Posted by on in Subscription Box News, Target Beauty Box News, Target Beauty Box Spoilers | Tags: | 60 comments

October Target Beauty Box Available Now!

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Target Beauty Box

The October Target Beauty Box is available now! (Thank you Hristina, Marcy, Rachel and Laura for the head’s up!)

The Box: Target Beauty Box

The Cost: $5

The Products:L’Oréal Paris Voluminous Mascara
Create a more defined, voluminous look with a formula that soften and builds lashes up to 5 times their natural thickness.

L’Oréal Paris Advanced Haircare Total Repair 5 Shampoo
This revolutionary shampoo works both instantly and over time to help repair the 5 visible signs of damaged, overworked hair.

L’Oréal Paris Elnett Satin Hairspray
A cult beauty fave, this legendary hairspray offers an all-day, strong hold with a soft, shiny finish.

L’Oréal Paris Age Perfect Cell Renewal Night Cream
This rich, creamy moisturizer helps speed cell renewal for more youthful looking skin.

L’Oréal Paris True Match Shade Strips
Shade-matching technology helps you find the perfect liquid foundation color for your skin.

L’Oréal Paris Revitalift Volume Filler
Advanced re-volumizing technology helps improve skin’s volume with hyaluronic acid and Fibroxyl.

L’Oréal Paris Advanced Haircare Ultimate Straight
This smoothing shampoo formula reacts with heat to maximize straightening & minimize damage.

Are you grabbing a box?

Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!

All views in this review are the opinion of the author. My Subscription Addiction will never accept payment in exchange for a review, but will accept a box at no cost to provide honest opinions on the box. This post may contain affiliate/referral links. Read the complete My Subscription Addiction disclosure.


  1. I got my box today. I’m missing the night cream and the small bottle of conditioner.

    • No night cream – just the test to see if I need it and we were only getting the shampoo – no conditioner was included (not sure why it was in the picture though).

  2. I got my box today. But the night cream isn’t in there. Anyone else have this problem?

    • I didn’t receive the night cream either! Did anyone?

  3. Omg I just realized I’m hooked on Subscription boxes. Since I found Liz’s page for boxes. I have ordered over 10 boxes now and I’m in love. My skin looks better, I feel like it’s Christmas each month. I’m having a blast. Thank you Liz

    • Yay! Isn’t getting boxes in the mail the best?! 🙂

    • Me too!!! This will be my 3rd month of subs and I’m in love. This site has me completely hooked. Liz does an incredible job with this site!!! I now subscribe to Ipsy, Birchbox, Allure, peaches and petals, BeautyDNA, Beautyfix, Glossybox, Boxycharm, Fabfitfun and grab the target/Walmart boxes when they come out. Ive also tried Julep, Candy Club and honest beauty.

      • Exactly the same for me! In three months I’ve suscribed to 11 boxes. I don’t even have curly hair but I got the last target
        Box too…lol. I think I maybe getting a little carried away.

  4. I was on the fence but decided to pass because I’m really not a fan of foil packets and have enough mascara for now.

    Maybe next one?

    • Where are you seeing foil packets?

      • I believe they are referring to the Age Perfect, Revitalift , Smooth Straight shampoo/conditioner packets and the true match strips which are to find your correct foundation color. Those are the foil packets or pouches on cards that I see. Hope that helps…

  5. Ordered two. I usually miss out. What an awesome deal these boxes are. Some I will products I will use and some not, but I think they make great little extra to throw in with gifts to others.

  6. I’ve never seen one still available this late in the day. Looks like a lot of people passed.

  7. Thanks for the reminder Liz! Just ordered mine!!!

  8. I picked it up at 4.75 before tax. Wouldn’t have paid more than that. Always handy to have an extra mascara & purse-size hairspray on hand. I personally enjoy Loreal skincare products, it was my go to before discovering niche/organic skincare lines, so the packets will be used.

