Posted by on in Subscription Box News | 14 comments

e.l.f. Play Beautifully Subscriptions Open!

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e.l.f. play beautifully subscriptions are open again!

The Subscription Box: e.l.f. Play Beautifully Box

The Cost: $19.99 a box (ships every other month) + $4.95 shipping

The Products: The e.l.f. play beautifully® Box makes it easy to give yourself the ultimate gift of beauty! Each bundle is guaranteed to include at least $40 worth of full sized e.l.f. products. Choose to pay as you go, and receive a steady dose of beauty, with a brand new play beautifully Box, filled to the brim with our revolutionary beauty products and tools, every 8 weeks.

We haven’t reviewed this one in a while, but we do have one review of this subscription when it was called the e.l.f. Beauty Bundle. (New reviews coming soon!)

Written by Liz Cadman

Liz Cadman

Liz is the founder of My Subscription Addiction. She’s been hooked on subscription boxes since 2011 thanks to Birchbox, and she now subscribes to over 100 boxes. Her favorites include POPSUGAR Must Have, FabFitFun, and any box that features natural beauty products!
All views in this review are the opinion of the author. My Subscription Addiction will never accept payment in exchange for a review, but will accept a box at no cost to provide honest opinions on the box. This post may contain affiliate/referral links. Read the complete My Subscription Addiction disclosure.


  1. Question for elf subscribers, please.

    1. Does anyone know what is in the June box, like if it’s the same as those who got theirs in May or is June/july the same
    Part 2 of this question is …how does that work. Is it the same for
    Etc etc
    Etc etc

    Sorry ahead of time

  2. I’m a first-time e.l.f. subscriber, and today I received my 1st box, but it only had five items in it valued at only $17 (per e.l.f.’s website). My box came unsecured (i.e absolutely no sign of packing tape being used), and I was wondering if this is how they typically ship their boxes.
    Even though the packaging looked fine upon opening, and the products that I did receive were tightly secured in the bag within the box, I have the feeling that either 1) someone decided to have an early Christmas with *my* Christmas box (what I call my sub boxes 🙂 ) while it was being shipped to me, or 2) e.l.f. prematurely shipped my box before they finished assembling it (it was shipped the same day I ordered it).
    Anyway, I’m sure it’s a long shot to hear any responses from MSA readers, since it feels like I’m the only one who succumbed to trying this, but I thought I’d see if anybody else experienced this, and/or if they ever had to contact e.l.f.’s CS. Do they have good or bad CS?
    I sent an email to e.l.f. today too, so I’m hoping they do something to make the situation whole. I really hope so, because I really liked all of the products that I did receive, and I would like to be able to look forward to July’s box.

    • I’ve never had that happen but I’ve only got one box so far. My 2nd one is this month. I can say their CS is great though. From my first box the mineral mascara doubt have the spoolie part on the end of it…must have broke inside. They sent a new one immediately with tracking…like an order.
      I contacted them again this month just to ask when they’ll bill/ship my June box and they answered fast

      Haha i came on here to ask a question too. I always check to see all the upcoming spoilers and was hoping to find out what is coming in the June elf box n found nothing so was going to ask if anyone knows and how exactly it works with everyones every 2 months as different, if there’s a set every 2 month box and what month it starts like dec-han the same or jan-feb the same. I didn’t want to bother them again

      Anyway hope my answer helped.

      Take a pic n contact them. Can’t hurt

  3. This was actually my first beauty box. I was new to makeup and trying to build up a collection, and this is a great sub for that. Keep in mind that you’ll only get full sized items, and with the sub guaranteeing $40 worth of items that’s A LOT of stuff, considering how inexpensive e.l.f. products are.

    Of course, if you’re on product overload like I am, it’s probably one you’d want to skip. But if you’re building a stash, it’s not too shabby.

  4. I was on the wait list for this because it sounded Intresting. I don’t have much elf products and thought I’d give it at least 1 try. I’m excited for it. I like to try different products that I normally wouldn’t buy. And if I don’t like it, I usually ask a friend if they want it. 24$ every 8 weeks isn’t too bad.

  5. Same. I love their stuff, but this isn’t the best deal. Easy skip, thank goodness, I’m on box overload lol

  6. This one is baffling to me. All of their products are inexpensive and easily accessible… Why gamble with random products? ?

    • I agree. I would rather pick and choose which products I get. Plus they always have sales so I don’t really see it for me.

  7. I used to subscribe to this box, but I cancelled because I already had many of the items I received in the box. I love e.l.f. for the most part, but I didn’t need all the duplicates. And I agree . . . it is pricey!

  8. this seems pricey, their products are pretty inexpensive i thought…

    • I agree. They are slowly raising their prices but I can’t justify the cost of this sub. Especially since there are a lot more misses than hits with E.L.F. I’ll pass.

      • And also, they’ve always got some special going on where you can get their stuff with a nice freebie and free shipping etc. I still buy ELF once in a while, but I don’t spend more than I would on a subscription box and I get exactly what it is I want. Works much better that way for me!

        Let’s be honest, there are far too many other boxes out there to try and take a gamble on. ELF is a great staple, but I’m poor, and I want access to the good stuff too, and that’s what beauty boxes are to me!

        • You’re 100% correct! The deals they have from time to time are a lot better. Most likely ELF users would already have the a lot of the products that they put in these boxes. I have everything from Liz’s first box minus the nail polish (used several and didn’t care for the formula or application.) Wait for a deal or find a retailer. They missed the ball jumping on the subscription bandwagon.

  9. I love elf! But don’t need any more boxes, hmm..

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