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adidas: Avenue A Subscription Box Spring 2017 SPOILER #2!

Liz Cadman
ByLiz CadmanJan 30, 2017 | 137 comments

Screen Shot 2016-02-09 at 4.25.20 PM

Avenue A by Adidas
4.5 overall rating
37 Ratings | 8 Reviews

MSA readers are getting another sneak peek at the upcoming Spring 2017 Avenue A by adidas Box!

The Spring Box will be curated by Hannah Bronfman and it will include:


Pure Boost Sneakers


(These were so popular in the first ever Avenue A box, that adidas brought them back for this box in a new colorway!)

More details on these shoes:

These women’s running shoes combine style and performance for a winning combination. Designed to respond to the ways a woman’s foot moves as she runs, the shoe’s floating arch hugs and adapts your foot from push-off to footstrike.

  • Runner type: neutral
  • boost™ is our most responsive cushioning ever: The more energy you give, the more you get
  • Air mesh upper for maximum breathability
  • Women’s-specific design and fit
  • Floating arch hugs and supports every step, molding to the shape of your foot
  • STRETCHWEB rubber outsole flexes underfoot for an energized ride

And in case you missed the first spoiler, the Spring box will also include this adidas by Stella McCartney Bag:

Screen Shot 2017-01-30 at 4.08.23 PM Screen Shot 2017-01-30 at 4.08.35 PM

What do you think of the latest spoiler? I’m pumped! I LOVE those sneakers from the first box!

More about this box: Avenue A by adidas Box is $150 a box and ships once every three months. Every Avenue A box is filled with at least 3 premium items (mix of shoes, apparel, and accessories) selected by celebrity curators who exemplify style, fitness, and performance.

Subscribe by 2/19 to make sure you get this box!

Check out my Avenue A by adidas Box reviews to learn more about this fitness subscription box!

Every Avenue A box is filled with at least 3 premium items (mix of shoes, apparel and accessories) selected by celebrity curators who exemplify style, fitness and performance. Box ships once a quarter. A New box will be released quarterly, sometime in March, June, September, and December. When ... read more.
Liz Cadman
Liz Cadman
Liz is the founder of My Subscription Addiction. She's been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!

Liz Cadman
Liz Cadman
Liz is the founder of My Subscription Addiction. She's been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!
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I hope it has the red jacket she is wearing in the picture!


I’m in South Carolina so mine always ships later, but gets here fast. I am going to try to avoid spoilers


Shipped! Shipped! Shipped! Woohoo!! Got my shipping notice and tracking # emailed over about 10 minutes ago!


You are so lucky – please post spoilers 🙂 I’m always in the 2nd wave of shipping so hopefully by next weekend.




Maybe I should buy a lottery ticket on my way home! lol I’m in Los Angeles….so I’m not sure if that matters.


Has anyone received their box or shipping notice? I have not gotten any shipping information yet so I kind of doubt it will be here in Florida next week. I think they ship mine from South Carolina.


I just got my shipping notification today too. I’m in Northern California and it’s shipping from South Carolina with an estimated FedEx delivery date of next Thursday.


Got my shipping notification as of 10 minutes ago…..I’m in Huntington Beach, Ca. but don’t know if that matters 🙂


I’m in Long Beach, CA! maybe that means i’ll get mine soon too!!


I’m new to this sub, so I don’t know the ins and outs. If I show a delivery of 2/24 does that mean I should receive it on 2/24 or that it will ship on 2/24?


I’m wondering the same thing!


Any full spoilers yet? 👀


Do they typically only release 2 spoilers? This is my first box and I was just wondering if there is usually a full spoiler?


Before the winter box, they did release full spoilers before everyone was charged (so then you could opt to skip if it wasn’t something your taste). But with the winter box, they only released the shoe and then the general contents of the box. Like a second pair shoes, leggings, sweatshirt, tank top without descriptions or hints.

It looks like we really won’t get any spoilers – unless Liz gets the box early and posts a review. I’m hoping to love everything in this box though – the bag and shoes look awesome. I’ve been following Hannah on instagram since her announcement as the curator and her style looks awesome.


hmmm, thought it will arrive on Feb 16th 🙁


Mine switched to 2/24 – which is usually the ship date. The way they word it is a a little misleading.


I think they changed it to later. Mine says 2/24.


