Ipsy vs Birchbox vs Play! by Sephora – Which is Best?

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Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!


  1. I have Ipsy and there were a lot of samples I could not use. Plus I detest foil samples. They are a pain to have to lay around and they are messy,
    I checked out Birchbox and there were a lot of hair samples which I don’t need.

  2. I have IPSY but upgraded to Glam bag Plus! I love it

  3. Allure is my fav!

  4. ipsy

  5. Good quiz, it gave me Ipsy, which I already have and LOVE šŸ™‚

  6. The quiz gave me Birchbox.

    Had it; got lots of stuff I couldn’t use.

  7. Why isn’t Allure part of the quiz? I’ve canceled the rest and kept Allure.

    • Price point.

      This quiz is for $10 bags. Allure is $15.

      • Which actually makes the quiz kind of pointless because it limits us to only 3 boxes. For the extra $5, Allure is the way to go, in my opinion. I do also get Birchbox and Ipsy.

  8. I got ipsy! No surprise there! Ipsy was the 1st one I subscribed to 3 yrs ago and Iā€™m still there.

  9. play by sephora

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