I love Rachel Zoe. I love the Box of Style. Liz is a big fan as well. (Exhibit A: Check out all of our Box of Style reviews!) We are far from alone in this.
Now that you know where I am coming from, you can imagine how excited I was to hear Rachel was about to open her first ever pop-up shop. The shop is at The Grove in Los Angeles and will remain open through March 31st. In other fun news, they will be hosting a Box of Style unboxing event with Rachel on March 12th – more details to come!
This past Saturday, I went to the Grand Opening Celebration.
And by went, I should clarify that I arrived in style. Rachel Zoe partnered with Uber LA so that the first 50 people to arrive at the celebration via a complimentary ride in Uber Select were gifted the Olivia ring from Rachel’s collection.
Ok, Rachel Zoe Pop-Up Shop, you had me at hello.
When you come in the front door, you can get a glimpse of most of the shop. Here is some of what I saw looking around the room.
Exquisite detailing.
Sorry about the shadows here.
My phone camera cannot do justice to the fabric colors.
Checkout counter.
The perfect place to take photos!
Sitting area with marble table.
Even the cupcakes are dressed for the occasion. So cute. And delicious.
Some early birds who wanted to get a comfy spot while waiting to see Rachel.
Behind the seating area.
Dressing room mirror.
Music for the celebration.
Closer shots.
More views around the room.
The jacket on the end felt like butter.
Loving the florals for spring.
The cold shoulder is hot right now. There are so many great patterns, colors, and textures in this collection! Here are some of my favorites:
Rachel and her family came to the celebration! One person won a contest the day before to have Rachel style her and a gift package including $1200 worth of clothing from the collection among other things.
Here are some of the people gathered around to see Rachel in action.
If you’re a fan of Rachel’s TV shows, you will recognize her husband and business partner, Rodger Berman.
Rachel and Rodger’s sons were there for the occasion.
Rachel taking a selfie. Speaking of selfies… (How awesome is this?!)
If you can make it to the pop-up shop, do yourself a favor and check it out. IT’S BANANAS! (You knew that was going to happen… LOL)
I am also super excited for the Spring Box of Style unboxing event coming up!
In other awesome news, the Rachel Zoe Pop-Up Shop was kind enough to give My Subscription Addiction an extra gift bag from a private party they threw a couple of days earlier. So…It is time for a giveaway!
(Winner will be contacted by email – make sure to enter with an email account you check frequently).
FYI – If you do the refer-a-friend entry option in this giveaway, you’ll get the entries for that once the friend has entered the giveaway. Giveaway is open only to US residents 18 and over.
What do you think of the new pop-up shop? What is your favorite piece of Rachel’s new collection? Are you as excited about the unboxing event as I am?
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