  9. Just ordered my Target BB (thanks for the email reminder)! I use the mascara & shampoo, so the $5 bucks is well worth it. Thanks, Liz & crew for an excellent website! You’re my “go to” place! Mahalo!

  10. You can’t beat the price if the mascara is full size! Not sure if it is but looks like it is and usually they send one full size item. I bought one box for me and one for my mom. Last month I bought 4, two for me and two for mom. We both have naturally curly hair so Septembers box was heaven for us ! ? Love Target beauty boxes!!

  11. Not the best, but I still bought it! I’m one of the few sub-getters who love shampoo & conditioner samples. Plus the mascara & mini hairspray are excellent. I don’t loathe foil packets like everyone else either lol. Definitely worth $5 for me!

  12. Has anyone had trouble buying one? I’ve tried two different cards, and it keeps telling me it can’t process my payment.

    • It worked with my Redcard.

    • I had the same problem when I tried to check out as a guest. I had to create an account and then it whet through just fine.

  13. Target’s Foil Packs Lovers Dream Box!
    That was an easy decision for me to pass on.

  14. Not a bad value, but nothing really interests me so I will be happy to keep my $5.

  15. I missed the last one so I bought 2! 🙂

    • I did too! I always miss them so I made up for it this time!

  16. Thank you for sending these alerts! I would never find out about them otherwise and at the low price point it is a great way to try some products.

  17. Got 2. This is my favorite mascara so it’s like getting it on super sale with a bunch of free samples thrown in. I already own the shampoo and conditioner along with sample sizes too from other boxes. And of course because I broke down and bought a travel hair spray last week we’re getting one of those. I’ve used this and it’s okay but my favorite is Samy “0 ” Calories Fat Hair because it holds up in the ridiculous humidity in FL.

    • I’m in Florida too so I just bought I can of this to try! 🙂

  18. I love these Target boxes, thank you!!! I just got it too, always get them, even if I might not need everything. I really don’t know what people are complaining about, it’s FIVE dollars, what do you expect. The mascara alone costs more than that, geesh. And the $3 coupon included is a nice bonus.

  19. Not as good as the last one, but I like trying new things and foil packages are perfect way, in case they cause allergic reaction I can throw them away. Besides it’s just $5. Thanks for the heads up!

  20. This is basically a $2 discount on my favorite mascara + bonus items. In for 2!

  21. I’m in! (as usual) I don’t mind the idea of a single-brand box. I like how they’re changing things up month-to-month. Keeps it interesting. What I love about the Target boxes is even if there are things I won’t use, someone in my life is always thrilled to get a little unexpected treat.

  22. Thanks for sharing! Placed my order and am excited for the box. 🙂

  23. This is the third no for me, I think Target has a good idea but perhaps they rushed to start it, first make it a proper subscription, this cattle call thing is plain silly, Walmart does it, so its very much possible. The variety just doesn’t appeal to me, and I bet some people would feel the same if they got past that it. Is cool to get one. I own the loreal shampoo already, and since Birchbox is doing mascaras this month I hardly need a new one, or another travel hairspray.

  24. Not as thrilled about this one as some of the others, but I’ve been meaning to try out that mascara, and will likely use everything but the hairspray. I wonder if this means they’ll do other single brand boxes? Like maybe Burt’s Bees?

    • I was going to pass, but the value is there for me.

      I agree, a Burt’s Bees Box would be totally awesome!

  25. I am actually really happy with this box. I have been wanting to try the Elnett Hairspray for a while and before i spend $q5 on the full size I wanted to swap for the mini but I have not been able to so now I can get it. And the Mascara I have used and is very good. Always happy to have more foil packets to add as extras.