Message me at ms dot otg 2010 at gmail dot com


Has anyone’s card been charged yet for the Spring box? I thought it was supposed to charge today…


I jusr realized that I hadn’t changed my credit card info – some fool used my old card to purchase Papa John’s pizza – as soon as I updated to my new card, I was charged right away.


Mine charged yesterday, February 9th.


I haven’t been charged yet and my account says 2/9. This is my first box, so I’m not sure if they charge in some type of order or not, but I’ll keep checking to see when the charge goes through.


I got charged last night and they sent me e-mail confirmation that they took the money and order is being prepared.


I cant believe they think they can change the charge date with out notifying everyone one. Their website states once a quarter. I was very disappointed with the last box and now this. It is time to leave them. A simple email would not have been difficult


I agree their logistics needs some work – especially considering what an established company this is. I think it’s weird that they charge and THEN start putting the box together. I would think they would close the subscription for the quarter, put the boxes together, then charge and ship at the same time. To have to wait two weeks seems excessive…

I did also get charged last night…


Mine just got charged within the last hour or so (I’m in eastern time)


**update: I JUST got charged


Mine did not get charged yet either but from previous experience, they charged my card late at night (PST).


I signed up a second box using a different email a couple days ago when it says sold out. Emailed Ave A CS and they got back with me today saying that their IT fixed the site and for me to go in and enter my cc information. I logged in and it said my next box is spring 17. So now both my accounts said cc charge 2/9, delivery 2/24.


I got the same e-mail stating that it was an IT problem and now my account (msn) ready to complete for sign up for Spring box. I told them that I used my other e-mail (yahoo) to subscribed and would like to delete this account (msn). They replied right away stating that I do not need to do anything, this account (msn) will just remain inactive.


It’s official I love these new Pure Boost! The Adidas Store near my home just got them in stock on Monday and let me say these pictures don’t do them justice! They are amazingly comfy & look great on! Oh and I should mention, they are True To Size ladies!!! Now I’m just a little bummed out to see that billing and shipping date have been pushed back a week. I don’t want to wait…..I want to wear these shoes now! lol

Mariah W

I wonder why they changed to the payment and delivery day again. It was changed to the 9th and 27th. I emailed them to see if it was a mistake, and it wasn’t.


Hmmm…I was wondering the same thing. My page says billing on the 9th as well. Maybe they are adding a week for new subscribers to sign up and fill all the unclaimed boxes. Since every box they’ve done a little differently, I wonder if we’re going to get more spoilers or the reveal prior.


I was going to give this box another chance after the – as another poster called it – dumpster fire that was the Winter box. I liked Hannah Bronfman and was following her on social media at the time and was going to stick it out for at least her box. That was, until the Snapchat fiasco where she indicated that she doesn’t believe that children belong in business class. Seriously. She can afford to or had a company sponsoring her to fly in business class and she’s whining about a perfectly behaved child in a seat across the aisle. I can’t support anyone that blatantly elitist and arrogant. If someone can afford a business class ticket for their toddler, more power to ’em. Put on the free Bose headphones and deal. I canceled my account but unfortunately the site doesn’t ask why. But that’s why. When they get some curators that I can relate to, I might revisit it. But not this quarter.


The swap site is too complicated for me. Looking for tights from winter box size M. Happy to offer something or pay for it. Svetlana7e at msn dot com.


Hi there! I just sent you an email about the tights!


Did anyone else get a charge from “Safe Cart” for like $2.90 after their Adidas box order went through? It triggered a fraud prevention warning on my card! Since I saw that it resulted from a purchase I authorized, I didn’t mark it as fraud, but it’s still weirding me out… :/


Yes, I got charged it. It is sitting on my credit card as pending charges of $2.90. I think it is same thing like gas station. They put “pending charges” for like $40 and then reverse it and charge you actual amount. $2.90 it is not actual charge, it is kind of reserve and on Feb 2 will be reversed and you will see $150 charge.


Why did I think this wasn’t shipping until March? I just checked my account and it says I’m being billed on 2/2 and the box will be delivered on 2/15! Did they change something?


I emailed them because I thought it might be a mistake but they said they are shipping it in February. I wonder why?


They are shipping this one out a month early. I think to make us forget about the winter box.


Seriously! Biggest fail of a box ever. At least for the clothing. I loved the shoes. The shoes are the only reason I didn’t completely cancel my subscription.


