose delivers an amazing experience, from the detailed consultation process to the custom haircare formulas and information they come with, to the lived experience of using it on my hair.

Here’s more about why I remain a big fan of Prose: 🤩

1. It addresses all the factors that impact your locks—even ones you weren’t aware of

Prose’s free online consultation starts with the facts: things like your age, your hair texture and length, and how oily your hair gets—complete with visuals and descriptors to help guide you to the most accurate answer.

The next section gets into your preferences for things like dying, heat styling, and treatments.

The third question grouping asks about lifestyle: Do you eat meat? How much water do you drink? How often do you work out? Prose even asks where you live so they can assess the air quality and water hardness. This section blew my mind!

And finally, hair goals. We all have ‘em, and sharing yours with Prose means your routine will be specially formulated to help make yours a reality. Don’t worry if you’re not sure — you can leave it open-ended. 👱‍♀️

2. Seriously the best hair days I’ve had in YEARS 🤩

Prior to using Prose, I didn’t know how to discern a good hair day from a bad one (unless I woke up with serious bedhead). In life after Prose, it’s obvious. Wash days with my Prose Custom Shampoo, Conditioner, and my Leave-In Conditioner, have all my hair goals so obviously met, I feel like I need to make plans to display my beautiful head of hair. I can hardly believe it’s mine, volume and shine and all! ✨

3. I don’t have to worry about harsh chemicals

I love a company with sky-high standards. I know I can put my trust in their products. Prose uses a combination of natural and synthetic ingredients that were engineered to meet your needs safely and effectively. Every ingredient found in a Prose product has been vetted by their in-house chemists in Paris, and tested for efficacy.

You’ll never find parabens, mineral oils, sulfates, GMOs, phthalates, or methylisothiazolinone (MIT) in Prose products, and they’re 100% cruelty-free.

If you’re sensitive to perfumes, you can go fragrance-free! If you’re avoiding silicones or want your products to be vegan, you have that option, too. They aren’t messing around when it comes to personalization. 🌿

4. It evolves with you!

It’s natural to think, “What if it doesn’t work?” And the answer is simple: they’ll change your formula. The Review & Refine® feature asks questions about your Prose experience, inviting you to give precise feedback so your custom haircare can be tweaked to serve you best.

For life updates like a change in diet or a new color treatment, you’ll want to go back to your consultation and change your responses so Prose can generate you a new, fitting formula. But for smaller fine-tuning—“this weighs my hair down” or “I’m needing to wash sooner than usual”—use Review & Refine® so Prose can straighten things out for the next shipment. Or curl them up!

Worst case scenario, you can return your products within 30 days of initial delivery with their 100% Satisfaction Guarantee.

5. It has over 500k 5-star product reviews ⭐⭐⭐⭐⭐

Speaking of Review & Refine®, customers are encouraged to share their journeys with Prose to zero in on their best-possible formulas—but hundreds of thousands are already in love. Trust the over 500,000 5-star product reviews from people like you (and me!) who love what their routine does for their hair.

6. I can sleep well knowing I’m making the sustainable choice

Prose sets the bar high for sustainability and transparency. They’re a certified B-corporation, which is a logo I look for right away in my beauty brands, and they’re certified climate neutral. Their ingredients are sustainably sourced, their production is carbon-neutral, and their packaging ranges from recyclable to reusable. In other words? They’re doing right by Earth. 🌎

Ready to sign up for Prose?

Your custom haircare is waiting for you! Your best hair yet is in your future! Your carbon footprint is about to shrink! There’s so much good about Prose, and I’m hoping to be that one last push that convinces you to sign up.