Birchbox Vs Ipsy Vs Play by Sephora – August 2018


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$10 Beauty Box Breakdown!

The Birchbox vs Ipsy vs Sephora post series compares my Birchbox and Ipsy subscription every month to give you a good idea what you can expect from the three most popular beauty subscription boxes. (And since all 3 boxes are $10 a month, it seems fair to stack them up against each other).

If you are interested in finding other great beauty boxes, check out our Top 31 Beauty Subscription Boxes for 2018!

FYI – I pay for these subscriptions, and as a regular customer, I get one of many variations available each month. So while one month alone might not be enough info to make a decision, looking at the results over several months should give you a good picture of what to expect with each box.

Birchbox August 2018 (Check out the full Birchbox review)

Number of items: 6

Full-size items: 1

Deluxe size items: 1

Brands featured: Doucce, Oribe, Birchbox, Amika, Borghese

Categories featured: Skincare (2) Makeup (1) Haircare (1) Tools (1)

Total Value: $35.61

Favorite item in the box: Everything was good, but nothing stood out as a favorite.

Ipsy April 2018 (Check out the full Ipsy review)

Number of items: 5

Full-size items: 2

Deluxe size items: 0

Brands featured: Huda Beauty, Thrive Causemetics, Caudalie, Ciate, SLMISSGLAM

Categories featured: Makeup (3) Skincare (1) Tools (1)

Total Value: $51.97

Favorite item in the box: Huda Beauty Liquid Matte Lipstick in Trophy Wife

Getting a full-sized Huda Beauty item was an awesome treat this month. This is a deep rosy pink with cool undertones – pretty much my go-to shade in lipstick. The formula is great, too. Long-lasting, non-drying, and great pigment.

Play! by Sephora August 2018 (Check out the full Play! by Sephora review)

Number of items: 6

Full-size items: 0

Deluxe size items: 0

Brands featured: Make Up For Ever, Anastasia, Lancome, OUAI

Categories featured: Makeup (3) Skincare (1) Haircare (2)

Total Value: $48.10

Favorite item in the box: Lancome Monsieur Big Mascara

I like dramatic lashes, so this mascara was a winner for me! This mascara gets an A from me in both volume and length! It gets a B in lash separation, but all in all, this is a fab formula!

Verdict: Ipsy is the winner for me thanks to the value and the samples sizes. All boxes were good this month, though!


Of course, my favorite box varies every month, so here are my general suggestions for which box to pick:

Birchbox: Birchbox allows you to pick one of your samples or the curated box for each month, so if you want to have a little more control over your box, this is a good choice. They also have a ton of great high-end brands. If you are concerned about the value of your boxes, I recommend going for the curated box each month – the values with those boxes seem to be consistently good.

Ipsy: This will likely be the highest value out of all 3 boxes every month. It’s also the best of the 3 if you are looking for full-size items. The one thing to keep in mind is that Ipsy samples both high-end, mid-tier, and drugstore brands, so you’re going to get a mix of price point brands.

Sephora: I recommend this box for the brands – if Sephora carries the brand, it may appear in the box, which means they have a ton of inventory to pick from, and you’re going to get great brands across the board. Sample sizes may be small for some products, but you get 5 beauty samples PLUS a fragrance sample.

What was your favorite box for August? And what was your favorite product?

Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!

All views in this review are the opinion of the author. My Subscription Addiction will never accept payment in exchange for a review, but will accept a box at no cost to provide honest opinions on the box. This post may contain affiliate/referral links. If you buy something, MSA may earn an affiliate commission. Read the complete My Subscription Addiction disclosure.

Posted in Birchbox vs Ipsy, Birchbox vs Ipsy vs Play! by Sephora| Tags: birchbox | ipsy | play by sephora | 7 comments

7 Comments

  1. Are you not doing these anymore? The last one was August. I enjoyed seeing the comparisons. 🙂

  2. Liz,
    Can you show us photos of how you keep your products organized? I need some inspiration.
    Thank you.

  3. I haven’t gotten a perfume sample from Sephora yet 🙁 Will they start including them again soon? I’ve filled out my beauty profile, but there was nothing about fragrances in the quiz

  4. Excuse me if I’m being ignorant here, but why is the Ipsy bag for April? Shouldn’t the August bag be being compared here?

    • Ah, just went back and checked, it is August, just a typing error.

  5. I like Play and Birchbox over Ipsy, because Ipsy always sends items made in P.R.C. it seems. I won’t use items from China on my face or body, with the exception of brushes or other tools, maybe.

    But for me , the clear winner was Macy’s, which really should be in this group, I think. They send items very close to Play in their boxes with a makeup bag or other type bag. They cost the same as Allure, but to me, they usually aren’t curating what Allure does, plus there’s the discount $5.00 card in every Macy’s box, making it a $10 box, IMO.

  6. even with a full size item my Ipsy bag had the lowest value of $35.68 .The products I will use but when in comparison to other people’s it was on the low end.

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