    • I bought it for the hairspray as well! At $5 its a good bargain, at least for me. I got 2 boxes, free shipping. Love it! I kind of wish they DONT do a monthly subscription service – cause I like the surprises – but NOT thrilled with the packets this month. If I didnt realize just this morning Im almost completely out of hairspray and have gotten almost NONE from the many sub boxes I belong to? I wouldnt have bought it either. Primarily bought it for the Elnet. 🙂

      I almost never use the $3 off coupons cause thats when you spend $15 or more I thought? I always get told that 2 boxes is my limit sooo thats only $10+State Tax which for me was only 60 cents. 🙂

  26. Wow that’s pretty disappointing for a Target box, all foil or free samples. The only thing worth $5 is the mascara or the hairspray; but I don’t use hairspray and don’t need any mascara. I’ll pass on this one.

  27. I’m passing. I despise foil packets, and don’t need/want the remaining items. Oh well. Those of you that do get this box, I hope you enjoy the products. 🙂

  28. Got it. Love the mascara and wanted to try the hair spray:)

  29. Just a reminder, don’t forget that you can use the $3 off $15 coupon from the last box if you end up spending $15. (If you still have it ?). I bought 2 boxes for my daughters and a $6 Elf primer that had a 10% off offer. With the red card discount, 10% off and $3 off $15 it came to $11.78 before taxes for all 3 items. The box is not very thrilling to me either but for what I paid it’s worth my daughters getting a little something in the mail. ☺️

  30. Man, I’m not thrilled with the quality of items in this box at all. I bought it, but in the past I enjoyed how you would get one really great full sized product (usually in addition to a mascara or lip product) this time it’s just really cheap sample packs from pretty much the same brand, (also confused why they would do little packets of shampoo and then travel bottles of the same brand but different style?) The total value of the box is only $16 which is the lowest value I’ve seen. I agree with other posters, the past boxes were so good but these last two have been too specific and a bit of a dud. 🙁

  31. Not a very exciting box but $5 is a cheap thrill so I got one, and I’ll use everything but the hairspray.

  32. Got 2!! The foil samples will be added to our box that we donate to our local shelter =)

  33. i got one… not as nice as the other boxes but i will use everything in it and for 5.00 it’s not that bad

    • Exactly! I hesitated for 20 minutes when I saw it earlier this morning… then caved. I also got 10 cents back with ebates – LOL.

  34. Gonna pass this time. I’ve got two unopened mascaras already, and I have no use for the hair care items. The foil packets of skin care aren’t enough for me to justify it. I think this one is aimed more toward the ladies with straighter hair who wouldn’t have found last month’s box as appealing.

    • I have 30+ unopened mascaras right now but I bought it anyway. Granted, I do have relatively straight hair and last month’s box really wasn’t for me.

  35. So it’s a L’Oreal sample box? I thought these were supposed to vary. No thanks. The college boxes were much better.

    • LOVED The college boxes. Also the one with the full size “Hair Food” Honey Almond – LOVE that stuff. The one thing that I might go ahead and buy again – introduced to me via the Target box. When I decide I want a Starbucks latte more than I do a beauty box (almost never) then I might feel bad about the $5 but I havent reached that point – yet. 🙂

  36. Too many foil packets so it’s an easy no for me too. I do want to try the hairspray one of these days.

    • I think the color swatch kit is the only foil packet..

      • No, the Revitalift, Age Perfect and the Ultimate Straight shampoo are all small sample packets too.

    • I’ve used the hairspray it was a sample in another box. The texture and hold is nice, but has a yecchy smell. If I could buy it unscented I’d buy it in a second.

      • They do make unscented. It still smells like hairspray but no perfumes. I like the hairspray too, I was excited to see a small size in the box because the regular size is so tall.

  37. Why cant they do boxes like they did for those two college boxes? I missed them and have been hoping for something similar. I got the box because its $5 and it has my favorite drugstore mascara but besides that nothing but foil packs! UGH

  38. Not as good as the last one, but got it anyway. Will prob only use the shampoo and mascara. The rest will be put in the freebie box at work.

  39. I just love these target boxes! $4.75 with my red card. .how can you beat it?

  40. For the first time ever, nope, no box for me!

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