Beauty DNA Subscription Box Review – December 2014
Beauty DNA is a new monthly beauty subscription service that sends you one full size beauty item each month based on your preferences. Right now they have three categories of items: skincare, hair, and body. When you sign up you take a very specific survey on your beauty preferences, and they match you with a new beauty item each month.
My Subscription Addiction pays for this subscription. (Check out the review process post to learn more about how we review boxes).
The Subscription Box: Beauty DNA
The Cost: $25 a month with free shipping
The Products: One new full-size product each month that matches your beauty preferences.
Ships to: US Only.
Read all my Beauty DNA reviews!
Each card details the item included and a why it matches your specific interests and preferences.
Moroccanoil Moisture Repair Conditioner – Value $22.80
(The info card lists the retail value as $34, but Moroccanoil’s site lists it as $22.80, so I don’t know where the $34 suggested retail price came from).
Verdict: As far as matching me with the right product, I think BeautyDNA did a good job this month. This conditioner is is paraben and sulfate free, and very moisturizing and luxe. It’s on the pricier side for me with conditioners, but I might buy it again and use it only once or twice a week alternating with my regular conditioner.
From a value perspective, I’m pretty disappointed in the value this month. I don’t expect BeautyDNA to always send me super-high value items, but I would expect that the item they send is worth at least the cost of the box. I used to think BeautyDNA included a second item if your primary item wasn’t over a certain value – I guess that is no longer the case. (Or perhaps never was the rule)
What did you get from BeautyDNA recently? How has the value and product-matching been for you?