I am super stoked for this and just subscribed to my first box! I LOVE Pure Boost — I have two pairs already, but I am hooked. I am on the fence about the bag though…


Does anyone know about sizing with these shoes? The winter box the sizing was so off that I had to go gown one whole size in both shoes!


The winter box shoes were just horrendous in fit – I wound up getting 3 different sizes of the white ones and none of them were comfortable or remotely wearable. I sent them ALL back and told them to keep them all even though they said I could keep one – I wouldn’t want anyone else suffering from them also.

The Bounce ones were ok – I can run in them but when I do floor exercises like burpees, they slip because they’re slightly big even though they are exactly in my size. I wear 8 in Nikes and they fit perfectly, with Adidas, they’re 7.5 is slightly big.

Their customer service is great, they’re boxes – not sure yet.


I have a pair of the Pure Boost in another color and my regular running size (9.5) is perfect. (The winter shoes were pretty big for me at a 9.5, and I exchanged them for a 9 which was still a little loosy goosy.


I think Adidas runs small, kind of like Nike?


I just received this from customer support when inquired about the sold out message:

Hello Avenue a customer,

We are thrilled you are interested in subscribing for our Spring 2017 Avenue a box! Last night our system experienced an error, and said the Spring 2017 box was sold out. This issue has been corrected. Please try signing up for the subscription again and notify us if you run into any further issues.


Avenue a customer support


I tried to sign up again, but it says that this e-mail already in use and account already exist. Do I have to use another e-mail to “try signing up for the subscription again”? I am so confused what exactly do they mean??


Log in to your account and you’ll see if you are scheduled to be billed on the 2nd


This is hands down my favorite box. I sold the Winter hoodie and leggings on ebay buy it now so the 2 pairs of shoes and top I kept were great for $50. I have been so happy with this box and I can’t wait for this one to arrive. I think if you use the items it is a great deal.

They have Adidas tent sales in my city and the prices are not that cheap and I went and looked at the random items and they are not even close to the quality although they net out to about the same price. The shoes at these sales start at $40, basic tshirts are $15 and leggings start at $30.


I just reactivated my subscription. I’ll just have to play it by ear and see how I feel about each curator. Last box was a definite no-go, but it was obvious that Rita Ora’s style was very different from my own so I skipped it.


Hannah Bronfmans style is very chic and classy in my opinion. Take a look at her Instagram for reference 😄


For those who received the sold out message yesterday, maybe try again today. Size 9.5 was unavailable yesterday afternoon, but I tried to subscribe again today and they are back in stock.


How do you try again? Did you sign up for another subscription. I signed up yesterday and it said your first box will be Summer 2017 and wait till we notify you to make a payment. I just wonder what exactly I need to do to “try again”. Thank you.


I ended up using a different email address to sign up this morning. It never asked me for payment information when I tried subscribing last night (and was told it was sold out), so I’m not worried about being billed twice.


Hallelujah I just did the same with size 8!


Woo hoo! Just subbed. I can’t wait to get these shoes and bag.


YAY! I didnt get the very first box so I am super excited for these and love the color!


I guess I’m one of the only people that loved the winter Box! I wasn’t able to get one so if someone wants to swap / sell PLEASE reply here! THANKS!!!!


I have the sweater in size Small if you’re interested.


I have the shoes in size 6 if you’re interested!


I need a 7.5 or an 8, thank you though!


I have the sweatshirt in an XL and the shoes (gray ones and the superstars) in 7.5. All too big for my size 12 top and 7.5 feet.


Also interested in the sweatshirt! I think you can message me on the swap site!


I would like to buy the sweater ms dot otg 2010 at gmail dot com


Carla I would love to buy or trade you for the 7.5s I got the 8s and was sad they were too big. johara3574 at msn


I have the alpha bounce shoes in size 8. they were too big on me


ms dot otg 2010 at gmail dot com


Please contact me, I’d like to buy the shoes from you ms dot org 2010 at gmail dot com


If you’re interested in the hoodie I have it in an XS (it runs really big though) I’d be willing to sell. I wore it maybe twice around the house, but I don’t think its something I’d get too much use out of. I saw on ebay there tons of the shoes up for sale too.

emily dot deep one at gmail dot com

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Our reviewers research, test, and recommend the best subscriptions and products independently; click to learn more about our editorial guidelines. We may receive commissions on purchases made through links on our site.